Here are 100 books that Prospect Theory fans have personally recommended if you like Prospect Theory. Shepherd is a community of 12,000+ authors and super readers sharing their favorite books with the world.

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Book cover of Optimally Irrational: The Good Reasons We Behave the Way We Do

Enrico G. De Giorgi Author Of Behavioral Finance for Private Banking: From the Art of Advice to the Science of Advice

From my list on diving into the next generation of behavioral finance.

Why am I passionate about this?

I’m a Swiss researcher and university professor who applies mathematics and psychology to build quantitative models for financial decision-making. Most of my scientific contributions belong to a field of research called behavioral finance, that is, the study of how psychology affects financial decisions. I love mathematics, and I am fascinated by its ability to describe complex mechanisms, including those that generate human behavior.  

Enrico's book list on diving into the next generation of behavioral finance

Enrico G. De Giorgi Why Enrico loves this book

From this book, I learned that cognitive errors and human misbehaviours are not necessarily in contradiction to rationality.

It taught me that the generally negative perspective on psychological mechanisms provided by behavioural economics is limited. By contrast, a deeper understanding of what rationality means is needed. This book enriched my own way of analyzing how psychological factors impact daily decisions.

By Lionel Page ,

Why should I read it?

2 authors picked Optimally Irrational as one of their favorite books, and they share why you should read it.

What is this book about?

For a long time, economists have assumed that we were cold, self-centred, rational decision makers - so-called Homo economicus; the last few decades have shattered this view. The world we live in and the situations we face are of course rich and complex, revealing puzzling aspects of our behaviour. Optimally Irrational argues that our improved understanding of human behaviour shows that apparent 'biases' are good solutions to practical problems - that many of the 'flaws' identified by behavioural economics are actually adaptive solutions. Page delivers an ambitious overview of the literature in behavioural economics and, through the exposition of these…


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Book cover of Aggressor

Aggressor by FX Holden,

It is April 1st, 2038. Day 60 of China's blockade of the rebel island of Taiwan.

The US government has agreed to provide Taiwan with a weapons system so advanced that it can disrupt the balance of power in the region. But what pilot would be crazy enough to run…

Book cover of A Wealth of Well-Being: A Holistic Approach to Behavioral Finance

Enrico G. De Giorgi Author Of Behavioral Finance for Private Banking: From the Art of Advice to the Science of Advice

From my list on diving into the next generation of behavioral finance.

Why am I passionate about this?

I’m a Swiss researcher and university professor who applies mathematics and psychology to build quantitative models for financial decision-making. Most of my scientific contributions belong to a field of research called behavioral finance, that is, the study of how psychology affects financial decisions. I love mathematics, and I am fascinated by its ability to describe complex mechanisms, including those that generate human behavior.  

Enrico's book list on diving into the next generation of behavioral finance

Enrico G. De Giorgi Why Enrico loves this book

The book was, for me, an inspiring journey and an enriching learning experience. While conventional behavioral finance tends to analyze deviations from rationality within economic decisions, this book diverges, offering a holistic behavioral framework.

I like that the book views individuals not merely as economic agents but as complete beings, with financial well-being acting as a gauge for overall life prosperity. I believe that Prof. Statman's third generation of behavioral finance represents a paradigm shift towards a constructive scientific approach. I fully share its primary objective to empower individuals in their pursuit of personal fulfillment and satisfaction.

By Meir Statman ,

Why should I read it?

2 authors picked A Wealth of Well-Being as one of their favorite books, and they share why you should read it.

What is this book about?

Unravel the complex relationship between finances and life well-being

In A Wealth of Well-Being: A Holistic Approach to Behavioral Finance, Professor Meir Statman, established thought leader in behavioral finance, explores how life well-being, the overarching aim of individuals in the third generation of behavioral finance, is underpinned by financial well-being, and how life well-being extends beyond financial well-being to family, friendship, religion, health, work, and education.

Combining recent scientific findings by scholars in finance, economics, law, medicine, psychology, and sociology with real-life stories at the intersection of finances and life, this book allows readers to clearly see how finances are…


Book cover of A Behavioral Approach to Asset Pricing

Enrico G. De Giorgi Author Of Behavioral Finance for Private Banking: From the Art of Advice to the Science of Advice

From my list on diving into the next generation of behavioral finance.

Why am I passionate about this?

