Here are 100 books that The Author's Guide to Write Text That Sells Books fans have personally recommended if you like
The Author's Guide to Write Text That Sells Books.
Book DNA is a community of 12,000+ authors and super readers sharing their favorite books with the world.
I believe that people need stories and book marketing done well can help readers find the stories they need to craft a more hope-filled, compassionate, and meaningful life. The authors I meet are sharp and creative, but many don’t have experience with book marketing. I find coaching authors to amplify their platforms is a rewarding way to support the community. My front-row seat to watching my clients’ dreams become reality is so inspiring. This book was a collaboration of book marketing experts, whom I admire, and I was so honored they agreed to share their insights with our readers.
While BookBub ads are the easiest to set up, creating a successful campaign is more difficult. Since it costs money to test campaign features, it is wise to learn what you can before you start.
The guidance this book provides can help you to find success with your ads more quickly and spend less money on the learning phase.
From the author of Let's Get Digital and Strangers to Superfans comes a guide to advertising on the world's hottest book marketing platform: BookBub Ads.
*Create attractive ad images to turn browsers into buyers. *Optimize your targeting to attract the right readers. *Manage your bids effectively to drive more sales for less money. *Learn when to run your BookBub campaigns for maximum impact. *Boost discovery of your books and improve visibility. *Train the retailers to recommend your books to the right customers. *Turbocharge series sales to dominate the charts with multiple books simultaneously.
Magical realism meets the magic of Christmas in this mix of Jewish, New Testament, and Santa stories–all reenacted in an urban psychiatric hospital!
On locked ward 5C4, Josh, a patient with many similarities to Jesus, is hospitalized concurrently with Nick, a patient with many similarities to Santa. The two argue…
I believe that people need stories and book marketing done well can help readers find the stories they need to craft a more hope-filled, compassionate, and meaningful life. The authors I meet are sharp and creative, but many don’t have experience with book marketing. I find coaching authors to amplify their platforms is a rewarding way to support the community. My front-row seat to watching my clients’ dreams become reality is so inspiring. This book was a collaboration of book marketing experts, whom I admire, and I was so honored they agreed to share their insights with our readers.
Writing, publishing, and marketing a book is hard. One of the biggest hurdles for me is my mindset.
Be the Gateway offered me a path to finding my creative why and using that to focus my creativity and my marketing efforts. If you find the creative life a struggle, this book can help you reclaim your excitement.
Many people feel the drive to do creative work, but get overwhelmed by the process of connecting with an audience. They follow best practices in marketing that never seem to pan out, don t produce results, and make them feel lost and oftentimes, frustrated. Be the Gateway offers a powerful way to have an impact. If you want to share your voice and inspire people with your writing, art, craft, or creative idea, you have to be the gateway for them. Instead of throwing products out into the marketplace, you open them up to a new way of looking at…
I believe that people need stories and book marketing done well can help readers find the stories they need to craft a more hope-filled, compassionate, and meaningful life. The authors I meet are sharp and creative, but many don’t have experience with book marketing. I find coaching authors to amplify their platforms is a rewarding way to support the community. My front-row seat to watching my clients’ dreams become reality is so inspiring. This book was a collaboration of book marketing experts, whom I admire, and I was so honored they agreed to share their insights with our readers.
Public speaking is one of the best marketing tools for authors. Good speakers sell books and can often supplement their incomes through paid speaking gigs.
From Page to Stage helped me hone my speaking points. It is loaded with tips to help even the most shy of authors give a good talk. The author is a psychotherapist who has worked with many clients to overcome their fear of public speaking. I loved that this book was written specifically for authors, and so it directly addressed the types of events and talks common in the book industry.
In this accessible, straightforward book, seasoned author Betsy Graziani Fasbinder offers readers the why, what, and how of public speaking, along with exercises and resources to support ongoing learning. She provides inspiration and encouragement to help writers to overcome their fears of public speaking, but she doesn't stop there; she also lays out the practical, nuts-and-bolts tools they need to select, deselect, and arrange the content of what to say when they're on a podium, in an interview, or in casual conversations about their writing, and includes a model for handling challenging questions from interviewers and audience members with confidence…
Trapped in our world, the fae are dying from drugs, contaminants, and hopelessness. Kicked out of the dark fae court for tainting his body and magic, Riasg only wants one thing: to die a bit faster. It’s already the end of his world, after all.
I grew up in a family of writers; my parents and three sisters were all successful writers, and I was the odd one out with a passion for teaching. I love to simplify, diagram, and make the complex graspable. And what’s not to like about a career in which people listen to you tell them what to do? I began writing after years of teaching, and my first novel was a mystery—a genre that no one in my family had yet written and which I’d been loving since my first Nancy Drew and Agatha Christie. Now, I combine the two: teaching and writing. Playing to both strengths and passing along what I’ve learned.
