Book cover of Beyond Greed and Fear: Understanding Behavioral Finance and the Psychology of Investing

Book description

This book provides a comprehensive treatment of behavioural finance. With the use of the latest psychological research, Shefrin helps us to understand the human behaviour that guides stock selection, financial services, and corporate financial strategy. He argues that financial practitioners must acknowledge and understand behavioural finance - the application of…

When you buy books, we may earn a commission that helps keep our lights on (or join the rebellion as a member).

Why read it?

1 author picked Beyond Greed and Fear as one of their favorite books. Why do they recommend it?

Hersh Shefrin shares research and insights regarding behavioral biases, and how investors respond to emotional stimuli.

Even though the research on behavioral finance has been around for decades, it hasn't been effectively incorporated into advisor practices. Shefrin emphasizes the importance of financial advisors to understand and embrace behavioral finance. He argues to ignore these psychological tendencies would be foolish and unwise.

If you love Beyond Greed and Fear...

Book cover of December on 5C4

December on 5C4 by Adam Strassberg,

Magical realism meets the magic of Christmas in this mix of Jewish, New Testament, and Santa stories–all reenacted in an urban psychiatric hospital!

On locked ward 5C4, Josh, a patient with many similarities to Jesus, is hospitalized concurrently with Nick, a patient with many similarities to Santa. The two argue…

Want books like Beyond Greed and Fear?

Our community of 12,000+ authors has personally recommended 100 books like Beyond Greed and Fear.

Browse books like Beyond Greed and Fear

Book cover of Goals-Based Wealth Management: An Integrated and Practical Approach to Changing the Structure of Wealth Advisory Practices
Book cover of The Purposeful Wealth Advisor: How to Build a Rewarding Career While Helping Clients Achieve Their Dreams
Book cover of Pioneering Portfolio Management: An Unconventional Approach to Institutional Investment

Share your top 3 reads of 2025!

And get a beautiful page showing off your 3 favorite reads.

1,298

readers submitted
so far, will you?

📚 If you like Beyond Greed and Fear, you might also like...

Book cover of Karl's War

Karl's War by Neil Spark,

Karl's War is a coming-of-age-meets-thriller set in Germany on the eve of Hitler coming to power. Karl – a reluctant poster boy for the Nazis – meets Jewish Ben and his world is up-turned.

Ben and his family flee to France. Karl joins the German army but deserts and finds…

Book cover of Girl in the Ashes

Girl in the Ashes by Douglas Weissman,

Odette Lefebvre is a serial killer stalking the shadows of Nazi-occupied Paris and must confront both the evils of those she murders and the darkness of her own past.

This young woman's childhood trauma shapes her complex journey through World War II France, where she walks a razor's edge…

5 book lists we think you will like!