Why read The Power of Us?

Book cover of The Power of Us: Harnessing Our Shared Identities for Personal and Collective Success

Book description

If you're like most people, you probably believe that your identity is stable. But in fact, your identity is constantly changing - often outside your conscious awareness and sometimes even against your wishes - to reflect the interests of the groups of which you're a part. And that fluid identity…

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Why read it?

1 author picked The Power of Us as one of their favorite books. Why do they recommend it?

Helge Thorbjørnsen

Author

This is a book about (social) identity and how our understanding of self is derived from the social groups we are part of.

Two brilliant psychologists, Jay Van Bavel and Dominic Packer, use their own research and insights from social psychology and neuroscience to explain how identity really works and how it influences our thinking and doing every single day.

The book really makes you think about how our social nature impacts on all kinds of decision-making, and it will give you new ideas and insights about power and influence.

From Helge's list on who and what influences our thoughts and behavior.