Here are 100 books that Presentation Zen fans have personally recommended if you like
Presentation Zen.
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What other topic brings together human behavior, culture, business, the media, and more? And what other career allows you to use that understanding to produce compelling, entertaining, and persuasive communications across broadcast, streaming, social, outdoor, in-store, new product development, and other channels? That’s why I’m passionate about it. And that’s the passion I want to instill in my students, readers, and clients. So, who am I? I’m a professor and marketing consultant (copywritnig, creative direction, and marketing strategy) with large and small clients, and nearly 10 books on the topic. Read these books and I think you’ll become passionate about this topic too!
By now, you might have noticed a theme: if I don’t enjoy reading a book, I don’t trudge through it for the deep insights or how-to information. The storytelling needs to be as strong as the concepts are useful.
Just like The Copy Workshop Workbook, I read an earlier edition of this book when I was just starting out – and it formed the basis for some of my thinking around how to influence – i.e., persuade – consumers and the role psychology and behavioral economics play in crafting effective marketing and brand development programs.
I also recommend this book if you are a consumer, too (who isn’t), because it will help keep you from falling into many of the traps that Cialdini identified.
The foundational and wildly popular go-to resource for influence and persuasion-a renowned international bestseller, with over 5 million copies sold-now revised adding: new research, new insights, new examples, and online applications.
In the new edition of this highly acclaimed bestseller, Robert Cialdini-New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion-explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. Using memorable stories and relatable examples, Cialdini makes this crucially important subject surprisingly easy. With Cialdini as a guide, you don't have…
Magical realism meets the magic of Christmas in this mix of Jewish, New Testament, and Santa stories–all reenacted in an urban psychiatric hospital!
On locked ward 5C4, Josh, a patient with many similarities to Jesus, is hospitalized concurrently with Nick, a patient with many similarities to Santa. The two argue…
In 2016, I finished a book that had been three years in the making. I interviewed hundreds of snipers and spent some 9,000 hours wading through neuroscientific research papers. While my own background as a Chemical Engineer helped, it also became a deep dive into a world that opened my eyes. We are on the cusp of understanding what makes us tick as humans, and if we succeed in cracking that, we will become truly unstoppable. Simply put, we are all born, and we will all die, but we now have the power to comprehend the real reason the first event happened before the second one did.
We all want to know the same things: What is it that makes people listen to us, even if they’re inclined not to? Is there a hidden code in us that makes us do something instead of its alternative? What, exactly, activates this code?
Cialdini does a lot of his own research as well as looking at the work of others. This is the kind of book you reach for so you understand yourself better, which is why I read it, and then you begin to also understand why some marketing messages work while others, despite their pedigree, fall flat. I come back to this book for a refresher every year or two; it’s that good.
When it comes to persuasion, success can begin before you say a word.
'An instant classic.' Forbes 'Utterly fascinating.' Adam Grant, author of Originals and Give and Take 'Shockingly insightful.' Chip Heath, co-author of Switch and Made to Stick
NEW YORK TIMES BESTSELLER
In his global bestseller Influence, Professor Robert Cialdini transformed the way we think about the craft of persuasion. Now he offers revelatory new insights into the art of winning people over: it isn't just what we say or how we say it that counts, but also what goes on in the moments before we speak.
From a young age, I was captivated by art, music, film, and literature—constantly craving more from these creative mediums. Growing up in a lower-income, working-class home, I was surrounded by blue-collar workers, many of whom couldn’t attend college due to financial limitations. I learned early on that the richest education comes not just from books but from the stories of others and the world around us. Always feeling I had my own story to tell, I transitioned from steel worker to talent agent in Hollywood. But despite my success promoting others, something was missing—my own narrative. After a tragic loss, I reevaluated my path and chose to become a psychotherapist and author.
When I finished this book, I finally felt like a grown-up. It felt like I had just read a business classic—and I had. This book taught me more than any other about the vital role communication plays in relationships and the profound impact it can have.
It was the first time I truly understood how to build rapport and cultivate meaningful connections. I learned that it’s not about manipulating people but about influencing them, resolving conflicts, and earning their trust through kindness, respect, and integrity.
Millions of people around the world have - and continue to - improve their lives based on the teachings of Dale Carnegie. In How to Win Friends and Influence People Carnegie offers practical advice and techniques, in his exuberant and conversational style, for how to get out of a mental rut and make life more rewarding.
His advice has stood the test of time and will teach you how to: - make friends quickly and easily - increase your popularity - win people to your way of thinking - enable you to win new clients and customers - become a…
Former model Kira McGovern picks up the paint brushes of her youth and through an unexpected epiphany she decides to mix ashes of the deceased with her paints to produce tributes for grieving families.
