Will I love Propaganda?

Although written in the 1960s, this book in uncannily timely. It outlines how the society we live in is shaped by propaganda--not just political propaganda, but also a wider propaganda for certain "way of life" that seems very individualistic but is in fact the opposite. It helps not only in recognizing propaganda, but also in escaping it as much as possible.

This is another classic work in the subfield of propaganda studies, and it’s pretty dense. That said, its arguments on how technology and propaganda come together to enable mediated control of our very thought are powerful. Ellul’s point that propaganda is a sociological phenomenon—something that surrounds us in everything we do, everything we watch, everything we listen to—have also aided me in understanding why experimental or lab-based attempts to understand the specific effects of disinformation and propaganda often come up short. It’s difficult to study these things in a vacuum because they are so contextual, so tied to who is… show more.

I love how the study of persuasion and propaganda provides plentiful opportunities to address values, ethics, and morality. As a theologian, Jacques Ellul interrogates propaganda to demonstrate the practice of critical thinking that increases human autonomy and freedom. What I love about this book is its spirit of optimism: through inquiry, dialogue, and reflection, we can evaluate propaganda’s explicit and implicit claims. We can discern between propaganda that is designed for personal gain and propaganda that is trying to benefit society. We can acknowledge our own vulnerability to propaganda and recognize when our buttons are being pushed.