Here are 100 books that Neurogiving fans have personally recommended if you like Neurogiving. Book DNA is a community of 12,000+ authors and super readers sharing their favorite books with the world.

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Book cover of The Fundraiser's Guide to Irresistible Communications

Marc A. Pitman Author Of Ask Without Fear!

From my list on nonprofit fundraising.

Why am I passionate about this?

Have you ever found yourself frozen at the thought of asking a donor for money? You're not alone. For over 25 years, I’ve been coaching nonprofit leaders and executive directors who feel like they are completely making it up as they go. I am deeply passionate about demystifying this process because leadership is hard enough without the added exhaustion of false confidence. Fundraising isn’t about begging or transactional tricks—it’s about inviting people into a shared story to change the world. I want to help leaders find their own wiring and ask without fear.

Here's to books helping nonprofits! 

Marc's book list on nonprofit fundraising

Marc A. Pitman Why Marc loves this book

I love this book because it is gloriously messy—which is exactly what our fundraising communication needs to look like.

Too many nonprofits hide behind sterile, corporate language that completely kills their appeals. Jeff Brooks teaches you how to write with raw emotion and urgency. If you write fundraising letters and want people to actually read them, this is mandatory reading.

By Jeff Brooks ,

Why should I read it?

2 authors picked The Fundraiser's Guide to Irresistible Communications as one of their favorite books, and they share why you should read it.

What is this book about?

Good condition, some highlighting.


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Book cover of Aggressor

Aggressor by FX Holden,

It is April 1st, 2038. Day 60 of China's blockade of the rebel island of Taiwan.

The US government has agreed to provide Taiwan with a weapons system so advanced that it can disrupt the balance of power in the region. But what pilot would be crazy enough to run…

Book cover of Thankology

Marc A. Pitman Author Of Ask Without Fear!

From my list on nonprofit fundraising.

Why am I passionate about this?

Have you ever found yourself frozen at the thought of asking a donor for money? You're not alone. For over 25 years, I’ve been coaching nonprofit leaders and executive directors who feel like they are completely making it up as they go. I am deeply passionate about demystifying this process because leadership is hard enough without the added exhaustion of false confidence. Fundraising isn’t about begging or transactional tricks—it’s about inviting people into a shared story to change the world. I want to help leaders find their own wiring and ask without fear.

Here's to books helping nonprofits! 

Marc's book list on nonprofit fundraising

Marc A. Pitman Why Marc loves this book

Thanking donors is one of the most important parts about fundraising—and the one that nonprofits epicly fail at.

Lisa Sargent is a masterful donor stewardship expert who leads readers into the joys of expressing gratitude. Despite what you may think, Thankology will actually help you and your donors enjoy your relationship. And a nice side effect is you will find yourself raising more money too.

By Lisa Sargent ,

Why should I read it?

2 authors picked Thankology as one of their favorite books, and they share why you should read it.

What is this book about?

Get the nonprofit book by Lisa Sargent that shows you how to transform your fundraising results and lift your donor retention to new highs through the often-overlooked power of proper thanking.

Complete with gratitude brain science, field-tested samples, and page after page of show-stopping results across donation thank-you letters, donor newsletters, annual reports, welcome packs, and more – plus a 6-step framework to ensure your donor thank you success every time – put your nonprofit first in line to buy this book.

Praise for Thankology:
“Chapter by chapter, [Lisa Sargent] defines and describes the key milestones that will be fundraising's…


Book cover of It's NOT JUST about the Money

Marc A. Pitman Author Of Ask Without Fear!

From my list on nonprofit fundraising.

Why am I passionate about this?

Have you ever found yourself frozen at the thought of asking a donor for money? You're not alone. For over 25 years, I’ve been coaching nonprofit leaders and executive directors who feel like they are completely making it up as they go. I am deeply passionate about demystifying this process because leadership is hard enough without the added exhaustion of false confidence. Fundraising isn’t about begging or transactional tricks—it’s about inviting people into a shared story to change the world. I want to help leaders find their own wiring and ask without fear.

