Book description
"He either enchants or antagonizes everyone he meets. But even his enemies agree there are three things Ray Kroc does damned well: sell hamburgers, make money, and tell stories." --from Grinding It Out
Few entrepreneurs can claim to have radically changed the way we live, and Ray Kroc is one…
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Why read it?
1 author picked Grinding It Out as one of their favorite books. Why do they recommend it?
Next time you drive by a McDonald’s, think “Ray Kroc,” not McDonald's. That is the reality; at 52 years of age, Ray Kroc bought out the McDonald brothers entity. This book is Ray’s autobiography, a salesman who would call upon the McDonald brothers for his products, i.e., paper cups and plates, etc., in San Bernardino, California. One thing led to another: speak about a man with a “vision.”
If I can summarize the keywords conveyed, they would be perseverance, resilience, persistence, hard work, and entrepreneur.
We learn that the McDonald brothers had the idea to provide food fast, savory and…
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