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Consumer behaviour All Time Best All Time Best Trending New By Book DNA List by Experts

Consumer behaviour

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The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power
Loved by 11 people

The Age of Surveillance Capitalism

By Shoshana Zuboff ,

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The Attention Merchants: The Epic Scramble to Get Inside Our Heads
Loved by 8 people

The Attention Merchants

By Tim Wu ,

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Nudge: The Final Edition
Loved by 6 people

Nudge

By Richard H. Thaler , Cass R. Sunstein ,

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Nudge: Improving Decisions about Health, Wealth, and Happiness
Loved by 4 people

Nudge

By Richard H. Thaler , Cass R. Sunstein ,

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Contagious: Why Things Catch On
Loved by 4 people

Contagious

By Jonan Berger ,

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Why We Buy: The Science of Shopping
Loved by 3 people

Why We Buy

By Paco Underhill ,

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The Overspent American: Why We Want What We Don't Need
Loved by 2 people

The Overspent American

By Juliet B. Schor ,

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Influence: Science and Practice
Loved by 2 people

Influence

By Robert B. Cialdini ,

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Consumers' Imperium: The Global Production of American Domesticity, 1865-1920
Loved by 2 people

Consumers' Imperium

By Kristin L. Hoganson ,

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Secondhand: Travels in the New Global Garage Sale
Loved by 2 people

Secondhand

By Adam Minter ,

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Stuffocation: Why We've Had Enough of Stuff and Need Experience More Than Ever
Loved by 2 people

Stuffocation

By James Wallman ,

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Consumer Behavior
Loved by 1 person

Consumer Behavior

By Maria Cronley , Thomas Cline , Frank R. Kardes

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Social Cognition: From Brains to Culture
Loved by 1 person

Social Cognition

By Susan T. Fiske , Shelley E. Taylor ,

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The Knowledge Illusion: Why We Never Think Alone
Loved by 1 person

The Knowledge Illusion

By Steven Sloman , Philip Fernbach ,

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Priceless: The Myth of Fair Value
Loved by 1 person

Priceless

By William Poundstone ,

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Decoding the New Consumer Mind: How and Why We Shop and Buy
Loved by 1 person

Decoding the New Consumer Mind

By Kit Yarrow ,

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Fanocracy: Turning Fans Into Customers and Customers Into Fans
Loved by 1 person

Fanocracy

By David Meerman Scott , Reiko Scott ,

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Brand Hijack: Marketing Without Marketing
Loved by 1 person

Brand Hijack

By Alex Wipperfürth ,

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Buying Power: A History of Consumer Activism in America
Loved by 1 person

Buying Power

By Lawrence B. Glickman ,

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Consumption Takes Time: Implications for Economic Theory
Loved by 1 person

Consumption Takes Time

By Ian Steedman ,

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Inconspicuous Consumption: The Environmental Impact You Don't Know You Have
Loved by 1 person

Inconspicuous Consumption

By Tatiana Schlossberg ,

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Gap Selling: Getting the Customer to Yes: How Problem-Centric Selling Increases Sales by Changing Everything You Know About Relationships, Overcoming Objections, Closing and Price
Loved by 1 person

Gap Selling

By Keenan ,

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A Consumers' Republic: The Politics of Mass Consumption in Postwar America
Loved by 1 person

A Consumers' Republic

By Lizabeth Cohen ,

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Small Data: The Tiny Clues That Uncover Huge Trends
Loved by 1 person

Small Data

By Martin Lindstrom ,

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Reach: Create the Biggest Possible Audience for Your Message, Book, or Cause
Loved by 1 person

Reach

By Becky Robinson ,

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Behavioral Economics: The Basics
Loved by 1 person

Behavioral Economics

By Philip Corr , Anke Plagnol ,

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Consumer Tribes
Loved by 1 person

Consumer Tribes

By Bernard Cova , Robert Kozinets , Avi Shankar

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The Culture Code: An Ingenious Way to Understand Why People Around the World Live and Buy as They Do
Loved by 1 person

The Culture Code

By Clotaire Rapaille ,

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Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses
Loved by 1 person

Using Behavioral Science in Marketing

By Nancy Harhut ,

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Blindsight: The (Mostly) Hidden Ways Marketing Reshapes Our Brains
Loved by 1 person

Blindsight

By Matt Johnson , Prince Ghuman ,

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The Four
Loved by 1 person

The Four

By Scott Galloway ,

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The Human Brand
Loved by 1 person

The Human Brand

By Chris Malone , Susan T. Fiske ,

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Hooked
Loved by 1 person

Hooked

By Nir Eyal ,

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