Book cover of The Imagination Machine: How to Spark New Ideas and Create Your Company's Future

Book description

A guide for mining the imagination to find powerful new ways to succeed.

We need imagination now more than ever-to find new opportunities, rethink our businesses, and discover paths to growth. Yet too many companies have lost their ability to imagine. What is this mysterious capacity? How does imagination work?…

When you buy books, we may earn a commission that helps keep our lights on (or join the rebellion as a member).

Why read it?

1 author picked The Imagination Machine as one of their favorite books. Why do they recommend it?

This unusually formatted and provocative book delivers on its promise, which is that harnessing human imagination is a predictable, replicable process. Beginning with the first seeds of what gets our imaginations going (hint: when things aren’t chugging along as expected) to a recipe for how not to let those sparks die out as an idea becomes more mainstream, the book is chock full of examples, anecdotes, how to’s and more. And one of my favorite aspects of it is that it also has a multimedia guide to what BCG calls the “napkin gallery,” a virtual museum devoted to…

If you love The Imagination Machine...

Ad

Book cover of December on 5C4

December on 5C4 by Adam Strassberg,

Magical realism meets the magic of Christmas in this mix of Jewish, New Testament, and Santa stories–all reenacted in an urban psychiatric hospital!

On locked ward 5C4, Josh, a patient with many similarities to Jesus, is hospitalized concurrently with Nick, a patient with many similarities to Santa. The two argue…

Want books like The Imagination Machine?

Our community of 12,000+ authors has personally recommended 100 books like The Imagination Machine.

Browse books like The Imagination Machine

Book cover of Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration
Book cover of Loonshots: Nurture the Crazy Ideas That Win Wars, Cure Diseases, and Transform Industries
Book cover of Innovation: The Five Disciplines for Creating What Customers Want

Share your top 3 reads of 2025!

And get a beautiful page showing off your 3 favorite reads.

1,278

readers submitted
so far, will you?

Ad

📚 If you like The Imagination Machine, you might also like...

Book cover of The Bridge: Connecting The Powers of Linear and Circular Thinking

The Bridge by Kim Hudson,

The Bridge provides a compassionate and well researched window into the worlds of linear and circular thinking. A core pattern to the inner workings of these two thinking styles is revealed, and most importantly, insight into how to cross the distance between them. Some fascinating features emerged such as, circular…

Book cover of And Then They Were Gone: Teenagers of Peoples Temple from High School to Jonestown

And Then They Were Gone by Ron Cabral,

Of the 918 Americans who died in the shocking murder-suicides of November 18, 1978, in the tiny South American country of Guyana, a third were under eighteen. More than half were in their twenties or younger.

The authors taught in a small high school in San Francisco where Reverend Jim…

5 book lists we think you will like!