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Book cover of A Matter of Taste: How Names, Fashions, and Culture Change Book cover of Diffusion of Innovations Book cover of Unleashing the Ideavirus: Stop Marketing AT People! Turn Your Ideas into Epidemics by Helping Your Customers Do the Marketing thing for You Book cover of Made to Stick: Why Some Ideas Survive and Others Die Book cover of The Tipping Point: How Little Things Can Make a Big Difference

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Book cover of Made to Stick: Why Some Ideas Survive and Others Die Book cover of The Tipping Point: How Little Things Can Make a Big Difference Book cover of Unleashing the Ideavirus: Stop Marketing AT People! Turn Your Ideas into Epidemics by Helping Your Customers Do the Marketing thing for You Book cover of Diffusion of Innovations Book cover of Rim City Blues Book cover of Sociological Theory

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