I’m a Swiss researcher and university professor who applies mathematics and psychology to build quantitative models for financial decision-making. Most of my scientific contributions belong to a field of research called behavioral finance, that is, the study of how psychology affects financial decisions. I love mathematics, and I am fascinated by its ability to describe complex mechanisms, including those that generate human behavior.  

Enrico's book list on diving into the next generation of behavioral finance

Enrico G. De Giorgi Why Enrico loves this book

This book inspired me to apply quantitative and theoretical models to analyse the impact of human psychology on financial decision-making. The book is sometimes a bit technical, but I felt that that the explanations around the mathematical requirements sufficiently supported the development of my own intuition about their economic and psychological motivation.

I learned from this book how to combine economic theory and psychology to explain empirical and experimental evidence on asset prices.  As a mathematician, I was excited to learn how Prof. Shefrin mathematically included psychological factors in classical models for financial decision-making and analyzed the implications for asset prices.

By Hersh Shefrin ,

Why should I read it?

1 author picked A Behavioral Approach to Asset Pricing as one of their favorite books, and they share why you should read it.

What is this book about?

Behavioral finance is the study of how psychology affects financial decision making and financial markets. It is increasingly becoming the common way of understanding investor behavior and stock market activity. Incorporating the latest research and theory, Shefrin offers both a strong theory and efficient empirical tools that address derivatives, fixed income securities, mean-variance efficient portfolios, and the market portfolio. The book provides a series of examples to illustrate the theory.


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Book cover of Trusting Her Duke

Trusting Her Duke by Arietta Richmond,

A Duke with rigid opinions, a Lady whose beliefs conflict with his, a long disputed parcel of land, a conniving neighbour, a desperate collaboration, a failure of trust, a love found despite it all.

Alexander Cavendish, Duke of Ravensworth, returned from war to find that his father and brother had…

Book cover of Sludge: What Stops Us from Getting Things Done and What to Do about It

Enrico G. De Giorgi Author Of Behavioral Finance for Private Banking: From the Art of Advice to the Science of Advice

From my list on diving into the next generation of behavioral finance.

Why am I passionate about this?

I’m a Swiss researcher and university professor who applies mathematics and psychology to build quantitative models for financial decision-making. Most of my scientific contributions belong to a field of research called behavioral finance, that is, the study of how psychology affects financial decisions. I love mathematics, and I am fascinated by its ability to describe complex mechanisms, including those that generate human behavior.  

Enrico's book list on diving into the next generation of behavioral finance

Enrico G. De Giorgi Why Enrico loves this book

As a mathematician, I learned that constraints could push us away from optimality. Well, we still seek for optimality, but under constraints we can only be worse off than without. Reading this book, I learned that our life has plenty of unnecessary constraints that Prof. Sunstein calls sludge.

This book was a revelation because I was always tempted to consider misbehavior as a lack of judgment, self-control, etc. However, this book gave me a different perspective. Maybe as human beings, we strive for optimality, but the many constraints out there do not always allow us to act like a Homo Economicus. 

By Cass R. Sunstein ,

Why should I read it?

1 author picked Sludge as one of their favorite books, and they share why you should read it.

What is this book about?

The New York Times–bestselling author of Nudge reveals how we became so burdened by red tape and unnecessary paperwork—and why we must do better.

“If nudges have a mortal enemy, or perhaps the equivalent of antimatter to matter, it’s ‘sludge’.” —Forbes

We’ve all had to fight our way through administrative sludge—filling out complicated online forms, mailing in paperwork, standing in line at the motor vehicle registry. This kind of red tape is a nuisance, but, as Cass Sunstein shows in Sludge, it can also impair health, reduce growth, entrench poverty, and exacerbate inequality. Confronted by sludge, people just give up—and…


Book cover of Radical Uncertainty: Decision-Making Beyond the Numbers

Jonquil Lowe Author Of Be Your Own Financial Adviser

From my list on insights for managing your money wisely.

Why am I passionate about this?

I’m an economist who started out in stockbroking. But that felt like an exploitative industry and, looking for a more positive role, I moved to the consumer organisation Which? There, I cut my teeth helping people make the most of their money and then started my own freelance business. Along the way, I’ve worked with many clients (including financial regulators and the Open University where I now also teach), taken some of the exams financial advisers do and written 30 or so books on personal finance. The constant in my work is trying to empower individuals in the face of markets and systems that are often skewed against them.

