Will I love Wanting?

Full disclosure: I work with Luke Burgis at the university. But it was him—and this book—that introduced me to René Girard, and my world has never been the same. It unpacks Girard’s concept of mimetic desire in a way that is both deeply insightful and immediately practical. It explains so much about human behavior—my own included—both inside and outside of business.

What struck me most is the weight of responsibility this places on business leaders. Desire is not neutral; it can be cultivated in ways that either elevate human dignity or exploit it. Burgis makes a compelling case that when… show more.