I study and share winning marketing practices. My passion is making organizations better by utilizing precision segmentation strategies and creating superior customer value. Like most successful entrepreneurs, I wear many hats and juggle many ventures. I am a marketing professor, market researcher, business scholar, book author, case writer, blogmaster, speaker, and strategic consultant. Most of my work focuses on entrepreneurial businesses, information-based organizations, service firms, and technology and Now Economy companies. I am always searching for and thinking about the latest/greatest keys to business success. I work with future leaders to build, manage, and improve marketing operations in the great enterprises of today and tomorrow.
Have a great idea for a new venture? Perhaps you thought it was all about finding that “a-ha” moment. Not exactly–there’s so much more to turning a great idea into a profitable business opportunity.
Johnson presents a new way of looking at innovation as a multi-discipline, multi-faceted process. Creativity, collaboration, communication, competition, diffusion theory, disruption, environment, historical perspective, organizational culture, passion, networks, real-world value, risk, technology, and time–these components make innovation happen.
A fascinating deep dive on innovation from the New York Times bestselling author of How We Got To Now and Unexpected Life
The printing press, the pencil, the flush toilet, the battery--these are all great ideas. But where do they come from? What kind of environment breeds them? What sparks the flash of brilliance? How do we generate the breakthrough technologies that push forward our lives, our society, our culture? Steven Johnson's answers are revelatory as he identifies the seven key patterns behind genuine innovation, and traces them across time and disciplines. From Darwin and Freud to the halls of…
There’s something clinical and yet human about big financial crises, especially those that involve some kind of trickery or fraud. I’ve always been fascinated by this dark side of the world of money, and have been fortunate enough in my career to have had ring-side seats at a few such events in rich and poor countries. Fraud is not at the heart of the “social contrivance of money” but the monetary system is built on an edifice of trust that can all too easily be abused by scammers. From these episodes, we can learn a lot about people, credit, and society’s ways of protecting itself.
I was an eye-witness as every single one of the banks serving the Irish economy effectively failed during the crisis of 2008-10.
Some were bailed out by their foreign shareholders, some by the Irish Government, which in turn had to be bailed out by the IMF and European Union. Worst of all, by a long distance, was Anglo Irish Bank, whose buccaneering executives lent billions to over-optimistic property developers, distorting economic activity and luring the other banks into unwise lending also.
Eventually, their desperate last-ditch attempts to save the bank and its shareholders led top management into illegal share support activities. Simon Carswell captures well the social dynamics involved.
As late as 2007, Anglo Irish Bank was a darling of the markets, internationally recognized as one of the fastest growing financial institutions in the world. By 2008, it was bust. The Irish government's hopeless attempts to save Anglo have led the state to ruin - culminating in a punitive IMF bailout in late 2010 and threatening the future of the euro.
Now, for the first time, the full story of the Anglo disaster is being told - by the journalist who has led the way in coverage of the bank and its many secrets. Drawing on his unmatched sources…
As a consultant, author, and researcher, for several years I have been very passionate about the study of companies that are very successful in the marketplace, but that are also human-oriented. In other words, I am very interested in companies that are profitable, but at the same time, are kind, compassionate, and caring with their main stakeholders. I like that these companies continually aim to foster robust long-term relationships with these stakeholders, and look for win-win agreements with them. What I love about these companies is that they focus on the quantitative aspects of business (e.g., profitability, growth, etc.) but also in its qualitative aspects (empathy, support, gratitude, generosity, etc.).
I really like this book because it provides the reader with very actionable ways to develop a more human-oriented workplace. I found interesting the way this book thoroughly dissects relevant themes related to the work environment, such as: the importance of an authentic voice, employee wellness, the significance of sustainable actions, and the value of giving back, among others. It is very useful that this book includes several examples of companies to illustrate these topics. I found it valuable that each relevant theme discussed in this book is accompanied by a human action plan, with very practical suggestions.
The secret to business success? Get REAL and be HUMAN!
As human beings, we are built to connect and form relationships. So, it should be no surprise that relationships must also translate into the workplace, where we spend most of our time! Companies that recognize this will retain the most productive, creative, and loyal employees, and invariably seize the competitive edge.
The most successful leaders are those who actively form quality relationships with their employees, who honor fundamental human qualities-authenticity, openness, and basic politeness-and apply them day in and day out. Paying attention and genuinely caring about the effects people…
I've always been fascinated by the ways religion reconciles contradiction. Both of my parents were public school teachers in the panhandle of Florida, and I now work at a public university in Texas, yet the culture in which I was raised, of white evangelicalism, supported economic policies of neoliberalism that defunded public life. My interest in American religion is motivated by the question of why we participate in systems that harm us. This is an economic question, but sufficient answers must address the power of religion to shape what we see as morally good and bad. These books all do that.
