Here are 100 books that The Power of Saying No fans have personally recommended if you like
The Power of Saying No.
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What other topic brings together human behavior, culture, business, the media, and more? And what other career allows you to use that understanding to produce compelling, entertaining, and persuasive communications across broadcast, streaming, social, outdoor, in-store, new product development, and other channels? That’s why I’m passionate about it. And that’s the passion I want to instill in my students, readers, and clients. So, who am I? I’m a professor and marketing consultant (copywritnig, creative direction, and marketing strategy) with large and small clients, and nearly 10 books on the topic. Read these books and I think you’ll become passionate about this topic too!
By now, you might have noticed a theme: if I don’t enjoy reading a book, I don’t trudge through it for the deep insights or how-to information. The storytelling needs to be as strong as the concepts are useful.
Just like The Copy Workshop Workbook, I read an earlier edition of this book when I was just starting out – and it formed the basis for some of my thinking around how to influence – i.e., persuade – consumers and the role psychology and behavioral economics play in crafting effective marketing and brand development programs.
I also recommend this book if you are a consumer, too (who isn’t), because it will help keep you from falling into many of the traps that Cialdini identified.
The foundational and wildly popular go-to resource for influence and persuasion-a renowned international bestseller, with over 5 million copies sold-now revised adding: new research, new insights, new examples, and online applications.
In the new edition of this highly acclaimed bestseller, Robert Cialdini-New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion-explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. Using memorable stories and relatable examples, Cialdini makes this crucially important subject surprisingly easy. With Cialdini as a guide, you don't have…
It is April 1st, 2038. Day 60 of China's blockade of the rebel island of Taiwan.
The US government has agreed to provide Taiwan with a weapons system so advanced that it can disrupt the balance of power in the region. But what pilot would be crazy enough to run…
Growing up I never felt good enough. I was called ‘tubby’ and ‘little tubette.’ I tried to people-please my way to love and acceptance, being who I thought others wanted and needed me to be. I achieved. I followed (most of) the rules and was nice and polite. But none of that worked to cultivate a balanced or meaningful life. Not surprisingly, this led me to a career in psychology and a love of learning about how to help others with similar struggles. Reading and writing self-development books has completely changed my life for the better. I hope this list will help you do the same!
I don’t know about you, but I’ve always had a rather complicated relationship with exercise.
It always felt like something I was *supposed* to do and as a person who’s never been particularly athletic, I just didn’t like it. Until I read The Joy of Movement. This is a love letter to exercise. And it’s all based in science. McGonigal is an absolute whiz at making research interesting and accessible.
By the end, I finally found my joy in movement and now I look forward to exercising most days of the week!
Now in paperback. The bestselling author of The Willpower Instinct introduces a surprising science-based book that doesn't tell us why we should exercise but instead shows us how to fall in love with movement.
Exercise is health-enhancing and life-extending, yet many of us feel it's a chore. But, as Kelly McGonigal reveals, it doesn't have to be. Movement can and should be a source of joy.
Through her trademark blend of science and storytelling, McGonigal draws on insights from neuroscience, psychology, anthropology, and evolutionary biology, as well as memoirs, ethnographies, and philosophers. She shows how movement is intertwined with some…
Growing up I never felt good enough. I was called ‘tubby’ and ‘little tubette.’ I tried to people-please my way to love and acceptance, being who I thought others wanted and needed me to be. I achieved. I followed (most of) the rules and was nice and polite. But none of that worked to cultivate a balanced or meaningful life. Not surprisingly, this led me to a career in psychology and a love of learning about how to help others with similar struggles. Reading and writing self-development books has completely changed my life for the better. I hope this list will help you do the same!
This book literally saved my marriage and allowed me to take my career to the next level.
Like many women, I was working full time (and was the primary earner) yet was still responsible for the great majority of household and childcare tasks. I was burnt out and resentful. This book gave me a system for getting my time, my life, and my marriage back on track.
Now my relationship is stronger than ever and the reclamation of my time has opened doors to all sorts of personal and professional opportunities I had been missing out on.
"A hands-on, real talk guide for navigating the hot-button issues that so many families struggle with."--Reese Witherspoon
Tired, stressed, and in need of more help from your partner? Imagine running your household (and life!) in a new way...
It started with the Sh*t I Do List. Tired of being the "shefault" parent responsible for all aspects of her busy household, Eve Rodsky counted up all the unpaid, invisible work she was doing for her family -- and then sent that list to her husband, asking for things to change. His response was... underwhelming. Rodsky realized…
A Duke with rigid opinions, a Lady whose beliefs conflict with his, a long disputed parcel of land, a conniving neighbour, a desperate collaboration, a failure of trust, a love found despite it all.
Alexander Cavendish, Duke of Ravensworth, returned from war to find that his father and brother had…
The more I learn about the brain, the more I want to dig in and discover more. Why do we procrastinate? Why do people buy things? Why do some people naturally seem to have more influence than others? As an applied behavioral economist, I love unlocking these topics weekly on The Brainy Business podcast (where each person on this list has been a guest) and sharing those insights with the world. Three of the most downloaded episodes (in over 300) featured increasing influence (and authors showcased here), a key factor of being more impactful in life and at work. Enjoy your newfound influence!
