Here are 13 books that The Search fans have personally recommended if you like
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I am a professor of International Communication at Tel Aviv University. I am fascinated by the complex relationship between information and power. In my studies I often use cross-national comparisons to understand how information helps us to develop identities and cultures. I am also very interested in technology: What are the latest technological developments? How do people use them to gain power? What are the consequences of technology use on our lives? In my books, I try to share this passion with the readers and address these questions with the hope of making our world a more equal and peaceful place.
People often believe that algorithms are neutral. This book does a wonderful job of showing that this is a wrong belief. Through numerous examples it reveals how algorithms perpetuate and sometimes intensify racial and gender stereotypes.
I found this book to be very thought-provoking, particularly when it comes to the power of algorithms to deepen social inequalities. It presents a major problem that we increasingly face today, as people rely on AI algorithms, but it also offers some possible remedies through education and legislation.
A revealing look at how negative biases against women of color are embedded in search engine results and algorithms
Run a Google search for "black girls"-what will you find? "Big Booty" and other sexually explicit terms are likely to come up as top search terms. But, if you type in "white girls," the results are radically different. The suggested porn sites and un-moderated discussions about "why black women are so sassy" or "why black women are so angry" presents a disturbing portrait of black womanhood in modern society.
In Algorithms of Oppression, Safiya Umoja Noble challenges the idea that search…
It is April 1st, 2038. Day 60 of China's blockade of the rebel island of Taiwan.
The US government has agreed to provide Taiwan with a weapons system so advanced that it can disrupt the balance of power in the region. But what pilot would be crazy enough to run…
I am a professor of International Communication at Tel Aviv University. I am fascinated by the complex relationship between information and power. In my studies I often use cross-national comparisons to understand how information helps us to develop identities and cultures. I am also very interested in technology: What are the latest technological developments? How do people use them to gain power? What are the consequences of technology use on our lives? In my books, I try to share this passion with the readers and address these questions with the hope of making our world a more equal and peaceful place.
As promised by its title, this book indeed reveals the DNA of big tech companies. I learned about the strategies that helped them to rise to power and transform our economic and social landscape. It unveils their sophisticated manipulations that affect every aspect of our daily life. Reading this book changed the way I think about tech companies ever since!
For all that's been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway.
Instead of buying the myths these compa nies broadcast, Galloway asks fundamental questions. How did the Four infiltrate our lives so completely that they're almost impossible to avoid (or boycott)? Why does the stock market forgive them for sins that would destroy other firms? And as they race to become the world's first trillion-dollar company, can anyone chal lenge them?
I am a professor of International Communication at Tel Aviv University. I am fascinated by the complex relationship between information and power. In my studies I often use cross-national comparisons to understand how information helps us to develop identities and cultures. I am also very interested in technology: What are the latest technological developments? How do people use them to gain power? What are the consequences of technology use on our lives? In my books, I try to share this passion with the readers and address these questions with the hope of making our world a more equal and peaceful place.
This book is one of the first comprehensive accounts of the ways that code and algorithm design have transformed our society. While reading this book, I also learned about the complex legal battle in which large corporations push forward their commercial interests through their code.
Using copyright laws and with the support of governments, big tech companies have successfully managed to dominate our social and cultural spheres, making it more difficult for smaller companies and individual users to raise their unique voices. What I also like about this book is that it offers practical solutions and directions to fight back and make this world more equal.
An exciting examination of the core values of cyberspace - intellectual property, free speech, and privacy - from one of Americas most brilliant young legal theorists. . How should we regulate cyberspace? Can we? Its a cherished belief of techies and net denizens everywhere that cyberspace is fundamentally, unalterably impossible to regulate. Thus the legendary freedom of the Net. Lawrence Lessig warns that, if were not careful, well wake up one day to discover that the character of cyberspace has changed out from under us. Commercial forces will dictate the change, and architecture - the very structure of cyberspace itself…
A Duke with rigid opinions, a Lady whose beliefs conflict with his, a long disputed parcel of land, a conniving neighbour, a desperate collaboration, a failure of trust, a love found despite it all.
Alexander Cavendish, Duke of Ravensworth, returned from war to find that his father and brother had…
I am a professor of International Communication at Tel Aviv University. I am fascinated by the complex relationship between information and power. In my studies I often use cross-national comparisons to understand how information helps us to develop identities and cultures. I am also very interested in technology: What are the latest technological developments? How do people use them to gain power? What are the consequences of technology use on our lives? In my books, I try to share this passion with the readers and address these questions with the hope of making our world a more equal and peaceful place.
I like this book because it offers a systematic account of the ways search engines affect our lives. From the way we organize our thoughts using search engines, through the economic sphere and the markets sphere to the political sphere, it analyzes in simple language various examples of how our lives have changed once search engines were introduced and become part of our daily lives.
