Here are 94 books that Advertising Shits In Your Head fans have personally recommended if you like Advertising Shits In Your Head. Book DNA is a community of 12,000+ authors and super readers sharing their favorite books with the world.

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Book cover of A Brief History of Neoliberalism

Dawn Woolley Author Of Consuming the Body: Capitalism, Social Media and Commodification

From my list on consumer culture and tearing it down.

Why am I passionate about this?

I have been a feminist for as long as I can remember. I recall seeing a billboard featuring Sophie Dahl sprawling on a sofa, completely naked. I recognized that I had no control over the images that dominate the visual landscape I inhabit, and I wanted to change this. These books might seem varied, but they all critique aspects of contemporary culture and offer ways to change things. In my academic writing and artwork, I examine these issues through a queer, feminist, and anti-capitalist lens, and these books offer a glimpse into the struggles that I think are important and the methods for change that I think could work.

Dawn's book list on consumer culture and tearing it down

Dawn Woolley Why Dawn loves this book

To be honest, I could’ve picked any book by David Harvey–he writes about capitalism and how it affects people and the places we inhabit in a really accessible way. This brief introduction is a great way to get into his writing (a gateway book!). It is also a useful guide to thinking about contemporary issues with hope rather than despair.

Like the book by Ahmed, this one offers ideas for a socially just society, giving the reader solutions and not just problems. I think it is important when critiquing society to come up with tangible ways that we can move away from unequal systems to more equitable ones. This book makes change feel possible.

By David Harvey ,

Why should I read it?

3 authors picked A Brief History of Neoliberalism as one of their favorite books, and they share why you should read it.

What is this book about?

Neoliberalism - the doctrine that market exchange is an ethic in itself, capable of acting as a guide for all human action - has become dominant in both thought and practice throughout much of the world since 1970 or so.
Its spread has depended upon a reconstitution of state powers such that privatization, finance, and market processes are emphasized. State interventions in the economy are minimized, while the obligations of the state to provide for the welfare of its citizens are diminished. David Harvey, author of 'The New Imperialism' and 'The Condition of Postmodernity', here tells the political-economic story of…


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Book cover of Aggressor

Aggressor by FX Holden,

It is April 1st, 2038. Day 60 of China's blockade of the rebel island of Taiwan.

The US government has agreed to provide Taiwan with a weapons system so advanced that it can disrupt the balance of power in the region. But what pilot would be crazy enough to run…

Book cover of Living a Feminist Life

Dawn Woolley Author Of Consuming the Body: Capitalism, Social Media and Commodification

From my list on consumer culture and tearing it down.

Why am I passionate about this?

I have been a feminist for as long as I can remember. I recall seeing a billboard featuring Sophie Dahl sprawling on a sofa, completely naked. I recognized that I had no control over the images that dominate the visual landscape I inhabit, and I wanted to change this. These books might seem varied, but they all critique aspects of contemporary culture and offer ways to change things. In my academic writing and artwork, I examine these issues through a queer, feminist, and anti-capitalist lens, and these books offer a glimpse into the struggles that I think are important and the methods for change that I think could work.

Dawn's book list on consumer culture and tearing it down

Dawn Woolley Why Dawn loves this book

I love this book because it is written in a poetic and accessible way to talk about a subject that I am really passionate about. It is genuinely a joy to read, and I couldn’t put it down. It also helped me when I was writing the conclusion of my book. I wanted to end on positive actions rather than a summary of everything that is wrong with the world.

Ahmed’s book is an instruction book and a call to arms. The conclusion is in two parts, and the first part, A Killjoy Survival Kit, contains a list of things that will make the feminist struggle easier to handleincluding books by your favorite feminist. This one is definitely in my survival kit. 

By Sara Ahmed ,

Why should I read it?

1 author picked Living a Feminist Life as one of their favorite books, and they share why you should read it.

What is this book about?