I read a lot about the brain and how humans make decisions – and this book by David McRaney completely blew my mind.
Inspired by his own curiosity into why some people change their minds in incredibly drastic ways (like leaving a cult) when so many others remain stagnant. What is the difference? How can we use that insight to encourage better decision making and open mindedness?
David takes you on a journey of his own discovery with insights from experts, joining a team knocking on doors to understand voter polls, and so much more. The fundamental insights into how the brain is wired and how we can change our own minds (as well as those around us) is fascinating and a must-read for everyone who wants to be more influential.
Genes create brains, brains create beliefs, beliefs create attitudes, attitudes create group-identities, group identities create norms, norms create values, and values create cultures. The most effective persuasion techniques work backwards.
Ideas sweep across cultures in waves, beginning with early adopters who reduce uncertainty for the rest of the population. It's rarely because the innovation is amazing in and of itself, but because early adopters signal to the group that it's safe to think again.
This book explains how minds change - and how to change them - not over hundreds of years, but in less than a generation, in less…
The more I learn about the brain, the more I want to dig in and discover more. Why do we procrastinate? Why do people buy things? Why do some people naturally seem to have more influence than others? As an applied behavioral economist, I love unlocking these topics weekly on The Brainy Business podcast (where each person on this list has been a guest) and sharing those insights with the world. Three of the most downloaded episodes (in over 300) featured increasing influence (and authors showcased here), a key factor of being more impactful in life and at work. Enjoy your newfound influence!
There are countless amazing insights from Influence Is Your Superpower, by Yale’s Zoe Chance.
Three that stick with me the most for applying these insights at work are: 1) Zoe’s Magic Question of “What would it take?” This little question is so powerful in coming up with innovative solutions that increase buy-in from the person you are asking (and Zoe of course explains why in the book). 2) people are more likely to say yes to you than you may think, so simply asking is important to increasing your influence. 3) saying “no” is key to success (and isn’t as hard as it seems).
She encourages a 24-hours of “no” challenge that can help anyone get more comfortable with saying no.
Get what you want without compromising who you are: the new rules of persuasion to influence others for good
We're all nice. In fact, we're told we're too nice and we have to change to succeed: 'Play the game!'; 'Beat them down!'; 'Toughen up!'. Do we have to choose between betraying our own values and being left behind without a voice? Absolutely not. We can naturally be persuasive and successful every day without making enemies of ourselves or other people.
Influence is a science and renowned Yale professor Zoe Chance will help you master it in this fascinating book. Drawing…
The more I learn about the brain, the more I want to dig in and discover more. Why do we procrastinate? Why do people buy things? Why do some people naturally seem to have more influence than others? As an applied behavioral economist, I love unlocking these topics weekly on The Brainy Business podcast (where each person on this list has been a guest) and sharing those insights with the world. Three of the most downloaded episodes (in over 300) featured increasing influence (and authors showcased here), a key factor of being more impactful in life and at work. Enjoy your newfound influence!
Do you ever feel like everyone is watching you? What about all those other times when you feel like a fly on the wall – observing while not being noticed? Which is true? Are we invisible or is the world critiquing our every move?
It turns out…people notice us much more than we think (and, much less than we think). And as tends to happen with brain tricks, it is the opposite of how we think it should work. Once you understand this, you can easily leverage those insights to increase your influence.
As Vanessa shares in this great book, even being in the audience at a presentation can impact what the speaker says and how their own perspectives will change. Great news for the introverts – silent influence is real.
Whether attending a meeting, sharing a post online or mustering the nerve to ask for a favour, we often assume our actions, input and requests will be overlooked or rejected. However, as behavioural psychologist Vanessa K. Bohns reveals, people see us, listen to us and agree to do things for us much more than we realise.
In You Have More Influence Than You Think, Bohns draws from original research to illustrate why we fail to recognise the influence we have already and how that lack of awareness can lead us to miss opportunities or accidentally misuse our power. She offers…
The Duke's Christmas Redemption
by
Arietta Richmond,
A Duke who has rejected love, a Lady who dreams of a love match, an arranged marriage, a house full of secrets, a most unneighborly neighbor, a plot to destroy reputations, an unexpected love that redeems it all.
Lady Charlotte Wyndham, given in an arranged marriage to a man she…
Growing up I never felt good enough. I was called ‘tubby’ and ‘little tubette.’ I tried to people-please my way to love and acceptance, being who I thought others wanted and needed me to be. I achieved. I followed (most of) the rules and was nice and polite. But none of that worked to cultivate a balanced or meaningful life. Not surprisingly, this led me to a career in psychology and a love of learning about how to help others with similar struggles. Reading and writing self-development books has completely changed my life for the better. I hope this list will help you do the same!
If I had to bring my kids to one more trampoline park I was going to quit parenting. Until I decided to start jumping too!
Spoiler alert—it didn’t go well for my bladder and me, but it was filled with laughter and fun! In The Fun Habit, Mike Rucker convinces us that fun and play are not optional if we truly wish to thrive (I do!) and he shows us how to build in the time for it. He even brings fun to work and parenting!
