Book description
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Why read it?
1 author picked The Gutenberg Galaxy as one of their favorite books. Why do they recommend it?
Because this book was first published in 1962, you might be surprised to learn that it has a lot to tell us about communication in the Digital Age.
McLuhanâs thesis is that, just as moving from a world dominated by oral communication to a world dominated by print changed human cognition, the movement to electronic communicationâwhich, in 1962, primarily meant televisionâwas actively rewiring human cognition.
Reading The Guttenberg Galaxy causes me to marvel at how thoroughly McLuhan understood that a technology that was then only in its infancy was going to change the way people think in profound, sometimes unsettlingâŠ
From Donald's list on understanding, untangling, and coping with problematic information.
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German pianist Hedda Schlagel's world collapsed when her fiancĂ©, Fritz, vanished after being sent to an enemy alien camp in the United States during the Great War. Fifteen years later, in 1932, HeddaâŠ
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