In Living a Feminist Life Sara Ahmed shows how feminist theory is generated from everyday life and the ordinary experiences of being a feminist at home and at work. Building on legacies of feminist of color scholarship in particular, Ahmed offers a poetic and personal meditation on how feminists become estranged from worlds they critique-often by naming and calling attention to problems-and how feminists learn about worlds from their efforts to transform them. Ahmed also provides her most sustained commentary on the figure of the feminist killjoy introduced in her earlier work while showing how feminists create inventive solutions-such as…


Book cover of Selfies: Why We Love (and Hate) Them

Dawn Woolley Author Of Consuming the Body: Capitalism, Social Media and Commodification

From my list on consumer culture and tearing it down.

Why am I passionate about this?

I have been a feminist for as long as I can remember. I recall seeing a billboard featuring Sophie Dahl sprawling on a sofa, completely naked. I recognized that I had no control over the images that dominate the visual landscape I inhabit, and I wanted to change this. These books might seem varied, but they all critique aspects of contemporary culture and offer ways to change things. In my academic writing and artwork, I examine these issues through a queer, feminist, and anti-capitalist lens, and these books offer a glimpse into the struggles that I think are important and the methods for change that I think could work.

Dawn's book list on consumer culture and tearing it down

Dawn Woolley Why Dawn loves this book

There are a lot of books about selfies out there (including mine), so it was difficult to choose one. Tiddenberg’s book is my favorite because it talks about why selfies are treated as unimportant or superficial things. However, it shows that being able to represent yourself as you wish is a powerful tool.

Tiddenberg argues that selfies are mocked and viewed as a demonstration of narcissism because they shift power away from visual culture gatekeepers, such as fashion photographers and magazine editors, towards marginalized people who have less power. By clearly showing why some people hate selfies, the book articulates why I love them.

By Katrin Tiidenberg ,

Why should I read it?

1 author picked Selfies as one of their favorite books, and they share why you should read it.

What is this book about?

This book brings a rich and nuanced analysis of selfie culture. It shows how selfies gain their meanings, illustrates different selfie practices, explores how selfies make us feel and why they have the power to make us feel anything, and unpacks how selfie practices and selfie related norms have changed or might change in the future.
As humans, we have a long history of being drawn to images, of communicating visually, and being enchanted with (our own) faces. Every day we share hundreds of millions of photos on Facebook, Instagram and Snapchat. Selfies are continually and passionately talked about. People…


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Book cover of Trusting Her Duke

Trusting Her Duke by Arietta Richmond,

A Duke with rigid opinions, a Lady whose beliefs conflict with his, a long disputed parcel of land, a conniving neighbour, a desperate collaboration, a failure of trust, a love found despite it all.

Alexander Cavendish, Duke of Ravensworth, returned from war to find that his father and brother had…

Book cover of Fat

Dawn Woolley Author Of Consuming the Body: Capitalism, Social Media and Commodification

From my list on consumer culture and tearing it down.

Why am I passionate about this?

I have been a feminist for as long as I can remember. I recall seeing a billboard featuring Sophie Dahl sprawling on a sofa, completely naked. I recognized that I had no control over the images that dominate the visual landscape I inhabit, and I wanted to change this. These books might seem varied, but they all critique aspects of contemporary culture and offer ways to change things. In my academic writing and artwork, I examine these issues through a queer, feminist, and anti-capitalist lens, and these books offer a glimpse into the struggles that I think are important and the methods for change that I think could work.

Dawn's book list on consumer culture and tearing it down

Dawn Woolley Why Dawn loves this book

This book deals with a subject that I feel strongly about–fat discrimination. It includes diet culture and the damage caused by the medicalization of fat. Lupton’s book was the first I read on this subject, and it is a brilliant, concise introduction to the social and political meanings of fat today.

Importantly, it debunks things like the BMI (body mass index commonly used in medicine to determine a person’s health level) and introduced me to movements such as the Health at Every Size Movement. It describes ways that anti-fat biases are being fought against, and I try to practice them in my life and academic work. 

By Deborah Lupton ,

Why should I read it?

1 author picked Fat as one of their favorite books, and they share why you should read it.

What is this book about?

