Book cover of Finance for Normal People: How Investors and Markets Behave

Book description

Finance for Normal People teaches behavioral finance to people like you and me - normal people, neither rational nor irrational. We are consumers, savers, investors, and managers - corporate managers, money managers, financial advisers, and all other financial professionals.

The book guides us to know our wants - including hope…

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Why read it?

1 author picked Finance for Normal People as one of their favorite books. Why do they recommend it?

Everyone makes mental shortcuts and also have biases. How can we learn to recognize errors in thinking when it comes to our money? How can we make better choices when it comes to saving or spending? Are we normal or irrational?

Behavioral finance began in the 1970s and I found Statman’s discussion fascinating on almost every page. He sums up these biases when applied to our financial choices as well as to the markets.

Normal people have wants and emotions. This contrasts with many books about how people are irrational. Indeed, we are more normal than irrational once we understand…

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It is April 1st, 2038. Day 60 of China's blockade of the rebel island of Taiwan.

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