Book description
Why are we captivated by sites like Facebook and Instagram, but couldn't care less about MySpace Why do some musicians grow as popular as Beyonce, while others never make the charts Why do some nonprofits, such as Charity: Water, succeed in getting our donations, while other charities are ineffective And…
Why read it?
1 author picked Captivology as one of their favorite books. Why do they recommend it?
Of all the marketing challenges facing us today, the biggest by far is the immensely difficult task of getting and keeping the attention of our target customers in a ridiculously noisy world.
Captivology isn’t necessarily a marketing book per se. But it’s the best guide to the art and the science of capturing attention. It shows you what gets people to take notice of something, to pay it deeper attention, and then to keep coming back and devoting time to it. You can apply these lessons across all your marketing and of all the marketing ideas and concepts I’ve come…
From Ian's list on small business marketing.
If you love Captivology...
Aggressor
It is April 1st, 2038. Day 60 of China's blockade of the rebel island of Taiwan.
The US government has agreed to provide Taiwan with a weapons system so advanced that it can disrupt the balance of power in the region. But what pilot would be crazy enough to run…
Want books like Captivology?
Our community of 12,000+ authors has personally recommended 100 books like Captivology.
Share your top 3 reads of 2025!
And get a beautiful page showing off your 3 favorite reads.
1,277
readers submitted
so far, will you?
📚 If you like Captivology, you might also like...
My Book Boyfriend
Lily loves her community garden. Rupert wants to bulldoze it. When feelings grow, will they blossom or turn to rubble?
"It literally had everything! - Bookworm Characters - Humor - Banter - Swoon-worthy lines." - Book Reviewer.
Everyday Medical Miracles
Frontiers of Women from the healthcare perspective. A compilation of 60 true short stories written by an extensive array of healthcare providers, physicians, and advanced practice providers.
All designed to give you, the reader, a glimpse into the day-to-day activities of all of us who provide your health care. Come…
