Book cover of Wanting: The Power of Mimetic Desire in Everyday Life

Book description

* Financial Times Business Book of the Month * Next Big Idea Club Nominee * One of Bloomberg's "52 New Books That Top Business Leaders Are Recommending" * Aleo Review of Books 2022 Book of the Year *

A groundbreaking exploration of why we want what we want, and a…

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Why read it?

1 author picked Wanting as one of their favorite books. Why do they recommend it?

Full disclosure: I work with Luke Burgis at the university. But it was him—and this book—that introduced me to René Girard, and my world has never been the same. It unpacks Girard’s concept of mimetic desire in a way that is both deeply insightful and immediately practical. It explains so much about human behavior—my own included—both inside and outside of business.

What struck me most is the weight of responsibility this places on business leaders. Desire is not neutral; it can be cultivated in ways that either elevate human dignity or exploit it. Burgis makes a compelling case that when…

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