Here's to books helping nonprofits! 

Marc's book list on nonprofit fundraising

Marc A. Pitman Why Marc loves this book

I have read this book more than six times, and it is one of the few pieces of fundraising literature I keep coming back to.

Managing major gift fundraisers is messy, but this book offers an amazingly clear, practical framework that actually works. It moves past the generic advice and focuses entirely on the structure you need to build real, lasting donor relationships.

By Jeff Schreifels , Richard Perry ,

Why should I read it?

1 author picked It's NOT JUST about the Money as one of their favorite books, and they share why you should read it.

What is this book about?

Are you searching for the next big idea in fundraising to help your organization soar? It’s actually right under your nose in your database. Major Donors. Right here, right now, you have the donors who have the capacity to give five, six, and yes, seven figure gifts. This book tells you how to find them, and what to do once you have them. Richard Perry and Jeff Schreifels tell you everything you need to do to take your organization to a new level of performance in major gifts. This book is packed with easy to implement ideas and strategies to…


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Book cover of Your Sun Will Rise Again: Poems of Hope and Survival

Your Sun Will Rise Again by Joseph Jean Baptiste Jolicoeur,

Your Sun Will Rise Again is a powerful collection of poetic reflections on hope, resilience, and the human spirit. Written with sincerity and depth, these poems speak directly to those navigating life’s challenges, offering comfort, clarity, and quiet strength in difficult moments.

Through simple yet profound language, the book reminds…

Book cover of Making Money with Donor Newsletters

Marc A. Pitman Author Of Ask Without Fear!

From my list on nonprofit fundraising.

Why am I passionate about this?

Have you ever found yourself frozen at the thought of asking a donor for money? You're not alone. For over 25 years, I’ve been coaching nonprofit leaders and executive directors who feel like they are completely making it up as they go. I am deeply passionate about demystifying this process because leadership is hard enough without the added exhaustion of false confidence. Fundraising isn’t about begging or transactional tricks—it’s about inviting people into a shared story to change the world. I want to help leaders find their own wiring and ask without fear.

Here's to books helping nonprofits! 

Marc's book list on nonprofit fundraising

Marc A. Pitman Why Marc loves this book

Most nonprofit newsletters are a complete waste of money because they are written for the wrong audience. They focus on the organization instead of the donor.

Tom Ahern completely flipped my perspective on this. He shows you exactly how to transform a standard newsletter into a powerful, active revenue stream that donors actually look forward to reading.

By Tom Ahern ,

Why should I read it?

1 author picked Making Money with Donor Newsletters as one of their favorite books, and they share why you should read it.


Book cover of Prediction Machines: The Simple Economics of Artificial Intelligence

Richard Holden Author Of Money in the Twenty-First Century: Cheap, Mobile, and Digital

From my list on books about the digital economy.

Why am I passionate about this?

I’m an economics professor, but I also have a column in Australia’s leading financial newspaper so I really appreciate authors who can tackle complex topics in an accessible manner. I’m also both extremely interested in and do academic research on topics to do with technologies like two-sided platforms, cryptocurrencies, blockchain, and artificial intelligence. All these books made me think harder about the big issues in these areas, and how to combine rigorous research with what is actually happening—often at breakneck speed—in the real-world digital economy.

Richard's book list on books about the digital economy

Richard Holden Why Richard loves this book

This book helped me understand why advances in artificial intelligence are going to have a big impact on productivity and economic growth. I loved the analogies to old technologies like electrification of factories, and newer examples like how Team New Zealand used simulations to change racing tactics and boat design.

The book has an important, big idea at its heart. That idea is that AI helps organizations make better predications, and those better predictions allow organizations to be fundamentally redesigned to take advantage of this. This is where the AI productivity revolution comes from.

