Book description
Talk Triggers is the definitive, practical guide on how to use bold operational differentiators to create customer conversations, written by best-selling authors and marketing experts Jay Baer and Daniel Lemin.
Word of mouth is directly responsible for 19% of all purchases, and influences as much as 90%. Every human on…
Why read it?
1 author picked Talk Triggers as one of their favorite books. Why do they recommend it?
It had been a few years since a book on word of mouth marketing hit the new release shelf. Jay Baer and Daniel Lemin broke it with 2019’s Talk Triggers. This is the most current great book about word of mouth marketing and the first to really dive deep into how social media plays into good WOM. Backed by original research, Baer’s brilliance, and Lemin’s insightful analyses, you can’t put this book down not having learned something that will make you smarter.
From Jason's list on word of mouth marketing.
If you love Talk Triggers...
These Blue Mountains
A moving story of love, betrayal, and the enduring power of hope in the face of darkness.
German pianist Hedda Schlagel's world collapsed when her fiancé, Fritz, vanished after being sent to an enemy alien camp in the United States during the Great War. Fifteen years later, in 1932, Hedda…
Want books like Talk Triggers?
Our community of 13,000+ authors has personally recommended 100 books like Talk Triggers.
Share your top 3 reads of 2025!
And get a beautiful page showing off your 3 favorite reads.
1,395
readers submitted
so far, will you?
📚 If you like Talk Triggers, you might also like...
Need to Know
The authoritative but accessible history of the birth of modern American intelligence in World War II that treats not just one but all of the various disciplines: spies, codebreakers, saboteurs.
Told in a relatable style that focuses on actual people, it was a New Yorker "Best of 2022" selection and…
Tsunami
On the morning of December 26, 2004, an undersea earthquake struck off the coast of Sumatra in the Indian Ocean. The resulting tsunami killed an estimated 230,000 people across fourteen countries, from Indonesia to Sri Lanka to Thailand to the Maldives to India and all the way to East Africa.…