In contemporary western societies, the fat body has become a focus of stigmatizing discourses and practices aimed at disciplining, regulating and containing it. Despite the fact that in many western countries fat bodies outnumber those that are thin, fat people are still socially marginalized, and treated with derision and even repulsion and disgust. Medical and public health experts continue to insist that an 'obesity epidemic' exists and that fatness is a pathological condition which should be prevented and controlled.

Fat is a book about why the fat body has become so reviled and reviewed as diseased, the target of such…


Book cover of The Hidden Persuaders

Jean Kilbourne Author Of Can't Buy My Love: How Advertising Changes the Way We Think and Feel

From my list on books critiquing advertising and the popular culture.

Why am I passionate about this?

In 1968, I saw an ad that changed my life. It was typical—insulting to women, demeaning. Yet, at that moment, it somehow crystallized so many of my experiencesthe sexist slights, the terrible jobs, the sexual harassment, the catcalls, the objectification. I thought, “This is atrocious … and it is not trivial.” I started collecting ads and lecturing on the topic.  I made my first film, “Killing Us Softly: Advertising’s Image of Women” in 1979 (and have remade it three times since). Eventually I wrote and made films about alcohol and tobacco advertising. In 2015, I was inducted into the National Women’s Hall of Fame.

Jean's book list on books critiquing advertising and the popular culture

Jean Kilbourne Why Jean loves this book

I read this classic, published in 1957 when I was in high school. It was perhaps the first critique of advertising, and I found it fascinating.

Packard identified eight “compelling needs” that advertisers promise products will fulfill. Years later, I recognized how some of these needs were used to sell addictive products.

Although he didn’t address the objectification of women, he opened my eyes to the manipulative power of advertisers and the subconscious meaning of ads.  

By Vance Packard ,

Why should I read it?

3 authors picked The Hidden Persuaders as one of their favorite books, and they share why you should read it.

What is this book about?

"One of the best books around for demystifying the deliberately mysterious arts of advertising."--Salon

"Fascinating, entertaining and thought-stimulating."--The New York Times Book Review

"A brisk, authoritative and frightening report on how manufacturers, fundraisers and politicians are attempting to turn the American mind into a kind of catatonic dough that will buy, give or vote at their command--The New Yorker

Originally published in 1957 and now back in print to celebrate its fiftieth anniversary, The Hidden Persuaders is Vance Packard’s pioneering and prescient work revealing how advertisers use psychological methods to tap into our unconscious desires in order to "persuade" us…


Book cover of Tested Advertising Methods

Drew Eric Whitman Author Of Ca$hvertising: How to Use More Than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone

From my list on creating powerful, money-making advertising copy.

Why am I passionate about this?

Drew Eric Whitman is known internationally as a dynamic consultant and trainer who smashes old advertising myths like a china-shop bull. Teaching the psychology behind the response for nearly four decades, he worked for the direct-marketing division of the largest ad agency in Philadelphia, was a senior copywriter for the country's leading direct-to-the-consumer insurance company, and was the associate copy chief for catalog giant Day-TimersHis work has been used by companies ranging from small retail shops to giant, multi-million dollar corporations. A popular keynote speaker at international affiliate marketing conferences, Drew’s intensive CA$HVERTISING Clinic teaches business people how to use consumer psychology to boost the effectiveness of their ads, brochures, sales letters, Websites, and more.

Drew's book list on creating powerful, money-making advertising copy

Drew Eric Whitman Why Drew loves this book

If you want to run ads that work, you need to learn what makes them work. This book tells you. John Caples is widely regarded to be one of history’s most iconic advertising copywriters. The man knew how to influence people to buy. This classic book gets down to the very foundation of advertising effectiveness and is loaded with examples and success "recipes" that you can immediately apply to your own ads--no matter what you sell. 100% practical, too. Look for the 4th edition or earlier for a book that's “totally Caples” without dilution by editors to "modernize" (er, weaken!) it. Miss this, and you’re missing the Queen Mary

By John Caples ,

Why should I read it?

1 author picked Tested Advertising Methods as one of their favorite books, and they share why you should read it.

What is this book about?

