Book cover of The Attention Economy: Understanding the New Currency of Business

Book description

This title identifies attention management as the new critical competency for 21st century business. This is a landmark book for every manager who wants to learn how to earn and spend the new currency of business argues that unless companies learn to effectively capture, manage, and keep attention - both…

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Why read it?

1 author picked The Attention Economy as one of their favorite books. Why do they recommend it?

To me, this book is a classic, and isolating 'attention' as the real currency of business and individuals is pure genius. The author observes that attention actually has many of the same attributes as money. People who don’t have it want it. People who have it, often want it even more. You can trade attention, and you can purchase it.

I like the way the author explains how we covet our time and resources in relation to attention: people work to preserve and extend what they already have, and so caller ID and email-filtering software are popular because they screen…

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The Rosewood Penny by J.S. Fields,

2023 Queer Indie Award Nominee!

The dragons of Yuro have been hunted to extinction.

On a small, isolated island, in a reclusive forest, lives bandit leader Marani and her brother Jacks. With their outlaw band they rob from the rich to feed themselves, raiding carriages and dodging the occasional vindictive…

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