Here are 100 books that It Chooses You fans have personally recommended if you like
It Chooses You.
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I love middle-grade books (for eight to twelve-year-olds), which is why I write in that genre. My Summer of L.U.C.K. trilogy is sprinkled with magical adventures, but each one has real-life kids struggling with real-life problems and finding real-world solutions. I believe that books whose characters experience magical elements along with themes of friendship, perseverance, and self-acceptance will help them learn, as I did when I was a young reader, that whatever troubles they're experiencing, other kids have those troubles too, that they're not alone, and that help is possible.
I almost didn’t include this Newbery Medal winner book by Louis Sachar on my list of magical middle-grade books set in the real world. Is it really magical? Is it set in the real world? With a fourteen-year-old protagonist, Stanley Yelnats, is it even middle-grade?
Here’s why my love for this book won out. Sachar weaves together a quirky, complex story, just interconnected enough to qualify as “magical.” The setting, a juvenile prison camp with a sadistic warden, is “real-world” enough. And Stanley, though emotionally young for fourteen, is a kind, thoughtful kid well worth rooting for.
About halfway through reading, its darkness almost prompted me to lay this book aside. I’m so glad I didn’t. In the end, its themes of perseverance, hope, and redemption shone through.
WINNER OF THE NEWBERY MEDAL WINNER OF THE NATIONAL BOOK AWARD SELECTED AS ONE OF TIME MAGAZINE'S 100 BEST YA BOOKS OF ALL TIME Stanley Yelnats' family has a history of bad luck, so when a miscarriage of justice sends him to Camp Green Lake Juvenile Detention Centre (which isn't green and doesn't have a lake) he is not surprised. Every day he and the other inmates are told to dig a hole, five foot wide by five foot deep, reporting anything they find. Why? The evil warden claims that it's character building, but this is a lie. It's up…
From the brilliant Kate Christensen, winner of the PEN/Faulkner Award for The Great Man, comes a compelling, searing, funny novel about women, sex, power, and self-reckoning.
Ever since her father broke her heart when she was nine, Julia Heimdahl has tried to be good company for bad men: a…
I'm a writer from a small town in England that nobody has heard of, who now lives in Berlin. I have written books about depression, insomnia, creativity, and travel that have been translated into 20 languages. My book How to Be Happy (or at Least Less Sad) was called "a wonderful tool for anyone struggling with depression – or even just feeling blah" by Publishers Weekly. My latest book Nobody Knows What They're Doing is available now.
Every book on my list has changed my life in some way, but this novel probably had the biggest impact. When I first read it, my life had followed a similar trajectory to the protagonist. I had become disillusioned with the meaning of life, quit my job, and left home to travel the world for a year or so. This book explores a lot of big themes in deceptively simple language. I re-read it any time I feel a bit lost in life. It always helps me to feel better, and see that things fit together, in just the right way.
Troubled by an inability to find any meaning in his life, the 25-year-old narrator of this deceptively simple novel quits university and eventually arrives at his brother's New York apartment.
In a bid to discover what life is all about, he writes lists. He becomes obsessed by time and whether it actually matters. He faxes his meteorologist friend. He endlessly bounces a ball against the wall. He befriends a small boy who lives next door.
He yearns to get to the bottom of life and how best to live it.
Funny, friendly, enigmatic and frequently poignant - superbly naive.
I’m an artist with an analytical mind. I love art and stories but I also love systems and processes. Ever since taking a class at art school about making pop-ups, I’ve been in love with paper engineering. It’s been the perfect synthesis of all my loves. There’s something fascinating about transforming an everyday object (paper) into something unexpected. Combined that with a great story and you have a magical experience! I like focusing my work on books for young readers (board books - picture books) because it gives adults and kids an opportunity to interact with each other and build memories.
Without using any physically interactive mechanisms, this book still engages!
It breaks the fourth wall and the narrator asks you directly to do certain tasks—tap the dot, tilt the book to the left, shake the book, etc. When reading this book with my kids, I’ve never heard so many giggles. It is also a great way to help teach my kids colors, actions, and directions. Reading this book becomes a form of play!
PRESS HERE, MIX IT UP!, LET'S PLAY!, and SAY ZOOP! Collect all four interactive books from Herve Tullet!
Press the yellow dot on the cover of this interactive children's book, follow the instructions within, and embark upon a magical journey! Each page of this surprising touch book instructs the reader to push the button, shake it up, tilt the book, and who knows what will happen next! Children and adults alike will giggle with delight as the dots multiply, change direction, and grow in size! Especially remarkable because the adventure occurs on the flat surface of the simple, printed page,…
From the brilliant Kate Christensen, winner of the PEN/Faulkner Award for The Great Man, comes a compelling, searing, funny novel about women, sex, power, and self-reckoning.
