Books like The Toyota Product Development System — picked by fans

This book helped me set my initial approach to software development and I still periodically return to it for grounding.

An MIT project theorized that new-fangled PC software developers knew something mainframe and mini-computer makers didn’t. MIT’s research revealed something else entirely: Microsoft had uniquely effective ideas on how to build complex products in rapidly evolving competitive markets. Here is “agile” before it was put into the Manifesto in 2001, in a more complete form. Ever wonder where the idea of a team comprising functional specialists with overlapping roles, united by a common goal, came from? Or incremental feature evolution with periodic synchronization and constant testing? Early brilliance still of foundational relevance, in a coherent and engaging form.

Microsoft Secrets principles are great theory, but how do they feel in practice? Here is the Microsoft version of Tracy Kidder’s classic Soul of a New Machine.

A team of eager Microsoft engineers and product managers go for it, trying to build a children’s encyclopedia to extend the success of Microsoft’s earlier Encarta product. The genius of overlapping defined roles on a quest for a common goal comes face to face with the confusion, surprises, conflicts, diversions, disappointments, and elations inherent in most large-scale software programs trying to do something new (and aren’t they all?). Theory and intensely human practice come together.

I spent my career leading software engineering at two of America’s top banks. It’s not all innovative work, as you might guess, and here is where Toyota comes in. 

Toyota teaches the difference between routine, standardized work (where we use predictive process control) and creative work (where we use adaptive process control). Balancing this in practice is a key to being a great software engineering leader. For those manufacturing-like processes (incremental feature addition, defect repair) the Toyota manufacturing way became the basis of the Agile movement a decade later: flow, pull, level work, quality the first time, process standardization and continuous improvement, and closeness to customers. Toyota Way provides a deeper understanding than any agile seminar. 

I love pattern languages. And Team Topologies brings patterns for team types and their interactions. Most importantly, they address fundamental problems of the software industry: how teams organise for fast flow, and how teams cope with cognitive load. The book steams from the author's experience in the DevOps community, and it is widely used across the world. Last but not least, Team Topologies give us a language that support organisation evolution.

Eric and his herd of wild cars are a newly discovered species of furry cars which roam the prairie and drinking from outcroppings of oil. Its unique, whimsical, and oddball humor inspired me to start thinking of my own ideas for picture books although it took me another ten years or so to make it happen. 

Randall Rothenberg, an advertising industry reporter for The New York Times, applied the Tracy Kidder Method of journalistic immersion in a process or profession to a single advertising campaign from start to finish. He chose wisely, focusing on the then up-and-coming Weiden + Kennedy—an ad agency riding the success of Nike’s “Bo Knows” commercials. His choice of product? Subaru of America, which, at the time, was the cellar-dweller of Japanese imports. Rothenberg effortlessly captures the high-stakes tension of the ad industry while not neglecting aspects of the industry that are more smoke and mirrors than research-grounded truths.

Rothenberg is exceptional at providing windows into advertising history as his story unfolds. Throughout the span of the campaign, he unsparingly documents inspiration, idiocy (W+K assigns a creative director who hates cars), and an intimate look at how advertising works.

Examining automobiles people buy offers, if not a window into their soul, then a peek into their personal values. Ingrassia, a Wall Street Journal automotive reporter, guides us down a freeway of history and consumerism that “begat the middle class, the suburbs, shopping malls, McDonald's, Taco Bell, drive-through banking and other things.” He traces our romance with tires, horsepower, and wood-trimmed interiors through 15 models ranging from the Model T to the Prius. As stories of the Corvette, Jeep, GTO, VW Beetle and VWMicrobus, the unfairly maligned Chevy Corvair, and others roll by, Ingrassia integrates how each successive model forever changed customer desires and the often-cramped minds of auto executives. His cruise-control writing style rewards us with a smooth journey among the cars of our dreams.

This book, more than any other, helps us understand how the US lost its efficient and widespread rail network and became totally reliant on cars both in cities, between cities, and throughout the country. It illustrates why the mass transit landscape of our country looks and functions the way it does.

Most people today do not understand the elaborate and efficient mass transit system we had that was destroyed and how countrywide transit was purposely and needlessly destroyed to create dependency on the car. One can't help being envious when visiting a European nation—or even Tokyo—where expansive transit systems make car dependency unnecessary.

If I Built a Car is one of my all-time favorites.

Honestly, I read it to myself just for the fun of it. But every child I read it to loves it as well.

Chris Van Dusen (my all-time favorite illustrator) hits all the marks of a great picture book: wonderfully imaginative, absolutely beautiful retro 50’s style artwork, and his rhyming text has such perfect rhythmic timing.

It’s a joy to read, and each page is so full of hidden wonders. After you read this one, you will definitely want to check out his other “If I Built” books and see what a house and a school could be like with a little, or a lot, of creativity.

I love books that explore the Soviet Bloc through its development of consumer culture. Much as they were in the West, in the East, cars were symbolic of progress and modernity. Unlike the West, production and distribution problems created a car culture focused on access. 

Still, the regimes struggled to control the excesses of consumer impulse more than they did the abuses of authority. This volume is fascinating as it asserts that the Soviet Bloc states were consumer-driven societies, given the same desires and demands as the West, despite their communist ideology.

Cars were political, and acquiring one may demand demonstrations of loyalty to the system. On the other hand, owning a car allowed for a perceived freedom from the regime, socialism, and social norms.