Why read Raving Fans?

Book cover of Raving Fans

Book description

With a new foreword by Ken Blanchard

A straightforward and snappy guide to successful customer service from the author of the bestselling The One Minute Manager.

Raving Fans, in a nutshell, is the advice given to a new Area Manager on his first day - in an extraordinary business book…

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Business

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Why read it?

2 authors picked Raving Fans as one of their favorite books. Why do they recommend it?

Bruno Hilgart

Author

This book took our customer service performance in our company to levels we had never seen before. All of our leaders read this book and then the magic began.

The premise is that satisfied customers just are not good enough. They need to be “raving fans’ of us meaning, they actually become advocates of your business! This led to sales and traffic that exceeded our peers in all measurable ways while truly making our work more fun than we ever thought.

From Bruno's list on creating highly motivated, self-sufficient teams.

Larry Osborne

Author

This is another book that uses the business fable motif. But within the storyline, you'll find a boatload of insights as to what a leader and a team needs to understand regarding the difference between producing a superior product and producing raving fans - - which is something that I've found most leaders and teams fail to intuitively grasp.

From Larry's list on for leaders seeking to build effective teams.