Austin, Texas, where I now live, is home to the first Whole Foods in America. Before the chain of grocery stores was bought out by Amazon, I used to shop there. Then I stopped, or well, I no longer went as often, because I learned in LoRusso's book that company founder John Mackey promoted a libertarian spirituality that considered government interference morally hostile and went as far as to proclaim Obama Care a form of fascism.
By the early twenty-first century, Americans had embraced a holistic vision of work, that one's job should be imbued with meaning and purpose, that business should serve not only stockholders but also the common good, and that, for many, should attend to the "spiritual" health of individuals and society alike.
While many voices celebrate efforts to introduce "spirituality in the workplace" as a recent innovation that holds the potential to positively transform business and the American workplace, James Dennis LoRusso argues that workplace spirituality is in fact more closely aligned with neoliberal ideologies that serve the interests of private wealth…
I’m on a mission to cultivate creativity at work! After starting my career in the performing arts, I made a pivot to corporate life over 20 years ago and haven’t looked back. What I’ve discovered is how essential creativity is in any workplace, and how its impact on organizational culture is underrated. Effective leaders prioritize connection, creativity, and make culture a strategic priority. After learning from hundreds of artists, entrepreneurs, and business leaders, I wrote this book to highlight their stories—unpacking how they bring creativity to life in their work. My hope is readers leave with tools to spark more meaningful connection and creative work experiences.
Many of us are looking for the secrets to a happy life, so I was delighted to discover Shawn Achor’s book, Big Potential, include a bundle of them.
Combining ample scientific research and compelling narrative, this book is packed with memorable stories and strategies to immediately apply to work environments. I often return to its dog-eared pages to get inspired and isolate the behaviors that lead to greater connection.
For readers who aim to develop talent in others or are looking to tap into their own potential, this is a thoughtful and generous read.
Forget everything you thought you knew about being your best. It's not about your own skills or talents. Instead, real success in work and life comes from your connections and relationships - the teams you build around you, the friends you make - and getting the best out of them. You hugely amplify your own potential by helping others around you to realise theirs.
A TED talk star with over 16 million views, Shawn Achor is one of the world's leading experts on happiness and personal success - and author of the positive psychology classic The Happiness Advantage. Now, in…
My passion for leadership and aspiring women leaders comes from my own leadership experiences and working with women and men executives and aspiring executives, every day. I had to make some difficult work choices in my 20s and 30s (with four young children) and was wonderfully supported by some wise women. Many of my choices were different from my peers and we continue to have to make more difficult choices than our male colleagues. We need to help each other, every day. I lead a blended life co-leading an executive search and leadership advisory firm, while also being a mother, grandmother, wife, mentor, friend, and lover of good music, theatre, food, wine, and curious people.
The Advantage lays out a compelling case that if an organization has strong organizational health it is well placed to succeed in its goals and in its industry.
Goodorganizational healthembraces great teamwork, clear and consistent company culture and goals, and how to have effective meetings. Lencioni brings together many pragmatic and practical perspectives through many years of working with executive teams.
The key element for me is his articulation of the ‘five dysfunctions of teams’ and then how to address these. That one chart has been pivotal to my facilitation of many challenging executive discussions with clients, particularly when paired with Covey’s approach to trust and trust building.
Modelling Trust is the first step in building effective executive teams.
There is a competitive advantage out there, arguably more powerful than any other. Is it superior strategy? Faster innovation? Smarter employees? No, New York Times best-selling author, Patrick Lencioni, argues that the seminal difference between successful companies and mediocre ones has little to do with what they know and how smart they are and more to do with how healthy they are. In this book, Lencioni brings together his vast experience and many of the themes cultivated in his other best-selling books and delivers a first: a cohesive and comprehensive exploration of the unique advantage organizational health provides. Simply put,…
It might be a stretch to call me an expert in ethics, but I have taught ethics for more than 30 years and I’ve read deeply in the field of behavioral ethics. I'm proud of the work I’ve done with the Ethics Unwrapped video project, though most of the credit goes to filmmakers Cara Biasucci (co-author of Behavioral Ethics in Practice: Why We Sometimes Make the Wrong Decisions) and Lazaro Hernandez (producer ofEthics Unwrapped). My passion for this topic is driven largely by the fact that I want my two daughters to live in a world where most people are trying to do the right thing most of the time.
Love this book! This is a foundational behavioral ethics book, written by two giants in the field—psychologists Bazerman of Harvard Business School and Tenbrunsel of Notre Dame.
It is research-based, yet very accessible to the novice, directly addressing, as the title indicates, why people sometimes mess up and how they can avoid it. It introduces the reader to cognitive biases and other influences that can fool people’s brains into making poor moral choices.