The fifth edition of this work on how to create successful advertising features new coverage on small businesses with limited revenues, non-profit advertising, as well as techniques of headlines, illustrations and layouts. There is also new information useful to smaller businesses.


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Book cover of The Duke's Christmas Redemption

The Duke's Christmas Redemption by Arietta Richmond,

A Duke who has rejected love, a Lady who dreams of a love match, an arranged marriage, a house full of secrets, a most unneighborly neighbor, a plot to destroy reputations, an unexpected love that redeems it all.

Lady Charlotte Wyndham, given in an arranged marriage to a man she…

Book cover of Ogilvy on Advertising

Drew Eric Whitman Author Of Ca$hvertising: How to Use More Than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone

From my list on creating powerful, money-making advertising copy.

Why am I passionate about this?

Drew Eric Whitman is known internationally as a dynamic consultant and trainer who smashes old advertising myths like a china-shop bull. Teaching the psychology behind the response for nearly four decades, he worked for the direct-marketing division of the largest ad agency in Philadelphia, was a senior copywriter for the country's leading direct-to-the-consumer insurance company, and was the associate copy chief for catalog giant Day-TimersHis work has been used by companies ranging from small retail shops to giant, multi-million dollar corporations. A popular keynote speaker at international affiliate marketing conferences, Drew’s intensive CA$HVERTISING Clinic teaches business people how to use consumer psychology to boost the effectiveness of their ads, brochures, sales letters, Websites, and more.

Drew's book list on creating powerful, money-making advertising copy

Drew Eric Whitman Why Drew loves this book

What’s it like to climb inside the mind of one of advertising’s most iconic legends? Reading this book is probably the closest thing to it. You’re sure to come out with a dramatically changed view on how the industry works, and doesn’t. I’ve quoted him often in Cashvertising because his no-bull approach to advertising resonates strongly with everything I’ve been teaching for nearly four decades. Make his words your own and then--when you speak to others about advertising--you’ll be speaking with the voice of unquestionable authority.

By David Ogilvy ,

Why should I read it?

2 authors picked Ogilvy on Advertising as one of their favorite books, and they share why you should read it.

What is this book about?

David Ogilvy is well known and respected as the most successful adman of all time. His bestselling book, Ogilvy on Advertising, gives valuable advice to young hopefuls and veterans of the industry wanting to improve their success rate.


Book cover of Is There Any Hope For Advertising?

Chris Orzechowski Author Of Make it Rain: The Secret to Generating Massive Paydays from Your Email List

From my list on copywriting.

Why am I passionate about this?

I started my adult life as a bouncer and a school teacher. A few years later, I was running one of the most well-known email marketing agencies in the industry. The reason this happened is because I dedicated my life to becoming a master copywriter. Learning how to write copy was the key that unlocked a level of freedom I didn’t know existed, both personal and financial. It’s also allowed me to write two bestselling books on email marketing, work with 250+ brands, and coach 2,200+ students around the world. I hope this list helps you take your writing skills up a notch.

Chris' book list on copywriting

Chris Orzechowski Why Chris loves this book

Howard Gossage was not your typical ad man. He was cut from a different cloth. His love/hate relationship with the profession led to some innovative ad campaigns. He once ran an ad that ended mid-sentence (people were dying to know what happened next). He advertised Finna Gas by offering free balloons - filled with PINK air. He was part troll, part genius. And his style and flair are things I try to emulate with my own work.

You’ll eventually get to a point in your copy career where you feel jaded. Where you’re tired of selling your soul one sentence at a time. When you reach that point, this book will bring you back to life. That’s what it did for me.

By Howard Gossage ,

Why should I read it?

1 author picked Is There Any Hope For Advertising? as one of their favorite books, and they share why you should read it.

What is this book about?

Gathers Gossage's essays on important issues in advertising as well as a selection of copy from some of his unconventional campaigns


Book cover of The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism

Chris Elcock Author Of Psychedelic New York: A History of LSD in the City

From my list on history of the American counter-culture.

Why am I passionate about this?

