Book cover of Major Gifts Ramp-Up: money is oxygen, without it charities can’t breathe

Book description

Major Gifts Ramp-Up is about financial capacity-building. It ensures organizations raise the millions they need to scale their important mission. This is accomplished when nonprofits deploy the Major Gifts Ramp-Up (MGRU) Model.The MGRU Model provides nonprofits the system they need to ensure fundraising campaigns come in over goal, are completed…

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Why read it?

1 author picked Major Gifts Ramp-Up as one of their favorite books. Why do they recommend it?

The authors of this book, Jimmy LaRose and Joanne Oppelt, know what they are talking about because they have both led numerous organizations through this process. I have been consulting for more than thirty-five years, and I can assure you the principles outlined in this book work. I think you will agree that all nonprofits want to be successful in their fundraising in order to transform their communities.

The outstanding feature of this book is that it lists exactly what to do at each step of the way—creating your case, building your advancement calendar, running your non-ask event, running the…

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