Book description
Michael Ventura, entrepreneur and CEO of award-winning strategy and design practice Sub Rosa, shares how empathy - the ability to see the world through someone else's eyes - could be what your business needs to innovate, connect, and grow.
Having built his career working with iconic brands and institutions such…
Why read it?
1 author picked Applied Empathy as one of their favorite books. Why do they recommend it?
With business conditions and prospects looking so difficult, we will need to be ever more strategic in the use of our resources. In this light, Michael Ventura’s practical approach to inserting empathy into leadership and how businesses should function with a higher degree of empathy is a tremendous read. Ventura uses a host of case studies based on the work he’s done with his company, Sub Rosa. As such, the material is real life and the book is packed with a host of great and practical exercises. While it’s all about empathy in business, the book is also a good…
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