Book description
A compelling look at the B Corp movement and why socially and environmentally responsible companies are vital for everyone's future-"a valuable guide to an important force" (Financial Times)
"An important blueprint for how businesses can and should be both successful and a force for good."-Rose Marcario, President and CEO, Patagonia…
Why read it?
1 author picked Better Business as one of their favorite books. Why do they recommend it?
The prevailing corporate form renders corporations prone to anti-social and environmentally destructive behavior because they are designed to maximize profits for shareholders without considering the consequences to society and the environment.
I love Better Business because it tells the story of the creation of an emergent alternative corporate form, the B-Corp with benefit corporation governance, that provides a material positive benefit to society and the environment in addition to making profits for shareholders.
A sustainable economy not only requires new economic principles, but also new corporate forms that are endowed with a social and environmental conscience in addition to…
From John's list on creating a sustainable economy for our children.
If you love Better Business...
These Blue Mountains
A moving story of love, betrayal, and the enduring power of hope in the face of darkness.
German pianist Hedda Schlagel's world collapsed when her fiancé, Fritz, vanished after being sent to an enemy alien camp in the United States during the Great War. Fifteen years later, in 1932, Hedda…
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