100 Books Like I Paint What I See

I enjoyed Alan Weiss’ book, Million Dollar Consulting, for its refreshingly hard-nosed look at dealing with clients. A business can’t exist without them, but contrary to conventional wisdom, the customer isn’t always right. They’re often difficult, stubborn, and think they know more about a given subject than the expert staring them in the face. Weiss’ book is a practical course on landing and working effectively with clients, especially getting paid what you’re worth. If your business model includes working with high-end clients, this book is a treasure map for growth.

This is the “playbook” for commercial real estate. Even though Robert Ringer wrote this book in 1973 he absolutely hit the nail on the head.

He teaches you “straightforward, easy-to-understand terms, how to defend yourself against the intimidators of the world.” Robert Ringer even identifies the “intimidators” and in a humorous and entertaining way.

The most amazing part is that once you have read the book, you will instantly recognize the characters from the book in your daily life.

This is perhaps the best-known book on innovation inside large companies. When discussing technological change, people have mentioned it to me more than any other book—by a large margin! It includes examples from industries ranging from hard disks to excavators and even offers an earlier look at the prospects for electric vehicles.

It is especially interesting to see how past success can lead to complacency that hinders sustained growth and financial health. In the process, Christensen underscores how important it is for companies to continue innovating within—even when business is going well and even when acquisitions seem alluring and less difficult. This is a must-read because it establishes foundational knowledge on the importance of continued investment to sustain success.

The stuff in this book is so good that I used his very techniques to end up co-writing a book with the author!

This book helped me to recognize that my success in show business (and indeed, in any field) was not going to be due to my talent (of which I have in excess supply!) but because of how well I could market that talent, and share it with the world.

Guerrilla Marketing was my trusted friend when I was starting out, and its lessons ring true 20 years later as I continue acting, producing, coding, speaking, and more. In fact, the lessons in this book helped me to book my first TEDx talk just this year (2024).

There are a lot of Halloween-themed anthologies out there, but none feature as many horror heavyweights as this must-have classic. Dean Koontz, Peter Straub, Ray Bradbury, Richard Laymon, Jack Ketchum, Ramsey Campbell—they’re all here and they’ve brought plenty of spooky friends. Packed with short stories and novellas revolving around the scariest night of the year, this collection also features amusing and nostalgic anecdotes about the authors’ favorite Halloween memories. If you’re a fan of Spooky Season, grab the candy corn and a steaming cup of cider because there are more treats here than a Halloween sack spilling candy down a darkened lane.   

This book changed how I think about leadership and creativity. I’ve always believed that great products come from great teams, and this book reinforced that. Ed Catmull’s insights on building a culture where people feel safe enough to take risks and speak the truth made me rethink how I run teams.

The Braintrust—a space where candid feedback is not just encouraged but expected—stood out. I still come back to this book when shaping teams and cultures. It’s a must-read for leaders who want to build not just great products but great environments where creativity thrives.

The mental game is perhaps the most important part of being a successful founder while also living a sane and happy life. Sherry Walling is an entrepreneur with a Ph.D. in clinical psychology and helps us understand how to properly equip ourselves for the startup journey. For full disclosure, I am married to Dr. Walling and credited as a contributing author since we collaborated on several of the ideas that served as the basis for this book. But this book is recommended far and wide by those who read it and understand the need to be aware of how difficult this journey can be.

My favorite business school professor gave me this book on a whim that I might be interested in the work of What If? I took it home and devoured it in a matter of hours. It’s captivating in its accessibility to normal people and probably more relevant today than it was twenty years when it was published as creative catalysts and design thinkers refocus on behaviors over process and habits over tools. By adopting the six creative behaviors outlined in the book: freshness, greenhousing, realness, momentum, signalling, and courage, innovators can increase their creative capacity and even more importantly, their creative confidence. 

I love this book because it nails the essentials of entrepreneurship. The author is a serial entrepreneur, venture investor and philanthropist who has set up and scaled up enterprises in Silicon Valley and India. He presents a set of principles, values and strategies to help entrepreneurs gain a lasting advantage – as opposed to a temporary one. He writes in simple English without resorting to jargon. The fact that he delivers his wisdom in nuggets makes it engaging and useful for the reader. At a time when most of the world merely skims the surface of anything, Desh Deshpande advocates depth — a philosophy I follow, too.

Real Artists Don't Starve challenges the popular belief that artists must sacrifice financial stability in order to be true to their craft. The author argues that creativity and commerce can coexist, and uses examples from history and contemporary culture to prove his point. What I liked most about this book was learning about the great artists of the past, like Michelangelo, who was not only talented but also a great businessman who made a lot of money from his art. This book is a must-read for anyone who wants to make a living from their artistic passion and believes that being a true artist and wanting to make money aren’t mutually exclusive. Goins offers practical tips and inspiration for artists looking to build a successful and sustainable career and provides a fresh perspective on the age-old debate about the relationship between art and commerce.