Since I was old enough to read and watch screens, I’ve been fascinated by the promise of adventurous journeys. Twenty Thousand Leagues Under the Sea, Huckleberry Finn, the Starship Enterprise, Star Wars – all occupied valuable real estate in my consciousness. That thirst for journey took me to Eastern Europe after college, where I worked as a freelancer, and to Baghdad and other Middle East cities, where I was a correspondent during and after the Iraq War. My sense of adventure continues today in my writing, drawing me to stories in colorful places, such as the U.S.-Mexico border, to try to make sense of the world and our place in it.
The history of rum is, in so many ways, the history of Cuba. Bacardi shows this about as good as any book I’ve seen. I’m a first-generation Cuban-American (my parents left Cuba in the early ‘60s as teens and resettled to Miami).
So, it was particularly moving to follow the generational story of the Bacardis, the family from Santiago de Cuba who not only created what became the world’s best-known rum but whose patriarchs participated in or funded every coup, uprising, or political lurch in Cuba stretching back to the Spanish-American War.
I loved how Gjelten shepherds the reader from the horrors of the 19th-century war to the Cuban exodus following Fidel Castro’s ascent to power. It transported me to Cuba’s past and, more importantly, deepened my understanding of my own roots.
In this widely hailed book, NPR correspondent Tom Gjelten fuses the story of the Bacardi family and their famous rum business with Cuba's tumultuous experience over the last 150 years to produce a deeply entertaining historical narrative. The company Facundo Bacardi launched in Cuba in 1862 brought worldwide fame to the island, and in the decades that followed his Bacardi descendants participated in every aspect of Cuban life. With his intimate account of their struggles and adventures across five generations, Gjelten brings to life the larger story of Cuba's fight for freedom, its tortured relationship with America, the rise of…