Blind Spots was an invaluable resource for Cara Biasucci and me for many of the 150 or so videos we have produced for Ethics Unwrapped.
When confronted with an ethical dilemma, most of us like to think we would stand up for our principles. But we are not as ethical as we think we are. In "Blind Spots", leading business ethicists Max Baseman's and Ann Tenbrunsel examine the ways we overestimate our ability to do what is right and how we act unethically without meaning to. From the collapse of Enron and corruption in the tobacco industry, to sales of the defective Ford Pinto, the downfall of Bernard Madoff, and the Challenger space shuttle disaster, the authors investigate the nature of ethical failures in the…
I’ve been fascinated by the question of ‘what does success look like’ throughout my life: from growing up, to becoming an Olympic rower, to working as a diplomat in high-pressure situations and conflict-affected environments, to becoming a parent, and now my current work as a leadership and culture coach in organisations across business, sport, and education. History and social conventions have led us to define success in ever narrower ways; I wanted to help us understand that and redefine success more
meaningfully, for the long-term. I think it’s a question in all our minds - I hope you enjoy the books on this list as you reflect on what success looks like for you!
I read this book at a time where I was seeing how competitive environments were holding people back and constraining performance but nobody seemed to be noticing.
But Margaret Heffernan, a brilliant thought leader, had noticed it.
In this book, she uses fascinating examples across business, education, and sport to challenge conventional thinking and show that collaboration and cooperation can often be so much more effective than competition.
I was privileged to speak to her as I was writing my book and receive her warm support.
Co-winner of the 2015 Salon London Transmission PrizeGet into the best schools. Land your next big promotion. Dress for success. Run faster. Play tougher. Work harder. Keep score. And whatever you do,make sure you win.Competition runs through every aspect of our lives today. From the cubicle to the race track, in business and love, religion and science, what matters now is to be the biggest, fastest, meanest, toughest, richest.The upshot of all these contests? As Margaret Heffernan shows in this eye-opening book, competition regularly backfires, producing an explosion of cheating, corruption, inequality, and risk. The demolition derby of modern life…
Although I’ve worked in many professions and industries, a common theme in all my jobs is that I love helping people succeed in their careers. I’ve started or sponsored employee networks that focused on professional development, I’m a certified coach that focuses on propelling a client’s career, and I am a conference keynote speaker on the topics of careers and leadership. Everyone deserves to have a great career that makes them want to jump out of bed on Monday morning and that provides a good living and lifestyle. I love to make that happen!
If you’re early- or mid-career and seeking to climb the ladder, this book offers great advice on how to advance and how to position yourself as high potential within your organization.
The authors look at five key differentiators, which they call the “X factors,” that set people apart from average performers.
I’ve worked in large and small companies throughout my career and can attest that these “X factors” really are what we look for when we are deciding who is a key player within our organization.
Do You Know What It Takes to Be a High Potential in Your Organization?
Being seen as a high-potential leader is essential to getting promoted and reaching your organization's upper echelons, but most companies keep their top-talent list a closely guarded secret. And the assessment process they use to decide who is and isn't a future leader is an even greater mystery.
The High Potential's Advantage takes you behind the scenes and shows how you can get on, and stay on, your company's fast track. Leadership development experts Jay Conger and Allan Church draw upon decades of research and experience--designing…
Having studied literature at university and been a closet nerd, coding at night in a dank basement room, I've always been intrigued by the interface between human and machine. Then, as a senior executive in a large multinational, I was acutely aware of the value of empathy as a leadership skill. In a world that is increasingly divided and divisive, I’ve become an empathy activist. I believe that the business world can be a force for positive change, but as a society we will need to engage in a much more meaningful and rigorous debate about the ethics involved in the opportunities offered by using artificial intelligence and robots in the workplace.
With business conditions and prospects looking so difficult, we will need to be ever more strategic in the use of our resources. In this light, Michael Ventura’s practical approach to inserting empathy into leadership and how businesses should function with a higher degree of empathy is a tremendous read. Ventura uses a host of case studies based on the work he’s done with his company, Sub Rosa. As such, the material is real life and the book is packed with a host of great and practical exercises. While it’s all about empathy in business, the book is also a good reminder of how empathy can be useful in our private lives, our intimate relationships and in society in general.
Michael Ventura, entrepreneur and CEO of award-winning strategy and design practice Sub Rosa, shares how empathy - the ability to see the world through someone else's eyes - could be what your business needs to innovate, connect, and grow.
Having built his career working with iconic brands and institutions such as Google and Nike, and also The United Nations and the Obama Administration, Michael Ventura offers entrepreneurs and executives a radical new business book and way forward.
Empathy is not about being nice. It's not about pity or sympathy either. It's about understanding - your consumers, your colleagues, and yourself…