By Ajay Agrawal , Joshua Gans , Avi Goldfarb

Why should I read it?

3 authors picked Prediction Machines as one of their favorite books, and they share why you should read it.

What is this book about?

"What does AI mean for your business? Read this book to find out." -- Hal Varian, Chief Economist, Google Artificial intelligence does the seemingly impossible, magically bringing machines to life--driving cars, trading stocks, and teaching children. But facing the sea change that AI will bring can be paralyzing. How should companies set strategies, governments design policies, and people plan their lives for a world so different from what we know? In the face of such uncertainty, many analysts either cower in fear or predict an impossibly sunny future.

But in Prediction Machines, three eminent economists recast the rise of AI…


Book cover of Power and Prediction: The Disruptive Economics of Artificial Intelligence

Art Kleiner Author Of The AI Dilemma: 7 Principles for Responsible Technology

From my list on understanding AI and its effect on people.

Why am I passionate about this?

I’m a storyteller writing on business and technology. I specialize in clear views of complex systems. When Juliette showed me her research on tech companies and AI responsibility, I saw the power of a book – the book that ultimately became The AI Dilemma. The core dilemma is that in the right hands the technology is needed, and in the wrong hands it’s dangerous. When Juliette asked me to coauthor it, I jumped at the chance. As we worked, I realized that the topic brought into focus all the research and thinking I’d ever done about human, organizational, and machine behavior. 

Art's book list on understanding AI and its effect on people

Art Kleiner Why Art loves this book

This is the book I suggest to people who worry that AI will take their jobs or control the world.

These U of Toronto economists make a case for AI as a disruptor of systems and power structures – not on their own, but because of the decision makers who control them. Those companies won’t necessarily be Alphabet, Amazon, or Meta. Their competitive advantage – access to data – will now be available cheaply.

It’s judgment that’s at a premium now. After reading this, I feel pretty trusting of AI. I’m just not so sure about people.   

By Ajay Agrawal , Joshua Gans , Avi Goldfarb

Why should I read it?

1 author picked Power and Prediction as one of their favorite books, and they share why you should read it.

What is this book about?

Disruption resulting from the proliferation of AI is coming. The authors of the bestselling Prediction Machines can help you prepare.

Artificial intelligence (AI) has impacted many industries around the world-banking and finance, pharmaceuticals, automotive, medical technology, manufacturing, and retail. But it has only just begun its odyssey toward cheaper, better, and faster predictions that drive strategic business decisions. When prediction is taken to the max, industries transform, and with such transformation comes disruption.

What is at the root of this? In their bestselling first book, Prediction Machines, eminent economists Ajay Agrawal, Joshua Gans, and Avi Goldfarb explained the simple yet…


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Book cover of Cardiac Arrest

Cardiac Arrest by Elizabeth Amber Love,

Farrah Wethers struggles with her new midlife career as a massage therapist. Her wealthy client is murdered on her table making her suspect number one. Can Farrah and her best friend, June Cho, sort through the suspects to find the real killer?

If you love the hijinks of Only Murders…

Book cover of The Loop: How Technology is Creating a World Without Choices and How to Fight Back

Michael Wolk

From my list on feed your internet paranoia.

Why am I passionate about this?

Researching DevilsGame, about an Internet meltdown caused by an unknown evil, I exposed myself to some harrowing truths. I learned how astonishingly frail our internet ecosystem is and how imperiled it is by bad actors who have burrowed deeply and often invisibly into its infrastructure. So, beyond writing a fictional thriller, I was moved to ring a warning bell! And I hope by formatting DevilsGame as “hyperlinked fiction,” mixing real news sites with fictional sites created for the novel, readers will experience the story in a way that parallels and parodies the way we experience real, live crises these days: navigating from fact to fiction, often without observing the boundaries.