Search engines have become a key part of our everyday lives. Yet there is growing concern with how algorithms, which run just beneath the surface of our interactions online, are affecting society. This timely new edition of Search Engine Society enlightens readers on the forms of bias that algorithms introduce into our knowledge and social spaces, drawing on recent changes to technology, industries, policies, and research. It provides an introduction to the social place of the search engine and addresses crucial questions such as:
How have search engines changed the way we organize our thoughts about the world, and how…
Marty Cagan has been working on and with technology-powered empowered product teams for his entire career. Before founding the Silicon Valley Product Group to pursue his interests in helping others create successful products through his writing, speaking, advising, and coaching, Marty Cagan served as an executive responsible for defining and building products for some of the most successful companies in the world, including Hewlett-Packard, Netscape Communications, and eBay. As part of his work with SVPG, Marty is an invited speaker at major conferences and top companies across the globe. Marty is the author of INSPIRED: How To Create Tech Products Customers Love, and EMPOWERED: Ordinary People, Extraordinary Products.
Google is a very large and sprawling company, where one team in one group can often work very different than another. But there are common principles and my favorite book (so far) is How Google Works by former CEO Eric Schmidt, and former head of product Jonathan Rosenberg.
Both Eric Schmidt and Jonathan Rosenberg came to Google as seasoned Silicon Valley business executives, but over the course of a decade they came to see the wisdom in Coach John Wooden's observation that 'it's what you learn after you know it all that counts'. As they helped grow Google from a young start-up to a global icon, they relearned everything they knew about management. How Google Works is the sum of those experiences distilled into a fun, easy-to-read primer on corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption.The authors explain how the confluence of three seismic…
I’m a storyteller. I’ve told stories through journalism, theater, film, and comics. When I was the editor of a film magazine, Scenario: “The Magazine of the Art of Screenwriting” I interviewed filmmakers about the craft of telling a great story. As a journalist, I love original sources and voices, for the way they tell a personal version of history. They say history is told by the winners. I prefer the reverse angle—history told, not by the “losers” but by true, strong, authentic voices. I somehow want to read, reveal, recommend, and illuminate marginalized voices.
Kara Swisher has spent decades writing about and reporting on the tech kings of the world, including Elon Musk, Bill Gates, and others. Her insights into the rise of tech giants from the early 1990s to the present illuminate the forces that have shaped our world
I loved Swisher’s insight into these powerful men. She’s blunt, funny, and direct in how she exposes their flaws, and the book feels like it’s written by someone who understands and is fed up with these white, controlling male demigods of tech. I imagine the book’s title refers to how she’s burning all bridges by telling all.
As a journalist who was raised pre-internet, I could deeply relate to Swisher’s outrage in lines such as “What struck me was how easily people could be manipulated by fear and rage, and how facts could be destroyed without repercussions.”
From award-winning journalist Kara Swisher comes a witty, scathing, but fair accounting of the tech industry and its founders who wanted to change the world but broke it instead.
“Swisher, the bad-ass journalist and OG chronicler of Silicon Valley…takes no prisoners in this highly readable look at the evolution of the digital world…Bawdy, brash, and compulsively thought-provoking, just like its author, Burn Book sizzles” (Booklist, starred review).
Part memoir, part history, Burn Book is a necessary chronicle of tech’s most powerful players. From “the queen of all media” (Walt Mossberg, The Wall Street Journal), this…
The Duke's Christmas Redemption
by
Arietta Richmond,
A Duke who has rejected love, a Lady who dreams of a love match, an arranged marriage, a house full of secrets, a most unneighborly neighbor, a plot to destroy reputations, an unexpected love that redeems it all.
Lady Charlotte Wyndham, given in an arranged marriage to a man she…
I’ve seen the benefit of investing in awareness about how you can improve in leadership. I am a military veteran with two decades of experience in leading teams in high-stress environments. I’ve seen military leadership at its strongest and at its weakest. I’ve since led multi-million dollar projects and seen the value of investing in leadership and developing a culture of high-performance. For over 100 weeks, I researched and wrote a series of blog articles titled Leadership Sparks. The goal was to be able to create a spark with my words in someone else's mind. To pass the small ignition point of leadership growth to them.
If you are the average of the five people you spend the most time with, then I am part Ryan Hawk. His podcast helped me mature my understanding of effective leadership. He also has words to help describe the challenges of that first promotion into leadership. The one you earn for being brilliant. The problem is, being brilliant at a job gives you 10% of the skills you need to be a brilliant leader.
This book helped me give language to that transition. It is the hardest to do and the one most people fail at. This book helped me gain an appreciation of the skills you need and how to get them.