Ever since her father broke her heart when she was nine, Julia Heimdahl has tried to be good company for bad men: a…
I’ve been a professional feminist since I had a profession. I spent the first half of my career advocating for women's equality as a reproductive rights attorney and academic. I’ve spent the second half teaching women how to liberate themselves from the inside out as a feminist mindset coach, host of the UnF*ck Your Brain podcast, and founder of The School of New Feminist Thought. These books were all crucial in helping me create more confidence and more power to impact the course of my own life, and I know they will help you do the same.
This was one of the first books I ever read that showed me that there was an intelligent way to do self-help. I have always been interested in how to make it easier and more fulfilling to experience my human life, but I was always allergic to the watered-down or overly simplified takes of many self-help books out there.
But this book was well-reasoned, logical, rational, and smart, and it showed me that it was worthwhile to work on changing my perspective and my thinking without having to be delusional or in denial. It was the gateway book I needed at my most skeptical to start down the path of emotional and mental growth and self-improvement that transformed my life.
Self-help books don't seem to work. Few of the many advantages of modern life seem capable of lifting our collective mood. Wealth—even if you can get it—doesn't necessarily lead to happiness. Romance, family life, and work often bring as much stress as joy. We can't even agree on what "happiness" means. So are we engaged in a futile pursuit? Or are we just going about it the wrong way?
Looking both east and west, in bulletins from the past and from far afield, Oliver Burkeman introduces us to an unusual group of people who share a single, surprising way of…
William J. Buxton is Distinguished Professor Emeritus of Communication Studies and Senior Fellow, Centre for Sensory Studies, at Concordia University Montreal, Qc, Canada. He is also professeur associé au Département d’information et de communication de l’Université Laval, Québec City, Québec, Canada. He has edited and co-edited five books related to the life and works of the Canadian political economist and media theorist, Harold Adams Innis.
Largely recognized as McLuhan’s first major work, this book provides a trenchant analysis of 1940’s popular culture in the United States, with particular reference to print-media advertising. To this end, it consists of x chapters, each of which consists of an image culled from newspapers and magazines, accompanied by an insightful—and often ironic—text. Dismissed by some as lacking in direction and coherence, the book actually has a tightly woven narrative that sheds considerable light on the gender issues, technology, and power structures of the day.
OURS is the first age in wruch many thousands of the best-trained individual minds have made it a full-time business to get inside the collective public mind. To get inside in order to manipulate, exploit, control is the object now. And to generate heat not light is the intention. To keep everybody in the helpless state engendered by prolonged mental rutting is the effect of many ads and much entertainment alike. Since so many minds are engaged in bringing about this condition of public helplessness, and since these programs of commercial education are so much more expensive and influential than…
I started my adult life as a bouncer and a school teacher. A few years later, I was running one of the most well-known email marketing agencies in the industry. The reason this happened is because I dedicated my life to becoming a master copywriter. Learning how to write copy was the key that unlocked a level of freedom I didn’t know existed, both personal and financial. It’s also allowed me to write two bestselling books on email marketing, work with 250+ brands, and coach 2,200+ students around the world. I hope this list helps you take your writing skills up a notch.
Howard Gossage was not your typical ad man. He was cut from a different cloth. His love/hate relationship with the profession led to some innovative ad campaigns. He once ran an ad that ended mid-sentence (people were dying to know what happened next). He advertised Finna Gas by offering free balloons - filled with PINK air. He was part troll, part genius. And his style and flair are things I try to emulate with my own work.
You’ll eventually get to a point in your copy career where you feel jaded. Where you’re tired of selling your soul one sentence at a time. When you reach that point, this book will bring you back to life. That’s what it did for me.
What other topic brings together human behavior, culture, business, the media, and more? And what other career allows you to use that understanding to produce compelling, entertaining, and persuasive communications across broadcast, streaming, social, outdoor, in-store, new product development, and other channels? That’s why I’m passionate about it. And that’s the passion I want to instill in my students, readers, and clients. So, who am I? I’m a professor and marketing consultant (copywritnig, creative direction, and marketing strategy) with large and small clients, and nearly 10 books on the topic. Read these books and I think you’ll become passionate about this topic too!
I first discovered Rory Sutherland’s work via his TED Talks and found that he is entertaining as well as insightful and inspiring, which is why I often show his talks to my students.
Alchemy is just as insightful and inspiring. And it’s fun to read.
Through his videos and writing, I’ve found that no one can explain the irrationality of human behavior just like him. I’ve been inspired by his stories, insights, and case studies, and often used them to form my thinking when solving branding problems for clients. I believe you will, too.