It was a wake-up call to me when I was a newly published author, and having researched and plotted and written and endlessly revised my book, I was also responsible for selling it. This is compounded by the fact that the ins and outs of the book business are changing at what seems like warp speed. For instance, self-publishing, which used to be poo-pooed as a last resort, has gone mainstream.
Jane Friedman is an expert on what’s happening, the good news and the bad, along with gory details and hard-nosed advice. And her book (and her blog…) helps would-be blissfully ignorant writers like me stay afloat and possibly even make a living writing. Jane doesn’t pull her punches.
Writers talk about their work in many ways: as an art, as a calling, as a lifestyle. Too often missing from these conversations is the fact that writing is also a business. The reality is, those who want to make a full or part-time job out of writing are going to have a more positive and productive career if they understand the basic business principles underlying the industry. The Business of Being a Writer offers the business education writers need but so rarely receive. It is meant for early career writers looking to develop a realistic set of expectations about…
A very good friend of mine wrote a great non-fiction book – I know it’s great because I read it –, and he sincerely asked for help saying “Joel you learned a bit about marketing, how can I get some traffic?”. I checked several “book promotion” websites and I was shocked how awful they were that day. I learned UI design so I decided that I can start my own book recommendation website, which will be at least user/reader friendly. Continuing my friend's story, I helped him trying the most popular promotion methods and I was surprised that there were a lot that simply don’t work and of course we found some that were nearly unknown.
Whether this is your first book, or you are already experienced, this book will give you some great value by teaching you how to increase book sales, building a brand, and making sure your book stands out in the crowd. Everything is detailed in step-by-step instructions for easy application in real life.
Furthermore, you will learn how to come up with more speaking engagements and interviews, connect with influencers and gain more notoriety and create a solid fan base that will spread the word. Everything goes in small details, so it makes no difference how experienced you are – follow these steps and your book will skyrocket.
Note from the author: This book, published in 2012, is outdated and out of print. For my most up-to-date, expert, marketing advice for authors, please refer to my new collection of books called The Author's Guide Series.
In Sell Your Book Like Wildfire, marketing expert Rob Eagar explains how to use the best promotional methods available to get your book noticed and drive sales. You'll learn how to:
Increase your book sales by driving readers to bookstores and online retailers
Build a brand that makes your books stand out from the crowd
Secure more media interviews and speaking engagements
Connect…
After 17 years in the advertising industry, I became a professor to teach what I learned in practice. Only then did I start reflecting, researching, and discovering why we were successful in some efforts and not in others. From that perspective, I’ve been crafting new ways to approach marketing that are not based on what worked in the past, but on what works now in light of the dramatic changes to the field. Within marketing, I focus on social media strategy, digital marketing, and storytelling.
Marketing the old way took for granted that the company was in control. Now the consumer is in control. Mark Schaefer’s book will help you see the end of control and give you a manifesto for human-centered marketing. You’ll learn to see how your customers are part of your marketing department and how that is at the heart of success today. The good news for smaller brands is that winning in the rebellion doesn’t hinge on ad impressions, and big budgets, alone. Schaefer’s book helped me to see this new human-centered marketing from a more direct perspective. Instead of an evolution of the Four P’s he simply connects constant human truths to business success in “A Manifesto for Human-Centered Marketing” that ultimately leads to the new reality that your customers are your marketers.
Are you overwhelmed by the breathtaking rate of change in the business world? Are confusing consumer trends, the unrelenting pace of technology, and the breakneck speed of digital marketing making you feel irrelevant and lost? Path-finding author Mark Schaefer provides an achievable and realistic framework to help you stay ahead of the curve by re-imagining marketing in a world where hyper-empowered consumers drive the business results. Marketing Rebellion will teach you: • How cataclysmic consumer trends are a predictable result of a revolution that started 100 years ago. • Why businesses must be built on human impressions instead of advertising…
Everyday Medical Miracles
by
Joseph S. Sanfilippo (editor),
Frontiers of Women from the healthcare perspective. A compilation of 60 true short stories written by an extensive array of healthcare providers, physicians, and advanced practice providers.
All designed to give you, the reader, a glimpse into the day-to-day activities of all of us who provide your health care. Come…
I was introduced to small business when I was six years old—my parents purchased a drug store to run (that drug store, after being sold forty years ago, is still in business). When I started my agency, there were few books on how to start, grow, and stay in business that didn’t tout traditional thinking. I think outside the triangle. I never thought I would be an author, and I am writing book #6! I write books today that I wish were available when I started my business journey: unique strategies coupled with actionable steps to grow. I hope these books provide inspiration and ideas!
As the final book on my list, I refer to this book often, and you will, too. I wrote one of the chapters in the book, and the level of expertise in this book still shocks me!
This book helps me to do all things marketing, and provides specific actions that I can take as a business owner today to up my digital marketing game.
