Will I love The Everything Store?

People judge your career success not just by your individual capabilities, but by the impact of the companies you have worked at.

Jeff Bezos is not strictly a developer, but arguably is the person who has most benefited from the rise of the Internet. Understanding the origin story of Amazon and AWS and how to maneuver your career within the bigger picture of tech megatrends is critical toward picking the right companies and projects to work on. 

If the book about Amazon I co-authored is about the digital technology smarts and business strategy that has propelled the company to its dominant position, then Stone’s book is the perfect counterpoint, examining the ethos and culture of Amazon established by its founder and chairman, Jeff Bezos. It is essential reading for anyone wanting to better understand the company’s evolution and success. 

Jeff Bezos will go down as one of the most successful entrepreneurs of his time, and Brad Stone wrote the definitive book about the rise of Amazon. The Everything Store is a tour de force of reporting that shows how Bezos combined an obsession with putting the customer first with a vision of deploying technology as a tactical weapon to innovate industries and upend established players (by selling books online, creating the Kindle for e-books, storing data electronically in the cloud, using voice recognition to develop a must-have device). It didn't happen overnight - remember how long Amazon lost money?… show more.