Discover the latest compelling scientific evidence for the revitalizing value of fun and how having fun can help you achieve better work-life balance, reduce stress and much more.
Doesn't it seem that the more we seek happiness, the more elusive it becomes?
There is an easy fix, hiding in plain sight. Fun is an action you can take here and now, practically anywhere, anytime. Through research and science, we know fun is enormously beneficial to our physical and psychological well-being, yet fun's absence from our modern lives is striking. Whether you're a frustrated high-achiever trying to find a better work-life…
Growing up I never felt good enough. I was called ‘tubby’ and ‘little tubette.’ I tried to people-please my way to love and acceptance, being who I thought others wanted and needed me to be. I achieved. I followed (most of) the rules and was nice and polite. But none of that worked to cultivate a balanced or meaningful life. Not surprisingly, this led me to a career in psychology and a love of learning about how to help others with similar struggles. Reading and writing self-development books has completely changed my life for the better. I hope this list will help you do the same!
Ok, I know it seems like this book is only for middle aged ladies but hear me out. Half the population will experience menopause and it is impactful. And yet, it is talked about so very little.
So for those of you who are going through it or will go through it, this book is a must read. For the rest of you—you will work with, love, and/or live with people who go through it, so if you care about your relationships and want to demystify what is happening behind the curtain of those you love, this could be an incredibly valuable read for you too.
Not only is this science-based book chock full of must-know information, it is laugh-out-loud-with-tears-streaming-down-your-face funny.
“Hot and Bothered removes the shame, disdain, and mystery that’s surrounded menopause….An informative, entertaining and desperately needed book.” —Jen Sincero, author of You Are a Badass
When Jancee Dunn hit her mid-forties, she was bombarded by seemingly random symptoms: rampant insomnia, spring-loaded nerves, weirdly dry mouth, and Rio Grande-level periods. After going to multiple doctors who ran test after fruitless test, she was surprised to finally discover the culprit—perimenopause. For more than two decades, Jancee had been reporting on mental and physical health. So if she was unprepared for this, what about all the women who don’t write about health…
I am passionate about giving people the benefit of good intentions and my faith calls me to care and serve others. Today, I believe my purpose is to help inspire leaders to trust in the inherent good in people while caring and serving them in intentional ways that leads to high performance. I have been blessed immensely and want to give back to others so their journey can be one of significance. As former CEO of my company, I had no roadmap which made our journey even more difficult. Now, I have experienced the joy, the fulfillment, and the abundance of building a people-first culture. Together we can make a difference for so many people.
We are in an exponential world today and we grew up in an incremental world for businesses.
Daniel not only helps us understand how to anticipate more of the future, he teaches us how to anticipate which is one of the most important skills for business leaders today. After reading his book, I also worked through his anticipatory leader course.
By understanding the power of being anticipatory, I have used his techniques to lead our firm to bigger opportunities. In the future of work, anticipating what people will want and need, provides a distinctive advantage.
A rousing 7-step plan for living a life filled with hope and possibility from an inspirational speaker who survived a near-fatal fire at the age of nine and now runs a successful business inspiring people all around the world. When John O'Leary was nine years old, he was almost killed in a devastating house fire. With burns on one hundred percent of his body, O'Leary mustered an almost unimaginable amount of inner strength just to survive the ordeal. The insights he gained through this experience and the heroes who stepped into his life to help him through the journey, his…
This book follows the journey of a writer in search of wisdom as he narrates encounters with 12 distinguished American men over 80, including Paul Volcker, the former head of the Federal Reserve, and Denton Cooley, the world’s most famous heart surgeon.
In these and other intimate conversations, the book…
The world is an amazing, diverse place that needs stories that represent everyone. I identify as gender fluid and am part of my city’s LGBTQIA+ community. For kids, there aren’t enough stories that feature non-straight cis protagonists where that identity isn’t the focus. LGBTQIA+ kids exist. They are normal. Let a gay kid go into space. Let a teenage lesbian solve a mystery. Let a trans girl defeat a dragon. Let an ace teen be a witch. Everybody deserves their adventure.
Hazel Hill thinks she’s the only girl in the 7th grade who likes girls thatway, until Tyler tells her that Ella Quinn told him she likes Hazel.
But Ella Quinn is pretty and popular, and she’s Hazel’s biggest rival in the upcoming speech contest. They talk. Ella confesses she only told Tyler that to stop his sexual harassment. It turns out, Tyler has been harassing a lot of girls.
They tell the school, but the teachers won’t do anything about it, even blaming the girls and punishing them. It is not a coincidence that Tyler’s mom is the superintendent of schools. Determined not to let Tyler get away with it, Hazel comes up with a plan.
Girls in Hazel's school are being harassed by an anonymous person online, someone who seems to know all about their insecurities and dreams. With no one willing to stand up and face the bully, how will Hazel be able to prove her suspicions? Hazel Hill is Going to Win This One confronts bullying, both online and in person, to give children the power to stand up for themselves and speak out against harassment.
