Book description
Get the nonprofit book by Lisa Sargent that shows you how to transform your fundraising results and lift your donor retention to new highs through the often-overlooked power of proper thanking.
Complete with gratitude brain science, field-tested samples, and page after page of show-stopping results across donation thank-you letters, donor…
Why read it?
1 author picked Thankology as one of their favorite books. Why do they recommend it?
In this book basic politeness, previously viewed as an expensive, time-consuming administrative chore, author Lisa shows conclusively to be perhaps the single best fundraising opportunity of them all, particularly in securing a donor’s all-important second gift.
An ‘ology’ is a really big thing. With an ology, you’re a scientist. In Thank-ology the author elevates an attitude of gratitude to a richly creative and productive art backed by a precise understanding that produces results with certainty. I value it particularly because it’s packed with copyable examples and easy-to-follow guidance, all in an accessible style that reassures readers that here is friendly…
From Ken's list on if you really want to change the world.
If you love Thankology...
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