Book description
“This book gives you more sound, simple copywriting advice per page than anything I have read.”— DRAYTON BIRD, Ogilvy Creative Director. Based on one of the copywriting industry’s most unique and celebrated newsletters, VeryGoodCopy distills over a decade of Eddie Shleyner’s absorbing writing about creativity, storytelling, and persuasion into 207…
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Why read it?
1 author picked Very Good Copy as one of their favorite books. Why do they recommend it?
Every single word in this book is pure, fluff-free gold that lays out a clear process for creating copy that truly resonates, no matter the format. Eddie also delivers a powerful reminder of how human creativity can elevate writing beyond what AI delivers.
The bite-sized lessons are perfect for fitting into the chaos I face running a business and raising 2 busy kids. I can easily dip back in whenever I need inspiration or a quick refresher. It’s distilled, actionable, and cuts through the noise—this book has become my go-to whenever I want to level up my copywriting or have…
From K. M.'s list on marketing to help you truly engage your audience.
If you love Very Good Copy...
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The Victorian mansion, Evenmere, is the mechanism that runs the universe.
The lamps must be lit, or the stars die. The clocks must be wound, or Time ceases. The Balance between Order and Chaos must be preserved, or Existence crumbles.
Appointed the Steward of Evenmere, Carter Anderson must learn the…
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