Book description
- Coming soon!
Why read it?
1 author picked Making Money with Donor Newsletters as one of their favorite books. Why do they recommend it?
Most nonprofit newsletters are a complete waste of money because they are written for the wrong audience. They focus on the organization instead of the donor.
Tom Ahern completely flipped my perspective on this. He shows you exactly how to transform a standard newsletter into a powerful, active revenue stream that donors actually look forward to reading.
From Marc's list on nonprofit fundraising.
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