Why read Bring Yourself?

Book cover of Bring Yourself: How to Harness the Power of Connection to Negotiate Fearlessly

Book description

Contrary to conventional wisdom about what makes a good negotiator - namely, being aggressive and unemotional - in Bring Yourself, Mori Taheripour offers a radically different perspective. In her own life, and in her more than fifteen years of experience teaching negotiation, she has found that the best negotiators are…

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Negotiation

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Why read it?

1 author picked Bring Yourself as one of their favorite books. Why do they recommend it?

Ilise Benun

Author

I love this book because it connects the dots between money and marketing for creative professionals, who are naturally sensitive, good listeners, and attuned to their collaborators but who neglect to bring those talents to the business side of their business.

Taheripour makes her points through storytelling which makes the ideas more accessible. Plus, it's very rare to find a negotiation book that talks about self-employed people and how they can negotiate.

I especially appreciate how Taheripour shows readers how to harness those talents so that we can all value ourselves more and therefore advocate for ourselves and ultimately get…

From Ilise's 3 favorite reads in 2023.