I’ve always been fascinated by the American counter-culture and its promise to change society, be it with radical lifestyles, drugs, or creating new cultural settings. I was going to study this from a more sociological approach until I discovered the history of the psychedelic movement and its promise to create a new society by reforming American individuals from within. Although I wound up becoming more interested in what the counter-culture actually achieved rather than dwelling on its excesses, I am currently working on a new book project that will shed light on an organization that managed to achieve both.

Chris' book list on history of the American counter-culture

Chris Elcock Why Chris loves this book

I had always been interested in the contradictions of the American counter-culture, so I loved how Frank underscored how rebellion and dissent had such a surprisingly positive impact on the corporate world.

Far from seeing counter-cultural messages as threats to American capitalism, marketing, and advertising executives welcomed these non-conformist ideals as a fantastic way of commercializing their mundane products by connecting them with hipness and authenticity. Frank’s contrarian position jibes well with my own thoughts on the topic, and I really enjoyed how he takes the reader through the genesis of hip advertising.

By Thomas Frank ,

Why should I read it?

1 author picked The Conquest of Cool as one of their favorite books, and they share why you should read it.

What is this book about?

An evocative symbol of the 1960s was its youth counterculture. This study reveals that the youthful revolutionaries were augmented by such unlikely allies as the advertising industry and the men's clothing business. The ad industry celebrated irrepressible youth and promoted defiance and revolt. In the 1950s, Madison Avenue deluged the country with images of junior executives, happy housewives and idealized families in tail-finned American cars. But the author of this study seeks to show how, during the "creative revolution" of the 60s, the ad industry turned savagely on the very icons it had created, using brands as signifiers of rule-breaking,…


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Book cover of Old Man Country

Old Man Country by Thomas R. Cole,

This book follows the journey of a writer in search of wisdom as he narrates encounters with 12 distinguished American men over 80, including Paul Volcker, the former head of the Federal Reserve, and Denton Cooley, the world’s most famous heart surgeon.

In these and other intimate conversations, the book…

Book cover of The Mechanical Bride: Folklore of Industrial Man

William J. Buxton Author Of Harold Innis on Peter Pond: Biography, Cultural Memory, and the Continental Fur Trade

From my list on By or about the Canadian philosopher Marshall McLuhan (.

Why am I passionate about this?

William J. Buxton is Distinguished Professor Emeritus of Communication Studies and Senior Fellow, Centre for Sensory Studies, at Concordia University Montreal, Qc, Canada. He is also professeur associé au Département d’information et de communication de l’Université Laval, Québec City, Québec, Canada. He has edited and co-edited five books related to the life and works of the Canadian political economist and media theorist, Harold Adams Innis.

William's book list on By or about the Canadian philosopher Marshall McLuhan (

William J. Buxton Why William loves this book

Largely recognized as McLuhan’s first major work, this book provides a trenchant analysis of 1940’s popular culture in the United States, with particular reference to print-media advertising. To this end, it consists of x chapters, each of which consists of an image culled from newspapers and magazines, accompanied by an insightful—and often ironictext. Dismissed by some as lacking in direction and coherence, the book actually has a tightly woven narrative that sheds considerable light on the gender issues, technology, and power structures of the day. 

By Marshall McLuhan ,

Why should I read it?

1 author picked The Mechanical Bride as one of their favorite books, and they share why you should read it.

What is this book about?

OURS is the first age in wruch many thousands of the
best-trained individual minds have made it a full-time
business to get inside the collective public mind. To
get inside in order to manipulate, exploit, control is
the object now. And to generate heat not light is the
intention. To keep everybody in the helpless state
engendered by prolonged mental rutting is the effect
of many ads and much entertainment alike.
Since so many minds are engaged in bringing
about this condition of public helplessness, and since
these programs of commercial education are so much
more expensive and influential than…


Book cover of A Brief History of Neoliberalism
Book cover of Living a Feminist Life
Book cover of Selfies: Why We Love (and Hate) Them

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5 book lists we think you will like!

Interested in advertising, social control, and propaganda?

Advertising 54 books
Social Control 16 books
Propaganda 24 books