Michael's book list on feed your internet paranoia

Michael Wolk Why Michael loves this book

The most philosophical of my recommendations, I found this book wonderfully heartening because it places the responsibility for understanding and responding to the negative impacts of our internet-driven era firmly in our own hands.

Ward made me realize that I am (along with the multitudes!) a victim of “the Loop, “ which is when our unconscious tendencies feed into the business and cultural forces working hard and happily “to convince us we’re making independent choices when we’re doing the opposite.”

I was grateful for Ward's suggestions for becoming self-aware and freeing ourselves—and our futures—from the “shrinking choices” imposed by the Loop.

By Jacob Ward ,

Why should I read it?

2 authors picked The Loop as one of their favorite books, and they share why you should read it.

What is this book about?

"The best book I have ever read about AI." -Roger McNamee, New York Times bestselling author of Zucked
Artificial intelligence is going to change the world as we know it. But the real danger isn't some robot that's going to enslave us: It's our own brain. Our brains are constantly making decisions using shortcuts, biases, and hidden processes-and we're using those same techniques to create technology that makes choices for us. In The Loop, award-winning science journalist Jacob Ward reveals how we are poised to build all of our worst instincts into our AIs, creating a narrow loop where each…


Book cover of The Power of Ethics

Donna S. Sheperis Author Of Ethical Decision Making for the 21st Century Counselor

From my list on ethics is deeply painfully human.

Why am I passionate about this?

I’ve spent over three decades as a therapist and professor, with ethics at the heart of everything I do. Many clients come to therapy feeling at odds with their moral compass, and I’m passionate about helping them navigate those gray areas with compassion and clarity. As a professor, I live what I teach—engaging in real-world ethical decision-making, mentoring new professionals, and writing books that bring complex concepts to life. I love books that challenge us to think deeply, sit with ambiguity, and reconnect with our moral center. This list reflects that journey—these are the books that stay with you long after the last page. 

Donna's book list on ethics is deeply painfully human

Donna S. Sheperis Why Donna loves this book

I loved this book because it doesn’t pretend that ethical decision-making is clean or easy—it acknowledges the mess and dives right in. I’ve always found myself frustrated by how people talk about ethics like it’s obvious or binary: “I would always do this” or “I’d never do that.” But real life isn’t like that, and this book knows it.

Reading it felt strangely comforting, like someone finally said out loud that these choices are hard—and that it’s okay to struggle with them. It reads like self-help in the best way. I didn’t just come away feeling smarter; I came away knowing myself better. It helped me clarify my values and gave me language for the quiet tug-of-war that happens inside when I’m facing a tough call.

By Susan Liautaud , Lisa Sweetingham (contributor) ,

Why should I read it?

1 author picked The Power of Ethics as one of their favorite books, and they share why you should read it.

What is this book about?

The essential guide for ethical decision-making in the 21st century, The Power of Ethics depicts “ethical decision-making not in a nebulous philosophical space, but at the point where the rubber meets the road” (Michael Schur, producer and creator of The Good Place).

It's not your imagination: we're living in a time of moral decline. Publicly, we're bombarded with reports of government leaders acting against the welfare of their constituents; companies prioritizing profits over health, safety, and our best interests; and technology posing risks to society with few or no repercussions for those responsible. Personally, we may be conflicted about how…


Book cover of The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making

Jeet Mukherjee Author Of Pricing with Confidence: Ten Rules for Increasing Profits and Staying Ahead of Inflation

From my list on make an impact in your organization through pricing.

Why am I passionate about this?

I’ve been working in value-based pricing for over 20 years and I’ve seen firsthand how it can transform a company’s profits when done right and executed properly through sales. While the specific strategies and tactics vary across industries, company size, and product offerings, many of the foundations and logic behind those strategies can be learned, and must be understood in order to grow a company’s revenue and profit growth in today’s markets. I’d love to connect about any of these topics – feel free to reach out on LinkedIn!

