Will I love Revenge of the Tipping Point?

Gladwell became famous for uncovering patterns in the social behavior of humans; I wanted to find the patterns—some would say formulas—that characterize his books. Why are these books so popular? Why are critics so disdainful?

Here he revisits his first, a huge bestseller, and finds that the model of viral contagion that seemed hopeful and bright a quarter-century ago now looks dark and foreboding.

What makes both books work is a combination of diligent reporting, narrative sleight-of-hand, and a nose for patterns. “There must be a set of rules,” he writes, “buried somewhere below the surface.” No, his rules don’t… show more.

I love anything Malcolm Gladwell and this was no different - his retake on the Tipping Point highlighted another wave of interlocked stories that continue to provoke thoughts far after finished. Another classic.

Very informative of many areas and incidents/subjects I knew little or nothing about. He's a great writer, usually, but this was a bit plodding and repetitive.

I liked that I could read any chapter in any order, but it does read better sequentially.