Unexpectedly this leads to visions and images of the subjects of her work and terrifying changes…
My career and life were changed by Robert Cialdini’s work on influence. There are only a dozen people in the world who have been personally trained, certified, and endorsed by Cialdini to teach his methodology on influence and persuasion. I’m fortunate to be in that very select group. I’ve authored three books and given a TED Talk on influence. My LinkedIn Learning courses around influence in sales and coaching have been viewed by more than 500,00 across the globe. I take Cialdini’s influence concepts and marry them with my 35+ years of business experience to give organizations practical ways to ethically influence people.
Robert Cialdini’s work on influence changed how I go about trying to influence people. Gallo’s revelations radically changed how I present to audiences.
Throughout the book Gallo shows why Steve Jobs was such a masterful influencer from the stage. As I read, I found myself continually taking notes on how I would change my presentations. By the time I was done, I’d taken seven pages of type-written notes!
The change in audience reaction was immediate! If you’re serious about improving your presentation style, there’s no better resource than The Presentation Secrets of Steve Jobs.
"The Presentation Secrets of Steve Jobs reveals the operating system behind any great presentation and provides you with a quick-start guide to design your own passionate interfaces with your audiences." Cliff Atkinson, author of Beyond Bullet Points and The Activist Audience
Apple CEO Steve Jobs's wildly popular presentations have set a new global gold standard-and now this step-by-step guide shows you exactly how to use his crowd-pleasing techniques in your own presentations. The Presentation Secrets of Steve Jobs is as close as you'll ever get to having the master presenter himself speak directly in your ear. Communications expert Carmine Gallo…
Sensei Koshin Paley Ellison is an author, Soto Zen teacher, and Jungian psychotherapist. Koshin co-founded the New York Zen Center for Contemplative Care, which offers contemplative approaches to care through education, personal caregiving, and Zen practice. He is the author of Wholehearted: Slow Down, Help Out, Wake Up. And the co-editor of Awake at the Bedside: Contemplative Teachings on Palliative and End of Life Care. He is a recognized Zen teacher by the Soto Zen Buddhist Association, White Plum Asanga, and American Zen Teachers Association.
Dharma successor to Taizan Maezumi Roshi, Charlotte Joko Beck, was a musician, mother, partner and a person deeply interested in the integration of deep practice in the midst of our ordinary lives. Through her warmth and clarity, this book explicitly explores love, relationships, work, dear, ambition, and suffering. It is a beautiful book about how to live fully.
Charlotte Joko Beck is one of the most popular Zen teachers currently teaching in the West.
This beautifully written book is a Zen guide to the problems of daily living, love, relationships, work, fear and suffering. Beck describes how to be in the present and living each moment to the full.
I’ve long been fascinated by how we know what we know, how objective knowledge differs from subjective knowing, and how we can validate knowledge as reliable vs. deceptive or distorted. These questions eventually led to encounters with nondual spiritual traditions such as Advaita Vedanta, Taoism, and the Dzogchen and Mahamudra lineages of Tibetan Buddhism. These teachings bring feelings of happiness and joyful contentment—a sense of “coming home.” I love how they fiercely and compassionately challenge some of my most cherished assumptions about myself and the world. Like a skilled surgeon expertly repairing a broken bone, the nondual teachings dissolve mistaken beliefs and reveal my unbounded wholeness.
I’ve read the 52 stories in this book repeatedly, and each time—despite their familiarity—they seem fresh and new. They put a smile on my face and make my heart sing. This is due, in no small part, to how great a storyteller Lex Hixon is.
I love his artful weaving of deep wisdom into each tale of the intimate relationship between master and disciple and his descriptions of that blessèd moment when the disciple himself or herself becomes a master. I’ve long been fascinated by the question: What really happens during spiritual awakening, aka enlightenment? This book explores this question and at least hints at some sublimely satisfying answers.
Rusty Allen is an Iraqi War veteran with PTSD. He moves to his grandfather's cabin in the mountains to find some peace and go back to wilderness training.
He gets wrapped up in a kidnapping first, as a suspect and then as a guide. He tolerates the sheriff's deputy with…
I'm a writer and a late-life fine arts photographer. For eight years I had been writing a book set in the personal and historical past. I would sit at the computer, shut my eyes, and say to myself, “Go deeper.” Eventually, I was able to recall long-forgotten details. When I looked up from those years of writing, the memoir, entitled Phantom Limb, was finished and being published. However, I discovered that I could no longer see – really see – what was around me. Along the way, I had lost that alert attention to the way light falls, to colors that used to hit me between the eyes. I felt the loss deeply. I’ve always loved to look. I had to do something to summon it back.
This is a book that gets obstacles for seeing out of the way. This is the book I turn to if I’m sad, unsure, not confident. It’s not that this Zen master makes me happy or sure of myself. No, she puts my life in perspective: What is the big deal? I imagine her saying. You are a small thing in the universe. But while you are here, it's important to do your work. Read it and you’ll be back in the river, whisked along in the current, one more unimportant but vitally aware part of the great stream of life.