"The ultimate all-in-one guide to becoming a great leader." -Daniel Pink
From the creator and host of The Learning Leader Show, "the most dynamic leadership podcast out there" (Forbes) that will "help you lead smarter" (Inc.), comes an essential tactical guide for newly promoted managers.
Every year, millions of top performers are promoted to management-level jobs-only to discover that the tactics that got them promoted are not the tactics that will make them effective in their new role. In Welcome to Management, Ryan Hawk provides practical, actionable advice and tools designed to ensure that transition is a successful one.
I have spent over a decade studying and teaching digital media, communication, and technology policy, while also working in journalism and media production. My passion for this topic comes from watching how technology quietly reshapes everyday life, from how people form relationships to how societies govern themselves. I am fascinated by the space where media, culture, and human behavior intersect, especially when change feels invisible but profound. Writing and reading about AI helps me make sense of these transformations, and I care deeply about helping people remain thoughtful, ethical, and human in an increasingly algorithmic world.
I loved this book because it spoke to my emotional relationship with technology, not just my intellectual one.
As I read, I kept reflecting on how values, empathy, and intention shape the tools we create. Gawdat’s writing made me slow down and think about responsibility in a deeply personal way. It reminded me that AI systems learn from us, including our flaws.
This book made me ask harder questions about the kind of humanity we are encoding into machines, and it stayed with me as a moral reflection rather than a technical manual.
ONE OF THE SUNDAY TIMES' BUSINESS BOOKS OF THE YEAR
Technology is putting our humanity at risk to an unprecedented degree. This book is not for engineers who write the code or the policy makers who claim they can regulate it. This is a book for you. Because, believe it or not, you are the only one that can fix it. - Mo Gawdat
Artificial intelligence is smarter than humans. It can process information at lightning speed and remain focused on specific tasks without distraction. AI can see into the future, predicting outcomes and even use sensors to see around…
Being able to understand and change reality through our knowledge and skill is literal magic. We’re building systems with so many exciting and unexpected properties that can be exploited and repurposed for both good and evil. I want to keep some of that magic and help people engineer – build great systems that make people’s lives better. I’ve been securing (and breaking) systems, from operating rooms to spaceships, from banks to self-driving cars for over 25 years. The biggest lesson I’ve learned is that if security is not infused from the start, we’re forced to rely on what ought to be our last lines of defense. This list helps you infuse security into your systems.
This book captures lessons from many authors at Google, some of whom I’ve worked with over the years. The chapters on availability (7, 8, 9) were a revelation to me. I had no idea how Google approaches the topic of resilience and recovery in their systems, and I now think of the whole topic very differently. The biggest takeaway is how to think about the design of systems.
Can a system be considered truly reliable if it isn't fundamentally secure? Or can it be considered secure if it's unreliable? Security is crucial to the design and operation of scalable systems in production, as it plays an important part in product quality, performance, and availability. In this book, experts from Google share best practices to help your organization design scalable and reliable systems that are fundamentally secure.
Two previous O'Reilly books from Google-Site Reliability Engineering and The Site Reliability Workbook-demonstrated how and why a commitment to the entire service lifecycle enables organizations to successfully build, deploy, monitor, and maintain…
This book follows the journey of a writer in search of wisdom as he narrates encounters with 12 distinguished American men over 80, including Paul Volcker, the former head of the Federal Reserve, and Denton Cooley, the world’s most famous heart surgeon.
In these and other intimate conversations, the book…
When I was small, a goblin lived in my closet. I was sure of it. At night, I huddled under my blanket, listening to the unexplainable noises coming from my closet. And yet, I also have felt like that monster hiding in the closet—afraid to enter the wide world, afraid of who I might meet and what they might think of me. I have felt different. Misunderstood. This list of monstrous middle-grade books shows how our story monsters are more than metaphors. They are a way to understand ourselves, our big emotions, our daydreams, and our nightmares. I guarantee these books will delight and empower younger and older readers.
For me, this picture book captures how childhood is both magical and terrifying.
For a younger brother, summer becomes a series of rules to navigate within a surreal landscape peopled only by unpredictable monsters and his big brother, who makes the rules. This imagined world, where stepping on a snail can conjure a tornado, feels strangely authentic and satisfying.
A beautiful paperback edition of the future classic by Academy Award and Astrid Lindgren Memorial Award winner - Shaun Tan combines humour and surreal fantasy to picture a summer in the lives of two boys. Never break the rules. Especially if you don't understand them. The boys hide from a giant red rabbit and outwit a crowd of scary eagles, but when their games become ever darker and sinister they learn that breaking the rules can be dangerous.'Visually fascinating.' - The New York Times'Thrilling, disturbing and hard to shake...one startling image after another.' - Wall Street JournalOther titles by Shaun…