Why read Grinding It Out?

Book cover of Grinding It Out: The Making of McDonalds

Book description

"He either enchants or antagonizes everyone he meets. But even his enemies agree there are three things Ray Kroc does damned well: sell hamburgers, make money, and tell stories." --from Grinding It Out

Few entrepreneurs can claim to have radically changed the way we live, and Ray Kroc is one…

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Why read it?

1 author picked Grinding It Out as one of their favorite books. Why do they recommend it?

Joseph S. Sanfilippo

Author

Next time you drive by a McDonald’s, think “Ray Kroc,” not McDonald's. That is the reality; at 52 years of age, Ray Kroc bought out the McDonald brothers entity. This book is Ray’s autobiography, a salesman who would call upon the McDonald brothers for his products, i.e., paper cups and plates, etc., in San Bernardino, California. One thing led to another: speak about a man with a “vision.”

If I can summarize the keywords conveyed, they would be perseverance, resilience, persistence, hard work, and entrepreneur.

We learn that the McDonald brothers had the idea to provide food fast, savory and…

From Joseph's 3 favorite reads in 2023.