Jonquil's book list on insights for managing your money wisely

Jonquil Lowe Why Jonquil loves this book

US economist Frank Knight is credited with distinguishing uncertainty from risk back in 1921. Yet the two are often conflated.

Kay (an eminent economist) and King (a former Governor of the Bank of England) argue powerfully that the distinction does matter. They range widely across macroeconomics, politics, and consumer choices to show why reducing the future to a set of numbers (probabilities) creates a false – and often disastrous – illusion of power over future outcomes.

They argue that instead we should aim to make decisions that stand a reasonable chance of being robust against unknowable, as well as forecastable, paths that the future might take. That’s very much the ethos of my own books: building in resilience is a key part of successful personal financial planning.

By John Kay , Mervyn King ,

Why should I read it?

3 authors picked Radical Uncertainty as one of their favorite books, and they share why you should read it.

What is this book about?

Some uncertainties are resolvable. The insurance industry's actuarial tables and the gambler's roulette wheel both yield to the tools of probability theory. Most situations in life, however, involve a deeper kind of uncertainty, a radical uncertainty for which historical data provide no useful guidance to future outcomes. Radical uncertainty concerns events whose determinants are insufficiently understood for probabilities to be known or forecasting possible. Before President Barack Obama made the fateful decision to send in the Navy Seals, his advisers offered him wildly divergent estimates of the odds that Osama bin Laden would be in the Abbottabad compound. In 2000,…


Book cover of The Optimist's Telescope: Thinking Ahead in a Reckless Age

Carrie Firestone Author Of The First Rule of Climate Club

From my list on non-fiction to inspire community conversations.

Why am I passionate about this?

I'm co-founder of a grassroots social justice, civic engagement, and service organization called ForwardCT, which I started with my friend and current state representative Eleni Kavros DeGraw with the intention of mobilizing community-centered action. Our work centers on these four pillars: Connect, Inform, Serve, and Lead. Those pillars guide my work as chair of my town’s Clean Energy Commission, as teacher and facilitator of workshops and events, and as an author of books for young people. I'm drawn to the powerful use of storytelling as a tool for starting conversations, stirring up “good trouble,” and inspiring activism. Read a book, approach your library or town to host a community conversation, leave with actionable takeaways, repeat!

Carrie's book list on non-fiction to inspire community conversations

Carrie Firestone Why Carrie loves this book

As someone who hoarded toilet paper weeks before the 2020 shortage, I relate to the frustration of watching history repeat itself (or at least rhyme with itself) because people are often too distracted to focus on planning for looming crises.

Bina Venkataraman gets to the “why” of this often-fatal flaw as she explores the nature of human decision-making. This book provides tangible narratives as a springboard to answer these questions: How can we use wisdom from our ancestors to better inform our personal, professional, and policy decisions? How can we incentivize (or glitter bomb) long-term planning? And how can we see ourselves as future ancestors in order to be better stewards of the planet?

A perfect selection for corporate, government, and non-profit retreats and professional development conferences!  

By Bina Venkataraman ,

Why should I read it?

2 authors picked The Optimist's Telescope as one of their favorite books, and they share why you should read it.

What is this book about?

Named a Best Book of 2019 by NPR

“How might we mitigate losses caused by shortsightedness? Bina Venkataraman, a former climate adviser to the Obama administration, brings a storyteller’s eye to this question. . . .  She is also deeply informed about the relevant science.” —The New York Times Book Review

A trailblazing exploration of how we can plan better for the future: our own, our families’, and our society’s.  

Instant gratification is the norm today—in our lives, our culture, our economy, and our politics. Many of us have forgotten (if we ever learned) how to make smart decisions for…


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Book cover of The Duke's Christmas Redemption

The Duke's Christmas Redemption by Arietta Richmond,

A Duke who has rejected love, a Lady who dreams of a love match, an arranged marriage, a house full of secrets, a most unneighborly neighbor, a plot to destroy reputations, an unexpected love that redeems it all.

Lady Charlotte Wyndham, given in an arranged marriage to a man she…

Book cover of Red-Blooded Risk: The Secret History of Wall Street

Guy Thomas Author Of Free Capital: How 12 private investors made millions in the stock market

From my list on making a fortune in the stock market.

Why am I passionate about this?

