73 Books Like Information Rules

This detailed historical narrative ably recounts the zig-zags in government policy toward large firms during the New Deal and the concomitant debates among advocates of regulation, antitrust, and laissez-faire.

Modern antitrust can be understood as emerging during the 1940s to resolve the 1930s policy struggles successfully. Today’s antitrust policy debate may seem new and fresh, but it often echoes the divergent positions taken during the 1930s.  

This is the tenth in a charming series of children’s books about Freddy the Pig and the other talking animals on the Bean farm that began in the early 20th century, two decades before Orwell’s Animal Farm.

Freddy has been called a renaissance pig—a detective, poet, pilot, newspaper editor, and much more. 

In this story, the rapacious owner of the local newspaper employs various underhanded tactics to shut down the rival paper edited by Freddy. The scheme is thwarted when Freddy’s lawyer, Old Whibley the owl, convinces a judge that the would-be monopolist engaged in “kidnapping, theft, and conspiracy in restraint of trade.”

As is evident, by the 1940s, when the book was published, antitrust was recognized in popular culture as the legal tool for protecting the victims of unfair competitive tactics—which is still how we see it today. 

This is a wide-ranging, thought-provoking, accessible, informed, lively, and convincing economic history of the “long” 20th century (1870 to 2010). 

Among its many narratives, the book shows how “thirty glorious years of social democracy” ended around 1975 when the U.S. and other economies in the global north took “the neoliberal turn” in favor of relying more on the market to organize society. 

That history is essential context for understanding why the U.S. Supreme Court, beginning in the late 1970s and 1980s, relaxed the “structural era” antitrust rules in place since the 1940s, which had emphasized skepticism about growing concentration and the conduct of large firms in concentrated markets. 

The book also emphasizes the importance of technology-driven economic growth for human well-being. That perspective helps make the case today for economic policies that promote competition among firms, which fosters productivity and growth.

The antitrust rules introduced in the late 1970s and 1980s are largely still in place. 

In important ways, those rules were shaped by the economic analyses and arguments of well-known scholars associated with the University of Chicago.

Since then, microeconomics has been transformed using concepts from game theory, and economic thinking about the competitive consequences of firm practices has changed.  This economic-based guide to business strategy distills key concepts that underlie modern antitrust analysis, which is a close cousin to business strategy.

The book lays out those concepts clearly and accessibly, with instructive case studies and minimal jargon. These ideas from economic theory, combined with new empirical tools and data, are the basis for the recent economic research that finds that today’s antitrust rules are inadequate to prevent the acquisition and exercise of market power. 

This is the first volume of a two-volume, tour de force, which jointly offers 29 specially written papers by major contributors to the field that broadly explore the genesis of technological change and the ways it is commercialized and diffused.

It is an invaluable source of literature surveys of the many different areas covered within the definition of the economics of innovation and also provides predictions of fruitful research directions.

Having myself edited a Handbook some years earlier I know both the time and effort involved but also the extent of knowledge dissemination that a book such as this can provide.

In our increasingly technology-dependent economy, business value and the value of intellectual property (IP) intersect like never before. That’s why understanding how to value patents (both individual patents and patent portfolios), trademarks, and copyrights are essential skills to those serious about discerning business value in the 21st century. Mr. Anson includes a good discussion of the best IP valuation methods and the case studies are especially instructive. 

I work in brand strategy, brand expansion, and licensing. As such, I am always on the lookout for great books that discuss how these concepts are interconnected, as they are so rare. Anne H. Chasser and Jennifer C. Wolfe's book is one of those books.

I loved that the book illustrates how integrating intellectual property into brand development can help make brands better and more desirable. I love the real-world examples and how to take what companies are doing to protect the intellectual property and build a stronger connection to the end-user.

As someone deeply involved in brand licensing, I found this book to be a refreshing resource in a world of stodgy technical books on the subject. The world is surrounded by licensed products, and Brand Rewired helps to illustrate why that happens to be the case.

With numerous examples that range from comedy clubs, football strategies, recipes, and the fashion industry, this book explains how the myth of copyright protection as the hallmark of market capitalism makes no sense. Instead of the argument that the only way to incentivize people to invent and create, what this book outlines is the many cases in which not only this is not the case but instead a robust competitive environment thrives without capitalist ways of thinking. Notions of creative cooperation make up for ruthless competition, and the expectation of legal protection only shows that without regulatory powers market forces cannot function. 

Most of the code I write and use is open source. As a programmer, it is easy to think “open source means free.” I didn’t think much about it until one of the companies I worked at got acquired, and we had to audit our licenses.

The big company that bought us was very particular about which licenses were compatible with their needs. That was when I realized I needed to understand this stuff better. Rosen does a great job of teaching what is otherwise legalese in plain-spoken, easy-to-understand language. This book taught me why I choose the licenses I do rather than picking blindly.

There’s a reason why people who want to become their own boss often test the waters while they are still drawing a paycheck from their 9-5. It’s a scary business wondering how you’re going to pay the rent, put food on the table, clothe your kids, pay taxes, etc. when you have always had the safety net of regular employment. Ms. Adams pulls no punches in encouraging readers to take a reality check regarding their finances, legal considerations, and even the long-term vision of whatever solo enterprise they want to launch.