Why read Influencer?

Book cover of Influencer: Building Your Personal Brand in the Age of Social Media

Book description

“I highly advise anyone who has an interest in life online to get this book, sit down, and take notes because you're going to want to hear what Brittany has to say.”
–Iskra Lawrence, Aerie Model and Instagram star (@iskra)

If you’ve ever scrolled through your Instagram feed and…

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Why read it?

2 authors picked Influencer as one of their favorite books. Why do they recommend it?

Andreas Ioannou

Author

Influencer is a useful book for anyone who wants to build a successful business as an influencer.

The author of the book, Brittany Hennessy, runs an influencer development platform, "Carbon August, " serving creators, performers, and entrepreneurs.

In this book, the author explains how to increase your followers and how to keep them engaged.

She also dispels common misconceptions about social media content creators using her insights about influencer marketing.

From Andreas' list on The best digital marketing books that will help you to stand out from your competitors.

Dario Sipos

Author

To become a top creator, I needed to understand the strategies behind people that lead an Instagram-ready lifestyle. After some search, I found this book that truly explained to me the fact that all current influencers started with zero followers and learned the proper strategy with time and mistakes. I recommend this book to everyone that wants to learn the principles and strategy of influencers, how they create content, measure success, and make sure they make money.

From Dario's list on The best books on personal branding in a digitally connected world.