Book description
The Mom Test is a quick, practical guide that will save you time, money, and heartbreak.
They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't…
Why read it?
1 author picked The Mom Test as one of their favorite books. Why do they recommend it?
This book packs more value for entrepreneurs into its 136 pages than any other book I know. It solves a problem every entrepreneur faces in talking with others about whether their idea is any good: they lie to you!
What you want is honest info about their needs, not what your Mom or your loving Grandmother would gratuitously tell you! This fabulous little book shows how.
From John's list on enhanced success of your entrepreneurial journey.
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