The best-selling author of 'Everyday Zen' shows how to awaken to daily life and discover the ideal in the everyday, finding riches in our feelings, relationships, and work. 'Nothing Special' offers the rare and delightful experience of learning in the authentic Buddhist tradition with a wonderfully contemporary Western master.
These books attempt to describe the indescribable, pointing to the unknowable, only the living of which makes living living. What they have in common is that they invite us to practice along with the author, not giving any answers, but inviting us to look. I fell in love with Awareness Practice in my youth and through the decades that love has only deepened. I continue to love this journey of exploration and I hope the books that I have written contribute to that same experience for others. There is nothing more magical than having a direct experience of encountering who we really are, beyond ego’s dualistic world of opposites.
As I began my search to make some kind of sense of my life, I started with philosophy and moved to religion. When I came across this book, I intuitively sensed that the author knew what I wanted to know. I had no idea what he was talking about but my heart sang with every page. This was my first experience of being taken to the “place” from which the author wrote. Reading it was like sitting at the feet of the Master, aware of a lack of comprehension while witnessing a living example of what the heart intuitively knows.
From one of the most influential books ever written on Zen Buddhism: A fascinating study of this ancient discipline.
One of the leading twentieth-century works on Zen,D.T. Suzuki's Zen and Japanese Culture is an invaluable source for those wishing to understand Zen concepts in the context of Japanese life and art.
What is Zen offers a general introduction to the concepts and philosophy of Zen, including Mr. Suzuki's observations of its effects on Japanese art culture, and his explorations of Zen and the study of Confucianism.
In simple, often poetic language, enhanced by anecdotes and poetry, D.T. Suzuki describes what…
These books attempt to describe the indescribable, pointing to the unknowable, only the living of which makes living living. What they have in common is that they invite us to practice along with the author, not giving any answers, but inviting us to look. I fell in love with Awareness Practice in my youth and through the decades that love has only deepened. I continue to love this journey of exploration and I hope the books that I have written contribute to that same experience for others. There is nothing more magical than having a direct experience of encountering who we really are, beyond ego’s dualistic world of opposites.
This was my second foray into fascination with what I knew I didn’t understand but desperately sought to. The way this book is written is the method to the understanding it represents. It invites a practitioner to stay with it to receive its gifts and makes for an enduring companion. This book has traveled with me through decades. Each time I read it, it mirrors for me the depth of understanding that is current and what there is to look forward to.
"It has stayed with me for the last 30 years, a classic portraying Zen mind to our linear thinking." -Phil Jackson, Head Coach of the Chicago Bulls and author of Sacred Hoops
Zen Flesh, Zen Bones offers a collection of accessible, primary Zen sources so that readers can contemplate the meaning of Zen for themselves. Within the pages, readers will find:
101 Zen Stories, a collection of tales that recount actual experiences of Chinese and Japanese Zen teachers over a period of more than five centuries
The Gateless Gate, the famous thirteenth-century collection of Zen koans
Ten Bulls, a twelfth…
Portrait of an Artist as a Young Woman
by
Alexis Krasilovsky,
Kate from Jules et Jim meets I Love Dick.
A young woman filmmaker’s journey of self-discovery, set against a backdrop of the sexual liberation movement of the 1970s and 1980s. In Portrait of an Artist as a Young Woman, we follow Ana Fried as she faces the ultimate…
These books attempt to describe the indescribable, pointing to the unknowable, only the living of which makes living living. What they have in common is that they invite us to practice along with the author, not giving any answers, but inviting us to look. I fell in love with Awareness Practice in my youth and through the decades that love has only deepened. I continue to love this journey of exploration and I hope the books that I have written contribute to that same experience for others. There is nothing more magical than having a direct experience of encountering who we really are, beyond ego’s dualistic world of opposites.
If Japanese Zen is best expressed through haiku, Bhagwan Shri Ramana Maharshi’s teachings are the Vedantic equivalent. Simple, direct, straightforward – just the bare minimum a person needs to practice to awaken. This little book distills his teachings and takes the practitioner into a process designed to, as D.T. Suzuki might say it, “grasp the ungraspable nature of the ungraspable.”
The most direct and rapid means to Self Realization goes by various names including: Self Inquiry, Self Abidance, Self Attention, Self Awareness, Abiding as Awareness, Awareness of Awareness, Awareness Aware of Itself, Awareness Watching Awareness. The purpose of the Self Awareness Practice is to live in the eternal bliss that is your true Self. This book has all new Palatino 15 type for crisp clear easy reading. The quotes in Chapter One are the same as the quotes in Chapter (Step) Seven from the book The Seven Steps to Awakening. Chapters Two and Three are essentially the same as Chapters…