Jeet's book list on make an impact in your organization through pricing

Jeet Mukherjee Why Jeet loves this book

While pricing has evolved in many ways, the tenets of this book will be referenced in nearly every modern-day pricing strategy.

It’s important to understand these foundations and their logic as you build out your own strategy. The book walks through the effects of price, how it reflects on your brand, and the art of price setting and differential value as important parts of the broader picture of pricing.

By Thomas Nagle , Reed Holden ,

Why should I read it?

1 author picked The Strategy and Tactics of Pricing as one of their favorite books, and they share why you should read it.

What is this book about?

Practical in focus and lively in style, this book provides a comprehensive, managerially-focused, integrated, step-by-step guide to pricing analysis and strategy development. Numerous walk-through examples show how companies successfully or unsuccessfully implement pricing strategies. Strategic Pricing; Costs; Financial analysis; Customers; Competition; Price-center strategy; Life Cycle Pricing; Managing Value Perceptions; Segmented Pricing; Pricing in and through Distribution Channels; Competitive Advantages; Customer Research for Pricing; The Law and Ethics. For Marketing Managers, Product Managers, Managers of Pricing, Managers of Strategic Planning.


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Book cover of Up the Down Escalator: Medicine, Motherhood, and Multiple Sclerosis

Up the Down Escalator by Lisa Doggett,

2024 Gold Winner, Benjamin Franklin Awards, Health & Fitness Category

2024 International Book Awards, Winner, Autobiography/Memoir Category and Health: Women's Health Category

A memoir of triumph in the face of a terrifying diagnosis, Up the Down Escalator recounts Dr. Lisa Doggett's startling shift from doctor to patient, as she learns…

Book cover of Sensemaking: The Power of the Humanities in the Age of the Algorithm

Wayne Moloney Author Of The Wentworth Prospect: A novel guide to success in B2B sales

From my list on B2B salespeople to stay relevant and successful.

Why am I passionate about this?

Everyone survives by selling something whether we wear the title or not. Selling has been my career, even before I was a salesperson. I started my career in engineering but quickly realised my passion was in developing business, not designing industrial ventilation systems. Helped by a boss who also saw I was better suited to roles other than engineering (he wasn’t so polite) I went on to enjoy a successful career spanning 4 decades working in Australian, Asian, and European markets that embraced all facets of sales and business development. Helped by great mentors and learning from the experience of others, I have endeavoured to give back by mentoring business owners, salespeople, and writing.

Wayne's book list on B2B salespeople to stay relevant and successful

Wayne Moloney Why Wayne loves this book

The internet delivers us a tsunami of information. Approximately 328.77 million terabytes of data are created each day – 60 times more than in 2010 and estimated to grow at 20% per year.

How can we make sense of this? What is valuable and what is not? What is real, what is fake?

Mardsbjerg argues that our fixation with data makes us lose touch with reality and that we need to be making sense of the world through deep, nuanced engagement with culture, language, and history.

By Christian Madsbjerg ,

Why should I read it?

1 author picked Sensemaking as one of their favorite books, and they share why you should read it.

What is this book about?

A FINANCIAL TIMES BUSINESS BOOK OF THE MONTH (APRIL 2017) Humans have become subservient to algorithms. Every day brings a new Moneyball fix - a maths whiz who will crack open an industry with clean fact-based analysis rather than human intuition and experience. As a result, we have stopped thinking. Machines do it for us. Christian Madsbjerg argues that our fixation with data often masks stunning deficiencies, and the risks for humankind are enormous. Blind devotion to number crunching imperils our businesses, our educations, our governments, and our life savings. Too many companies have lost touch with the humanity of…


Book cover of The Fundraiser's Guide to Irresistible Communications
Book cover of Thankology
Book cover of It's NOT JUST about the Money

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5 book lists we think you will like!

Interested in decision making, behaviorism, and artificial intelligence?

Decision Making 96 books
Behaviorism 27 books