28 Books Like IP Valuation for the Future

Why a book about investment in a list about trading? Many experience unaffordable losses trying to become day traders. Anyone thinking about becoming a trader should first understand the fundamentals of investment and whether they might be a better investor than a trader.

First, written in 1949, the advice in this classic work has stood the test of time. This edition has an introduction from one of the most successful investors of our times (Warren Buffet) and a commentary bringing it up to date from Wall Street journalist Jason Zweig.

Above all, I love this book because it avoids flashy but misleading get-rich-quick narratives and focuses on how to invest in the creation of value. And if you do decide to be a trader, this book will teach you a great deal too.

The process of business valuation lies at the core of value investing. That’s what Damodaran, longtime Professor of Finance at NYU, addresses in this book. An excellent distillation of the key business valuation approaches that are most relevant for investment, The Little Book of Valuation will make the valuation work less daunting and less arduous for the lay investor of the 21st century. 

As well, like the two previous books, this book also underscores the fact that, without a systematic approach to valuing publicly-traded stocks as if they were private companies, proper value investing is not even possible, let alone profitable. Perhaps to underscore this truth, one of the recommendation blurbs is provided by Shannon Pratt, one of the leading gurus of private business valuation and the author of my 4th book pick.

Aside from valuing businesses for investment purposes, I am a practitioner of the valuation of private (or “closely held”) businesses. In my profession of business valuation, the late Shannon Pratt is widely recognized as one of the leading gurus, not least because of the six editions of Valuing a Business. I recommend this book here because, if one can master even a few of the rigorous business valuation methods detailed in this book, that will elevate one’s value investing skills tremendously. The previous books all set the stage and offer enough practical advice for one to progress from beginner to intermediate but, for those eager to master business valuation and, therefore, the determination of intrinsic value, Valuing a Business would be the next logical step. 

While Graham is the pioneer of value investing, there’s no question that his student, employee, and, ultimately, close friend Warren Buffett is its most successful practitioner. Although the essence of their respective approaches is similar, there are some important differences to understand. As the best book about Buffett’s investing style that I’ve encountered thus far, Hagstrom’s The Warren Buffett Way highlights some of Buffett’s most astonishing investment coups and the logic behind them. Upon reading both of those books, the reader will have gained a nuanced understanding of how Buffett took the Graham approach to business valuation/security selection and improved upon it. 

I work in brand strategy, brand expansion, and licensing. As such, I am always on the lookout for great books that discuss how these concepts are interconnected, as they are so rare. Anne H. Chasser and Jennifer C. Wolfe's book is one of those books.

I loved that the book illustrates how integrating intellectual property into brand development can help make brands better and more desirable. I love the real-world examples and how to take what companies are doing to protect the intellectual property and build a stronger connection to the end-user.

As someone deeply involved in brand licensing, I found this book to be a refreshing resource in a world of stodgy technical books on the subject. The world is surrounded by licensed products, and Brand Rewired helps to illustrate why that happens to be the case.

This is the first volume of a two-volume, tour de force, which jointly offers 29 specially written papers by major contributors to the field that broadly explore the genesis of technological change and the ways it is commercialized and diffused.

It is an invaluable source of literature surveys of the many different areas covered within the definition of the economics of innovation and also provides predictions of fruitful research directions.

Having myself edited a Handbook some years earlier I know both the time and effort involved but also the extent of knowledge dissemination that a book such as this can provide.

Information technology is reshaping the economy and has raised novel competition concerns. 

Many of the highest-profile antitrust cases involve giant firms in the information technology sector, from IBM and Microsoft in the past to Alphabet, Amazon, Apple, and Meta today.

This business strategy book, written by two leading economists, taught a generation of business leaders how to navigate the competitive challenges that arise in information industries. It explains simply and clearly, with useful examples, concepts like network effects and lock-in that form the essential economic background for understanding both the business strategy problems that are the focus of the book and the antitrust issues that can arise in this sector.  

With numerous examples that range from comedy clubs, football strategies, recipes, and the fashion industry, this book explains how the myth of copyright protection as the hallmark of market capitalism makes no sense. Instead of the argument that the only way to incentivize people to invent and create, what this book outlines is the many cases in which not only this is not the case but instead a robust competitive environment thrives without capitalist ways of thinking. Notions of creative cooperation make up for ruthless competition, and the expectation of legal protection only shows that without regulatory powers market forces cannot function. 

There’s a reason why people who want to become their own boss often test the waters while they are still drawing a paycheck from their 9-5. It’s a scary business wondering how you’re going to pay the rent, put food on the table, clothe your kids, pay taxes, etc. when you have always had the safety net of regular employment. Ms. Adams pulls no punches in encouraging readers to take a reality check regarding their finances, legal considerations, and even the long-term vision of whatever solo enterprise they want to launch.

Most of the code I write and use is open source. As a programmer, it is easy to think “open source means free.” I didn’t think much about it until one of the companies I worked at got acquired, and we had to audit our licenses.

The big company that bought us was very particular about which licenses were compatible with their needs. That was when I realized I needed to understand this stuff better. Rosen does a great job of teaching what is otherwise legalese in plain-spoken, easy-to-understand language. This book taught me why I choose the licenses I do rather than picking blindly.