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Advertising All Time Best All Time Best Trending New By Book DNA List by Experts

Advertising

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The best advertising books of the 1990s

The books our community loved the most.

1990

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Tested Advertising Methods
Loved by 1 person

Tested Advertising Methods

By John Caples ,

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Permission Marketing: Turning Strangers Into Friends and Friends Into Customers
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Permission Marketing

By Seth Godin ,

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Old Age Comes at a Bad Time: Wit and Wisdom for the Young at Heart
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Old Age Comes at a Bad Time

By Eliakim Katz (editor) ,

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Truth, Lies, and Advertising: The Art of Account Planning
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Truth, Lies, and Advertising

By Jon Steel ,

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Where the Suckers Moon: The Life and Death of an Advertising Campaign
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Where the Suckers Moon

By Randall Rothenberg ,

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Madison Avenue, U.S.A
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Madison Avenue, U.S.A

By Martin Mayer ,

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Fables Of Abundance: A Cultural History Of Advertising In America
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Fables Of Abundance

By Jackson Lears ,

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The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism
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The Conquest of Cool

By Thomas Frank ,

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