35 marketing experts joined best-selling author, entrepreneur, and marketing strategist Mark Schaefer to write this practical guide for small business owners.. You’d love to spend less for better marketing results. . The challenge is knowing what will work.. With market conditions, your customer base, and marketing itself evolving, getting the maximum return on your marketing investment is a moving target.. Yet your business’s growth depends on your ability to adapt.. And with so many voices vying for attention, how do you stand out?. This guide answers the questions small business owners are asking to make smarter, more cost-effective marketing decisions..…
As a business development coach and mentor with a strong background in sales and marketing roles in the SME and small business world, I have always been passionate about learning as much as I can about what works well in sales and marketing. Practicing what I preach has always been important, and I love books that align with my belief that sales and marketing need not be complex or onerous to get results. From my experience Small Business Owners do not have the band width to wade through complex marketing speak, they appreciate it when it is straight forward and simple.
I love this book because it is so accessible and real. It is a substantial book that is more like a good marketing course. I would say it is one of my best go-to reference books. There is so much money, time, and effort wasted on marketing that doesn’t work, and I am a big believer in putting the time and effort into creating the best strategic plan. This book has given me a resource to refer to, to check my knowledge.
I love a marketing book that shows that the author understands the small business owner and this author does. I found the case studies brought the marketing methods and ideas alive for me. The way this book is written it feels like the author really cares about helping small business owners with their marketing. I love that.
This book is written for you if you want to get to grips with your marketing but you need a helping hand. It's packed with powerful tips, proven tools and many real-life examples and case studies. If you're looking for commonsense marketing advice that you can implement immediately, you'll find it on every page. You'll learn how to: plan and review your marketing activities, write brilliant copy that generates sales, write sales letters that sells, effectively troubleshoot when your marketing is not delivering, make your website a magnet for visitors and loads more!
When you have online influence, you have the ability to transform minds, behaviors, and outcomes. Dario Sipos is a Digital Marketing Strategist, Branding Expert, Keynote Public Speaker, Business Columnist, and author of the highly acclaimed books Digital Personal Branding and Digital Retail Marketing. Dario has spent significant time working all over the world in the digital field, helping clients and developing brands. He helps leaders influence positive outcomes in all directions, even under the most difficult, changing conditions. Dario will help you build your influence in all directions of your online presence.
One of the most crucial elements of my marketing journey was to understand the use of
“hooks” that clever brands build into their products and messages. I found this book explains the most effective strategies to bring innovation to your business while scaling it to become an influential brand both online and offline. Because social media reshaped our world in a way that people have short attention spans, from the book I learned how to grab potential audiences’ attention by communicating effectively. The book is an excellent guide on succeeding with brand communication in our short attention span world, so highly recommended to everyone.
Hook Point: How to Stand Out in a 3-Second World, by out of the box thinker Brendan Kane, breaks down the most effective strategies to generate new opportunities, innovate and scale your business, and create a compelling brand-both online and off-so you can thrive in the new micro-attention world in which we live.
A lot of people know who they are, what they do, and a few even know why they do it-but even when brands or individuals have clarity in these areas, they often struggle to grab a potential audience's attention for long enough to get them to learn…
Karl's War is a coming-of-age-meets-thriller set in Germany on the eve of Hitler coming to power. Karl – a reluctant poster boy for the Nazis – meets Jewish Ben and his world is up-turned.
Ben and his family flee to France. Karl joins the German army but deserts and finds…
I love helping companies unlock global growth. As a child, I spent my free time writing letters to pen pals in countries around the world. That passion for communicating across borders, languages, and cultures never went away. I’ve spent most of my life working to overcome those barriers in business. I frequently write about international business for Harvard Business Review, and in my latest book, in which I share lessons learned as an operator and executive at HubSpot, where I led international strategy. Today, I’m the Chief Marketing Officer at Zappi, a tech company with employees in 16 countries.
Inclusive marketing and culture to help companies create lasting business and social impact?
This book was written by a brand strategist and cultural theorist who works at Reddit, and it speaks straight to my heart as a marketing executive in technology. What I love most are the examples from leading brands, such as Microsoft, Unilever, Pinterest, Nike, and P&G. I also appreciated the examples from marketing leaders from Dentsu, Edelman, Digitas, WPP, and others.
What I really enjoy about this book is that it presents an entire system to help marketers understand how to embed cultural fluency into various aspects of their marketing strategies.
Brands not only reflect culture but actively shape societal norms and values. Move beyond performative inclusive marketing and drive the cultural conversation.
A brand today can build a marketing strategy that not only effectively resonates with audiences but also meaningfully impacts society at large. Learn how to produce inclusive marketing using an approach grounded in critical perspectives on society and the impact brands wield in shaping it. In this book, cultural theorist and strategist Anastasia Karklina Gabriel draws on social analysis, media theory, and semiotics to help marketers improve cultural fluency and future-proof brand strategy by embedding equity and inclusion…
