Book description
The rise of Google is one of the most amazing stories of our time. Jumping into the search industry long after Yahoo!, AltaVista, Lycos, and other competitors, Google offered a radical new approach to search, redefined the idea of viral marketing, and in just seven years became the largest IPO…
Why read it?
1 author picked The Search as one of their favorite books. Why do they recommend it?
This book focuses on the story of the rise of Google. Reading it helped me realize how massive its influence is on our lives in every possible way.
One concept that particularly captured my attention was the “Database of Intentions.” By searching in Google, we feed its algorithms with our identity, wishes, and desires. Eventually, the algorithm is designed to predict or even tell us who we are and what we would like. Although it was written in 2006, the recent rise of AI technologies makes those claims relevant more than ever before.
From Elad's list on social impact of big tech companies.
If you love The Search...
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The US government has agreed to provide Taiwan with a weapons system so advanced that it can disrupt the balance of power in the region. But what pilot would be crazy enough to run…
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