I’ve been an independent investor for nearly 25 years. In my previous life as an employee, I was a research actuary for a firm of pension consultants, and then a university lecturer. I left my last academic job at the age of 35 because I had made enough money to survive, and freedom was worth more to me than a salary. FIRE (Financial Independence – Retire Early) is what it’s called these days, but with two differences. First, I’m not retired: I spend most of my time on investing, but entirely on my own terms. Second, and relatedly, I’m an active investor, albeit a cheap one, nearly as cheap as an index fund.

Guy's book list on making a fortune in the stock market

Guy Thomas Why Guy loves this book

All investing is risk-taking, and this is the best book on risk-taking that I know. Not just risk-taking as mathematics or games (although both of those are important), but risk-taking as a philosophy of life.

I would pick out two main insights. First, risk is intrinsically neither good nor bad, it is just a dial you can turn up or down. Second, your aim should be neither to minimise nor maximise risk, but rather to take the right amount of risk, and so achieve what this book calls “risk ignition”.

One contextual caveat: the value I see here is a deep understanding of risk, not specific recipes.  

By Aaron Brown ,

Why should I read it?

1 author picked Red-Blooded Risk as one of their favorite books, and they share why you should read it.

What is this book about?

An innovative guide that identifies what distinguishes the best financial risk takers from the rest

From 1987 to 1992, a small group of Wall Street quants invented an entirely new way of managing risk to maximize success: risk management for risk-takers. This is the secret that lets tiny quantitative edges create hedge fund billionaires, and defines the powerful modern global derivatives economy. The same practical techniques are still used today by risk-takers in finance as well as many other fields. Red-Blooded Risk examines this approach and offers valuable advice for the calculated risk-takers who need precise quantitative guidance that will…


Book cover of Danger Is Everywhere

Emily Snape Author Of Fergus the Furball

From my list on reluctant readers aged 7-11.

Why am I passionate about this?

My sons were both reluctant readers and that made me want to write books that they wouldn’t be able to resist reading! Reading should be a pleasure and this list is packed with books that are impossible to put down. They are perfect for young, reluctant readers, as they are not trying to be too serious or worthy or overwhelming with too much text. They pull you in and hook you from the start and you can’t help being moved by the characters as they grow and develop, fostering a love of books and fiction. I love comedy in books, but funny books also have to have heart, believable characters, and a great plot that keeps you reading till the very end.

Emily's book list on reluctant readers aged 7-11

Emily Snape Why Emily loves this book

This book is totally hilarious! It’s really pacy, utterly wacky, and laugh-out-loud silly. The pages are packed with lots of funny illustrations so none of the text seems overwhelming or goes on too long. It’s a handbook on how to avoid danger, written by Dr. Noel Zone, the greatest (and only) "dangerologist" in the world, and covers sneaky snakes posing as toothbrushes, sharks hiding in toilets, to robots disguised as kindly grandmas. My son, a reluctant reader first listened to the audiobook- which is narrated fantastically (we were in fits of giggles listening to it in the car), and then he happily and quickly read the second two books in the series. I think audiobooks are a fantastic way to get kids hooked on new characters and discover new authors.

By David O'Doherty , Chris Judge (illustrator) ,

Why should I read it?

1 author picked Danger Is Everywhere as one of their favorite books, and they share why you should read it. This book is for kids age 8, 9, 10, and 11.

What is this book about?

Diary of a Wimpy Kid meets The Dangerous Book for Boys, DANGER IS EVERYWHERE is a brilliantly funny handbook for avoiding danger of all kinds that will have everyone from reluctant readers to bookworms laughing out loud (very safely) from start to finish.

DOES IT WARN YOU ABOUT WHAT TO DO IF A SHARK COMES UP OUT OF THE LOO WHILE YOU ARE SITTING ON IT?
Yes it does.

AND HOW TO FIND OUT IF YOUR GRANNY IS A ROBOT?
That too.

AND WHAT TO DO IF A VOLCANO ERUPTS UNDERNEATH YOUR HOUSE?
After you've made sure it's not a…


Book cover of Daring Greatly: How the Courage to Be Vulnerable Transforms the Way We Live, Love, Parent, and Lead

Bianca D’Alessio Author Of Mastering Intentions

From my list on rebuilding, rising, and redefining your power after adversity.

Why am I passionate about this?