For transparency’s sake, I should note that because I’m a fan of his work, I reached out to him and he wrote an introduction to one of my books and has endorsed others. But even if he’d said no, I’d still be recommending this book.
HOW DOES MAGIC HAPPEN?The Ogilvy advertising legend—“one of the leading minds in the world of branding” (NPR)—explores the art and science of conjuring irresistible products and ideas.
"Sutherland, the legendary Vice Chairman of Ogilvy, uses his decades of experience to dissect human spending behavior in an insanely entertaining way. Alchemy combines scientific research with hilarious stories and case studies of campaigns for AmEx, Microsoft and the like. This is a must-read." —Entrepreneur ("Best Books of the Year")
Why is Red Bull so popular, though everyone—everyone!—hates the taste? Humans are, in a word, irrational, basing decisions as much on subtle external…
Drew Eric Whitman is known internationally as a dynamic consultant and trainer who smashes old advertising myths like a china-shop bull. Teaching the psychology behind the response for nearly four decades, he worked for the direct-marketing division of the largest ad agency in Philadelphia, was a senior copywriter for the country's leading direct-to-the-consumer insurance company, and was the associate copy chief for catalog giant Day-Timers. His work has been used by companies ranging from small retail shops to giant, multi-million dollar corporations. A popular keynote speaker at international affiliate marketing conferences, Drew’s intensive CA$HVERTISING Clinic teaches business people how to use consumer psychology to boost the effectiveness of their ads, brochures, sales letters, Websites, and more.
What’s it like to climb inside the mind of one of advertising’s most iconic legends? Reading this book is probably the closest thing to it. You’re sure to come out with a dramatically changed view on how the industry works, and doesn’t. I’ve quoted him often in Cashvertising because his no-bull approach to advertising resonates strongly with everything I’ve been teaching for nearly four decades. Make his words your own and then--when you speak to others about advertising--you’ll be speaking with the voice of unquestionable authority.
David Ogilvy is well known and respected as the most successful adman of all time. His bestselling book, Ogilvy on Advertising, gives valuable advice to young hopefuls and veterans of the industry wanting to improve their success rate.
Drew Eric Whitman is known internationally as a dynamic consultant and trainer who smashes old advertising myths like a china-shop bull. Teaching the psychology behind the response for nearly four decades, he worked for the direct-marketing division of the largest ad agency in Philadelphia, was a senior copywriter for the country's leading direct-to-the-consumer insurance company, and was the associate copy chief for catalog giant Day-Timers. His work has been used by companies ranging from small retail shops to giant, multi-million dollar corporations. A popular keynote speaker at international affiliate marketing conferences, Drew’s intensive CA$HVERTISING Clinic teaches business people how to use consumer psychology to boost the effectiveness of their ads, brochures, sales letters, Websites, and more.
Here’s a classic by the man who started it all. Claude Hopkins is regarded as one of the greatest copywriters of all time. He pioneered the “Reason-Why” style of copywriting (telling people why to buy your product). It’s filled with priceless stories, humor, and practical lessons you can apply to your ads immediately. Get this classic if you're truly serious about learning to create effective ads! While your competitors are floundering around scratching their heads because their ads aren’t working, you’ll know exactly what to do to influence people to buy NOW!
Gain a lifetime of experience from the inventor of test marketing and coupon sampling -- Claude C. Hopkins. Here, you'll get two landmark works in one, and discover his fixed principles and basic fundamentals that still prevail today.
I worked for thirty years in what was one of the world's finest ad agencies, producing campaigns that were popular, famous, and effective. I found it fun, fascinating but also frustrating, because I gradually realised that what we did that worked had little to do with the theories we were taught to believe. I can see now that our campaigns had much more in common with the worlds of entertainment, popular culture, PR, and showmanship than the dry ‘official’ concepts of propositions and persuasion that seemed to rule our lives. These five books helped open my eyes to this broader perspective, and I hope they will open yours too.
It always seemed strange to me that the ad business has so often been terribly sniffy about the world of popular culture on which it depends.
Then, when I read this sociological history of the ad business, I understood why - how, from the very early days, ad agencies wanted to distance themselves from the disreputable medicine shows of the past and from the legacy of P.T. Barnum by aspiring to become a respectable "profession." Perhaps that was understandable. But in one way or another, this obsession has been the root of most of their mistakes ever since.
Fables of Abundance ranges from the traveling peddlers of early modern Europe to the twentieth-century American corporation, exploring the ways that advertising collaborated with other cultural institutions to produce the dominant aspirations and anxieties in the modern United States.
