Why read Motivating the "What's In It For Me?" Workforce?

Book cover of Motivating the "What's In It For Me?" Workforce: Manage Across the Generational Divide and Increase Profits

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Advance praise for Motivating the "What's In It For Me?" Workforce

"The information on leading and managing generations found in this book is invaluable to all executives today. The war for talent has become increasingly fierce. Attracting and retaining this talent is critical to a successful global company. This…

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Why read it?

1 author picked Motivating the "What's In It For Me?" Workforce as one of their favorite books. Why do they recommend it?

Barbara B. Adams PsyD

Author

Four generations exist in today’s workplaces, and the attitudes, values, and beliefs of each differ greatly. For example, older workers sometimes stereotype younger workers as lazy or lacking in respect while younger workers may see older workers as overly loyal and not caring about work-life balance. For companies to succeed, understanding generational differences is vital, including communication preferences, feedback needs, motivations, priorities, and expectations. Cam’s book is packed with guidance on how to bring the generations together to attain organizational success and a healthy workplace.

From Barbara's list on workforce diversity that won’t piss you off.