Book description
“Innovation” is the hottest buzzword in business. But what if our obsession with finding the next big thing has distracted us from the work that matters most?
“The most important book I’ve read in a long time . . . It explains so much about what is wrong with our…
Why read it?
1 author picked The Innovation Delusion as one of their favorite books. Why do they recommend it?
I loved this book because it not only picks apart the concept of "innovation" and helps you approach its usage across work, media, and everyday life but it also goes into exploring an alternative view – that of "maintenance."
It’s packed full of great examples, provides much-needed clear analysis of things we take for granted (like bridges!), and gives me hope for different ways of approaching how to talk about technology, innovation, and the future.
From Gemma's list on navigate technology hype.
If you love The Innovation Delusion...
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