Book description
This innovative book examines how, between 1640 and 1815, the Portuguese Madeira wine trade shaped the Atlantic world and American society. David Hancock painstakingly reconstructs the lives of producers, distributors, and consumers, as well as the economic and social structures created by globalizing commerce, to reveal an intricate interplay between…
Why read it?
1 author picked Oceans of Wine as one of their favorite books. Why do they recommend it?
I like a good wine (though Madeira isn’t one of my favorites). I like even more a book that tells me about wine—and about many other things that I had not previously connected to wine. That’s what Oceans of Wine does and does magnificently.
David Hancock is a pioneering scholar who has taught us to understand the Atlantic Ocean “world” as an interconnected space of exchanges that remade all the individuals and societies surrounding it. In this book, he shows how merchants in Britain, Portugal, and British North America transformed Madeira from a rather ordinary wine into a transatlantic bestseller.
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From Robert's list on innovations in the first consumer revolution.
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