Every person faces moments that test their strength, their identity, and their belief in what is possible. For me, those moments became the foundation of Mastering Intentions. These five books reflect the power of mindset, discipline, and self-awareness to transform challenge into clarity. They each carry a truth I live by: that you can rebuild from anything when you move with intention. Each of these authors has, in their own way, taught me how to align thought with action, faith with focus, and purpose with power. If you are navigating transition, rebuilding after loss, or simply ready to step into a new chapter, these books will help you rise stronger and more grounded than before.

Bianca's book list on rebuilding, rising, and redefining your power after adversity

Bianca D’Alessio Why Bianca loves this book

Brené Brown reframes vulnerability as a source of strength rather than weakness.

Daring Greatly teaches that courage lives in the willingness to show up when the outcome is uncertain and when fear is present. The book encourages leaders to choose authenticity over perfection and presence over performance.

Brown’s work has been foundational in my understanding of how to create deeper connections and stronger leadership. When we bring honesty, empathy, and humanity into our work, we inspire others to do the same.

This book is a reminder that real confidence is built through vulnerability and that success expands when you are willing to be seen fully.

By Brené Brown ,

Why should I read it?

13 authors picked Daring Greatly as one of their favorite books, and they share why you should read it.

What is this book about?

**Now on Netflix as The Call to Courage**

'She's so good, Brene Brown, at finding the language to articulate collective feeling' Dolly Alderton

Every time we are faced with change, no matter how great or small, we also face risk. We feel uncertain and exposed. We feel vulnerable. Most of us try to fight those feelings - or feel guilt for feeling them in the first place.

In a powerful new vision Dr Brene Brown challenges everything we think we know about vulnerability, and dispels the widely accepted myth that it's a weakness. She argues that, in truth, vulnerability is…


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Book cover of Old Man Country

Old Man Country by Thomas R. Cole,

This book follows the journey of a writer in search of wisdom as he narrates encounters with 12 distinguished American men over 80, including Paul Volcker, the former head of the Federal Reserve, and Denton Cooley, the world’s most famous heart surgeon.

In these and other intimate conversations, the book…

Book cover of Irrational Exuberance

Robert Isaak Author Of Brave New World Economy: Global Finance Threatens Our Future

From my list on the world economy, finance trends, and options.

Why am I passionate about this?

Since completing my PhD in political economy (dissertation: ‘International Integration and Foreign Policy Decision-making’) I have gone deeper into economic origins of change (eg. Modern Inflation, coauthored with well-known economist Wilhelm Hankel in Bologna, Italy at Johns Hopkins SAIS) and find the interactions between economic, politics, and psychology fascinating—presenting an infinite number of ‘Sherlock Holmes-like puzzles’. We are all now confronted with political, economic, and psychological uncertainties, put on high speed due to the war in Ukraine and great power tensions. So it is time to learn about the origins of our problems and their trends in order to better cope and find a basis for individual, if not collective, peace.

Robert's book list on the world economy, finance trends, and options

Robert Isaak Why Robert loves this book

Shiller predicted both the dot-com crisis (2001) and the financial crisis stemming from real estate (2008) in advance in two editions of this book.

Since receiving the Nobel prize in economics he published his book Narrative Economics: How Stories Go Viral which together with the book recommended will help the reader predict the timing of coming economic trends.

By Robert J. Shiller ,

Why should I read it?

2 authors picked Irrational Exuberance as one of their favorite books, and they share why you should read it.

What is this book about?

In this revised, updated, and expanded edition of his New York Times bestseller, Nobel Prize-winning economist Robert Shiller, who warned of both the tech and housing bubbles, cautions that signs of irrational exuberance among investors have only increased since the 2008-9 financial crisis. With high stock and bond prices and the rising cost of housing, the post-subprime boom may well turn out to be another illustration of Shiller's influential argument that psychologically driven volatility is an inherent characteristic of all asset markets. In other words, Irrational Exuberance is as relevant as ever. Previous editions covered the stock and housing markets--and…


Book cover of Optimally Irrational: The Good Reasons We Behave the Way We Do
Book cover of A Wealth of Well-Being: A Holistic Approach to Behavioral Finance
Book cover of A Behavioral Approach to Asset Pricing

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5 book lists we think you will like!

Interested in risk, decision making, and probability?

Risk 12 books
Decision Making 95 books
Probability 21 books