Book cover of Once in Golconda: A True Drama of Wall Street 1920-1938

Book description

Once in Golconda "In this book, John Brooks-who was one of the most elegant of all business writers-perfectly catches the flavor of one of history's best-known financial dramas: the 1929 crash and its aftershocks. It's packed with parallels and parables for the modern reader." -From the Foreword by Richard Lambert…

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Why read it?

2 authors picked Once in Golconda as one of their favorite books. Why do they recommend it?

And here we are, in the Roaring Twenties, the decade that showed a nation how much trouble an unruly Wall Street can cause the country! The late John Brooks of The New Yorker had a gift for romping through important financial history in the most entertaining way possible. I discovered this gem of his when I was new to covering Wall Street; I’ve turned to it countless times since, both for the facts and for the fun! 

A classic on one of history's best-known financial dramas. Once in Golconda provides a fast-paced account of the greed and euphoria of the '20s Wall Street bull market, the subsequent crash of '29, and its painful aftermath, not just for those investors who got caught up in the speculative mania and became victims of their own cupidity, but for many others too. Focusing on the lives and fortunes of some of the era's most memorable financiers, its main protagonist and anti-hero is Richard Whitney, the Wall Street aristocrat who became president of the New York Stock Exchange and ended up…

From Kevin's list on financial crises.

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