Books like American Icon — picked by fans

This book presents the historical story of another great company that rose to dominate its industry from the perspective of the man who led the company and was the architect of the strategic battle to create it. Alfred P. Sloan was an MIT-trained engineer when he was selected to lead General Motors, which was at the time “an also ran” to the once mighty Ford Motor Company led by the legendary visionary of the industry, Henry Ford. Yet Sloan, who even today is less well known than Henry Ford, crafted a strategy and organization that ultimately surpassed Ford not only in market share, but also in all aspects of operations so that General Motors and not Ford became the dominant colossus of the Automotive industry for more than a half-century. 

The book gives readers an opportunity to see the nature and evolution of Sloan’s plans and actions that slowly and… show more.

If this book doesn’t sound like it’s for you, it’s time to reconsider. This well-researched analysis is all about how we’ll buy and sell cars in the future—something that nearly all of us will experience at multiple points “down the road,” so to speak. I’m not a car dealer, but I thoroughly enjoyed learning what drives the industry.

Steve Greenfield knows his stuff: His venture capital firm, Automotive Ventures, invests exclusively in mobility startups.

I love books that explore the Soviet Bloc through its development of consumer culture. Much as they were in the West, in the East, cars were symbolic of progress and modernity. Unlike the West, production and distribution problems created a car culture focused on access. 

Still, the regimes struggled to control the excesses of consumer impulse more than they did the abuses of authority. This volume is fascinating as it asserts that the Soviet Bloc states were consumer-driven societies, given the same desires and demands as the West, despite their communist ideology.

Cars were political, and acquiring one may demand demonstrations of loyalty to the system. On the other hand, owning a car allowed for a perceived freedom from the regime, socialism, and social norms.

Greg Shotwell was a longtime worker at General Motors and activist in the United Auto Workers who was notorious among executives in both the company and union for his rank-and-file newsletter, Live Bait and Ammo. This book is a collection of articles from that newsletter, and it’s a bitingly funny and ultimately heartbreaking account of autoworkers’ losing fight to maintain the rights and living standards that had made the union famous. 

Unlike the other books on my list, this book is the story of a defeat, but it is also a portrait of the generation of working-class fighters who kept alive the radical shop-floor traditions that are an essential component of any socialist vision. This is the book that made me want to become a writer. 

One of the success factors I highlight in my book is leading innovation and change.

Simply maintaining or marginally improving the status quo isn’t enough in most organizations. Many aspiring executives find the requirement to lead innovation intimidating, since by definition it means finding solutions that are different from what they are most familiar with.

Murray illustrates that the vast majority of innovations are not “bolts out of the blue.” Rather, they are often the result of taking a new idea out of one context (for example, a different field or industry) and then building on it.

The implication for me is that the successful executive needs to adopt an external perspective, i.e., looking outside his or her own organization, and find ways to identify new ideas—even if the practical application is not immediately apparent. 

There are many of us who believe Frances Hesselbein was one of the greatest leaders of our time, including myself, Peter F. Drucker, Alan Mulally, Marshall Goldsmith, and millions more.

A leader whose focus was on humility, love, and service, Frances spent her entire 107 years serving humanity in the area of leadership. She showed us by example that who we are will have everything to do with our performance and results. For instance, if we have respect for all people, our goals will include everyone in the results.

This book is essential for anyone learning about this great leader because it is in her words, what she believed to be important to who we are and how we lead.

Every Father’s Day, someone or the other on my social media feed will post Robert Hayden’s wonderful poem “Those Winter Sundays.” The poem takes me back not only to the many acts of kindness and unheralded small sacrifices that my father made but also to the ambition and the anxiety of Seepersad Naipaul on behalf of his son away at Oxford and starting in life as a writer, a writer who later in life will win the Nobel Prize.

The poignant part of this drama is the father’s own ambition and anxiety about making it as a writer. It doesn’t happen. Instead, the son receives a telegram with some terrible news. He sends his family a telegram in return: “= HE WAS THE BEST MAN I KNEW STOP EVERYTHING I OWE TO HIM BE BRAVE MY LOVES TRUST ME = VIDO”

The author is a sociologist who rode the rails, on and off, alongside homeless youth in the early 1930s. He did not disguise himself or pretend to be “one of them.” Instead, he chronicled their stories in oral histories that are intimate and thorough depictions of how young men and women existed on the road, what was important to them, what they yearned for, how they protected themselves, and each other. As a sociologist and chronicler of groups within society, the author remained true to his obligations as an academic not to glorify, white-wash, or romanticize what he saw. As a result, the experiential dimensions of this book are incredibly robust and meaningful.

This is a little-known gem by three-time Pulitzer Prize winner Thornton Wilder (best known for his play Our Town). Published in the 1935, it’s a contemporaneous account of Depression-era America, following the misadventures of traveling salesman and religious zealot, George Brush. 

Coming off as preachy and self-righteous, George sparks ire and outrage wherever he goes. Yet, he’s a sincere and decent person. At the end of his misadventures, George is humbled and begins to broaden his views, making him a complex, sympathetic character.

Though renowned during his lifetime, Wilder has been largely forgotten in favor of flashier contemporaries. All of his works are worth rediscovering, but Heaven’s My Destination is closest to my heart as it was a major inspiration for my own book.  

The first half of this book is a deep immersion into the shockingly bleak living conditions of 1930s working-class families in the impoverished industrial north of England, then in the grip of the Great Depression. As an Irish person – and given the historic nature of the relationship between the two countries, in which Britain has always been the dominant and powerful one – it was genuinely eye-opening to me to understand how hard life was for ordinary English people.

Orwell’s writing was undertaken from the vantage point of his own experience. He spent months living with families in Lancashire and Yorkshire, and his descriptions of their lives are detailed and very vivid. The second half is an essay about the development of his own political conscience – interesting, but not essential in the way the first half is.